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- Tasks: Lead strategy and governance for Performance Media across L'Oréal's divisions.
- Company: Join L'Oréal, the global leader in beauty with a commitment to innovation and inclusivity.
- Benefits: Enjoy perks like discounts on iconic brands, private medical insurance, and enhanced family leave.
- Why this job: Make a real impact in digital transformation while working in a dynamic and inclusive environment.
- Qualifications: Extensive experience in Media or Performance Media; strong communication and analytical skills required.
- Other info: Be part of a diverse team dedicated to creating beauty that moves the world.
The predicted salary is between 43200 - 72000 £ per year.
Head of Performance Media – CDMO
Step into a pivotal role as our Head of Performance Media, where you\’ll define strategy, govern significant investments, and accelerate our digital transformation journey. Reporting to the Media Director, you will lead critical partnerships and empower our teams to maximize business impact across Retail Media, Search, and Affiliates, making a tangible difference to our Group\’s success
A DAY IN THE LIFE
As the Head of Performance Media, you will be a central pillar of our media acceleration, reporting directly to the Media Director. Sitting within the Chief Digital & Marketing Office (CDMO), you will be responsible for defining and driving the strategy, governance, and innovation agenda across all four L\’Oréal divisions. You will lead on our partnerships with major retailers and media owners, ensuring that L\’Oréal remains at the forefront of the dynamic performance landscape. This is a key strategic role that will drive our digital transformation, establish future-fit best practices, and ensure our investments deliver strong business results across the Group.
GROUP-WIDE MEDIA STRATEGY & GOVERNANCE
- Define and drive the comprehensive Performance Media strategy and governance for L\’Oréal UK and Ireland, covering Retail Media, Search (Paid & Organic) and Affiliates.
- Establish and enforce the rules of engagement for all stakeholders (internal divisional teams, agency partners, media owners, retailers) to ensure strategic alignment and operational excellence.
- Govern all Performance Media buying to ensure investment strategy, tracking, delivery, and verification are best-in-class and demonstrably drive business results.
- Lead monthly cross-divisional \’Tribe\’ meetings, sharing governance, best practices, and new opportunities with the wider digital organisation to foster a culture of excellence.
OWN & ACCELERATE OUR RETAIL MEDIA PARTNERSHIPS
- Our goal is to be the #1 partner of choice for our priority Retail Media groups. You will be the lead point of contact and build activation plans that deliver mutual value for L\’Oréal, our Retailers, and our Consumers.
- Support the development of relevant Joint Business Partnerships with key media owners (e.g. Amazon, Google, Criteo, BMG) and technology platforms to fuel our strategic growth.
MAXIMISE OUR MEDIA MIX & BUSINESS IMPACT
- Your goal is to continuously improve the performance and efficiency of our significant seven-figure media investments.
- You will measure the impact of our actions, use this data for strategic decision-making, and enable the business to make the smartest choices to deliver against our primary KPIs (Market Share, Growth, Profit).
- Support brands across all four divisions on activity planning and execution, providing expert recommendations and attending relevant briefings to ensure performance is at the heart of their campaigns.
PIONEER THE WAYS OF WORKING OF THE FUTURE
- Our goal is to be the #1 Retail Media organisation in the UK. In partnership with key CDMO and divisional stakeholders, you will define and implement new processes and ways of working for long-term success.
- Develop and run bespoke upskilling sessions for the business as part of the CDMO Training Calendar, tailoring content for different levels of expertise to uplift capability across the organization.
- Develop strong relationships with your international colleagues and counterparts to build and share global best practices.
Who You Are
- Extensive experience within Media and/or Performance Media. (Business management experience within Commercial / Business Development preferable but not essential)
- The ability to build strong relationships and networks internally and externally with a broad range of stakeholders including Retailers, Retail Media Networks and Agency.
- Great communication and influencing skills to share your vision and take people across the organisation with you.
- An analytical mindset combined with entrepreneurial drive to spot opportunities and make them happen.
- Strong problem-solving skills, ability to work flexibly, autonomously and take ownership for your partnerships and plans.
What We Offer
Our industry-leading award-winning benefits package shows how much we value our people. We know they\’re at the heart of L\’Oréal\’s success, so we offer a fair and competitive package to help you thrive.
