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For Companies At a Glance
- Tasks: Lead the marketing strategy and build a high-performing team to drive growth.
- Company: Join a dynamic SaaS company with a strong marketing presence.
- Benefits: Enjoy a 4-day work week, flexible hybrid options, and performance bonuses.
- Why this job: Make a significant impact on global marketing strategies in a fast-growing environment.
- Qualifications: Experience in SaaS marketing, team leadership, and analytics tools is essential.
- Other info: Collaborate across departments and represent the company at industry events.
The predicted salary is between 60000 - 65000 £ per year.
Job Title: Head of Marketing
Location: Haywards Heath
Working Pattern: Hybrid (with weekly office presence)
Reports To: Managing Director.
Salary: £60,000 – 65,000.
Role Overview
As the Head of Marketing, you will join a growing business with a strong marketing presence and be responsible for creating and executing a marketing strategy to take them to the next level. You will also be instrumental in building a high-performing marketing team and collaborating across departments to achieve measurable success in customer acquisition, product marketing, and market positioning.
What You’ll Be Doing:
- Develop and execute global marketing strategies aligned with business goals, driving brand positioning, customer engagement, and revenue growth.
- Build scalable demand generation programs across multiple channels to support pipeline growth and sales targets.
- Develop & create a best-in-class marketing team.
- Work closely with the sales team to ensure seamless integration of marketing and sales strategies to generate high-quality leads.
- Leverage analytics tools to measure and optimise performance, and present insights to senior leadership.
- Elevate our brand identity, drive thought leadership initiatives, and represent the company at industry events and conferences.
- Manage the global marketing budget, ensuring resource allocation is cost-effective and maximizes ROI.
What We’re Looking For:
- Previous experience delivering a Marketing strategy within SaaS or technology-driven organizations.
- Proven experience in building and leading high-performing marketing teams.
- Expertise in demand generation, creative marketing, and analytics tools (e.g., HubSpot, Google Analytics).
- Strong cross-functional collaboration skills, particularly with sales and product teams.
- A data-driven mindset with a passion for optimising campaign performance.
- Knowledge of SEO/SEM, social media, and content marketing is a plus.
What We Offer:
- 4-day working week.
- Flexible hybrid working arrangement.
- Company performance bonus.
- Opportunities for professional development and career growth.
- The chance to shape the global marketing strategy of a high-growth SaaS company.
Ready to make a big impact? Apply now!
Head of Marketing employer: Animo Group
Contact Detail:
Animo Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Familiarize yourself with the latest trends in SaaS marketing. Understanding the unique challenges and opportunities in this sector will help you demonstrate your expertise during discussions.
✨Tip Number 2
Showcase your experience in building and leading marketing teams. Be ready to share specific examples of how you've developed talent and fostered collaboration across departments.
✨Tip Number 3
Prepare to discuss your approach to data-driven marketing. Highlight any analytics tools you've used, like HubSpot or Google Analytics, and how they helped optimize campaign performance.
✨Tip Number 4
Research StudySmarter's current marketing strategies and campaigns. Being knowledgeable about our brand will allow you to present tailored ideas on how to elevate our marketing efforts.
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in delivering marketing strategies, especially within SaaS or technology-driven organizations. Emphasize your leadership skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your previous experiences align with the role's requirements. Mention specific achievements in building high-performing teams and driving customer engagement.
Showcase Analytical Skills: Since the role requires leveraging analytics tools, include examples of how you've used data to optimize campaign performance. Mention specific tools like HubSpot or Google Analytics that you are proficient in.
Highlight Cross-Functional Collaboration: Demonstrate your ability to work closely with sales and product teams. Provide examples of successful collaborations that led to measurable success in customer acquisition or revenue growth.
How to prepare for a job interview at Animo Group
✨Showcase Your Strategic Thinking
As the Head of Marketing, you'll need to demonstrate your ability to develop and execute global marketing strategies. Be prepared to discuss specific examples from your past experiences where you successfully aligned marketing initiatives with business goals.
✨Highlight Team Leadership Experience
Since building a high-performing marketing team is crucial for this role, share your experiences in leading teams. Discuss how you've motivated your team, fostered collaboration, and achieved measurable success together.
✨Demonstrate Data-Driven Decision Making
The company values a data-driven mindset, so be ready to talk about how you've used analytics tools to measure and optimize campaign performance. Provide examples of how your insights led to improved marketing outcomes.
✨Prepare for Cross-Functional Collaboration
Collaboration with sales and product teams is key. Think of instances where you've worked closely with other departments to achieve common goals. Highlight your communication skills and how you ensure seamless integration of strategies.