Enjoy perks like money-saving offers, free mortgage advice, share options and an enhanced pension plan. Love our brands? You\’ll get up to 60% off iconic names like YSL, CeraVe, Armani, Kiehl\’s and Garnier! Because health matters, we offer private medical and dental insurance, discounted gym memberships, and onsite mental health support. We also provide enhanced family leave for all and up to 4 weeks of paid fertility leave, so you can prioritise what matters most.
Learning is in our DNA at L\’Oréal. We\’ll help you master your role, build skills, and access top-notch leadership programs and monthly expert talks. And there\’s lots more too!
Who We Are
L’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €29 billion consolidated sales. Together, we solve complex challenges at scale, while making sure we stay committed to making the world a more inclusive and a better place for everyone & our planet. Experience the excitement of agility to shape the future of beauty; where diversity and purpose come together to create meaningful impact.
Our Corporate Division supports the 4000+ strong workforce in the UK & Ireland. It’s a fast-paced and dynamic environment when you’ll have visibility over our 4 Divisions and play an integral role in moving our business forward. Our founder Eugène Schueller once said that “a company is not walls and machines, it’s people, people, people”. Joining our corporate teams means joining the world leader in beauty, at the cutting edge of innovation. But above all, it means becoming part of a team of talented and inspiring people.
How We Recruit
At L’Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status. When we look for talent, we welcome difference – different backgrounds, experiences, personalities and perspectives. The beauty we find in our differences gives us the freedom to go beyond. That’s the beauty of L’Oréal.
Seniority level
-
Seniority level
Not Applicable
Employment type
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Employment type
Full-time
Job function
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Job function
Other, Information Technology, and Engineering
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Industries
Manufacturing and Personal Care Product Manufacturing
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Head of Performance Media employer: l'Oréal
Contact Detail:
l'Oréal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Performance Media
✨Tip Number 1
Network with professionals in the media and performance sectors. Attend industry events, webinars, or workshops where you can meet potential colleagues or mentors who can provide insights into the role and the company culture at L'Oréal.
✨Tip Number 2
Familiarise yourself with L'Oréal's current media strategies and partnerships. Understanding their approach to Retail Media, Search, and Affiliates will help you articulate how your experience aligns with their goals during interviews.
✨Tip Number 3
Prepare to discuss your analytical skills and past successes in optimising media investments. Be ready to share specific examples of how you've driven business results through data-driven decision-making in previous roles.
✨Tip Number 4
Showcase your ability to build relationships by highlighting any relevant partnerships you've developed in the past. Emphasise your communication and influencing skills, as these are crucial for the Head of Performance Media role.
We think you need these skills to ace Head of Performance Media
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media and performance media. Focus on your achievements in strategy development, governance, and partnerships, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital transformation and how your analytical mindset can contribute to L'Oréal's goals. Mention specific examples of past successes in similar roles to demonstrate your capability.
Showcase Your Communication Skills: Since the role requires strong communication and influencing skills, consider including examples in your application that showcase how you've effectively communicated strategies or built relationships with stakeholders.
Highlight Problem-Solving Abilities: Use your application to illustrate your problem-solving skills. Provide examples of challenges you've faced in previous roles and how you successfully navigated them, particularly in media investments or partnerships.
How to prepare for a job interview at l'Oréal
✨Understand the Role Thoroughly
Before the interview, make sure you have a deep understanding of the Head of Performance Media role. Familiarise yourself with L'Oréal's media strategy, key partnerships, and the specific responsibilities outlined in the job description. This will help you articulate how your experience aligns with their needs.
✨Showcase Your Analytical Skills
Given the emphasis on data-driven decision-making in this role, be prepared to discuss your analytical mindset. Share examples of how you've used data to drive performance improvements in previous roles, particularly in media investments and campaign effectiveness.
✨Demonstrate Relationship-Building Abilities
This position requires strong relationship management skills. Be ready to provide examples of how you've successfully built and maintained partnerships with stakeholders, such as retailers and media owners. Highlight your communication and influencing skills to show you can effectively engage with diverse teams.
✨Prepare for Strategic Discussions
Expect to discuss your vision for performance media and how you would drive innovation within the company. Prepare to share your thoughts on future trends in digital media and how L'Oréal can stay ahead in the competitive landscape. This will demonstrate your strategic thinking and industry knowledge.
