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- Tasks: Lead consumer strategy and business development for Disney+ in EMEA.
- Company: Join The Walt Disney Company, a leader in entertainment and storytelling.
- Benefits: Enjoy a hybrid work model with flexible remote options and competitive perks.
- Why this job: Be part of a dynamic team shaping the future of streaming entertainment.
- Qualifications: Significant experience in media strategy or top-tier consultancy required.
- Other info: 12-month fixed-term contract starting September 2025.
The predicted salary is between 43200 - 72000 £ per year.
Director, Consumer Strategy & Business Development – 12 months FTC
Director, Consumer Strategy & Business Development
Reports To
Vice President, Consumer Strategy & Business Development
Location
Hammersmith, London. We operate a hybrid model, 4 days in the office and 1 day from home (Monday or Friday)
Contract Type
Fixed Term (12 months), full-time contract, starting September 2025.
Disney+ is The Walt Disney Company’s Direct-to-Consumer (DTC) video entertainment service, offering premium branded content alongside a broad general entertainment library, appealing to families and adults alike. The service consists of long form and short form video built around six key content brands (Disney, Pixar, Marvel, Star Wars, National Geographic, and Star) with an appealing and easy-to-use interface accessed across multiple platforms (e.g., smart TVs, mobile devices).
The Consumer Strategy & Business Development (CS&BD) team is responsible for Disney’s DTC strategy across Europe, the Middle East, and Africa (EMEA), including driving the growth and long-term evolution of Disney+ in the region, exploring new market entries, and developing innovative ways to expand and enhance the Disney+ experience for consumers. It also plays a key role in shaping our DTC content proposition, including building new content partnerships and leading local content acquisitions for Disney+.
In addition to its DTC responsibilities, this team also leads various cross-business projects within Disney’s Entertainment and ESPN segments, optimizing overall performance in the region.
Working closely with both EMEA business leads and global US-based teams, the CS&BD team provides invaluable support and direction in driving long-term growth and delivering global strategic goals. The team’s activities and accomplishments contribute to the growth and success of The Walt Disney Company (TWDC) in EMEA.
Key areas of responsibility include:
Organic Development
- Evolution of our commercial offer, introduction of new product features, launching in new markets. Lead strategic & financial analysis of growth opportunities for Disney+ in EMEA, including evolution of our commercial offer, new product features, and market launches.
- Review business plans prepared by local Country Managers, assessing their alignment with our strategy and contribution to operational and financial goals.
Drive the preparation of the annual strategic business review and five-year financial plan in EMEA, including leading specific DTC workstreams and coordinating with all relevant Regional and US/Global stakeholders.
Monitor key market trends across consumer behavior and competitors, extracting insights to inform key decisions.
Partnerships & Licensing
Evaluate potential commercial partnerships for strategic fit and impacts, including:
- Collaborations with other streaming services
- Distribution of Disney+ through wholesale partners (e.g., Pay TV/Telecom operators, Consumer Brands)
- Opportunities to establish strategic partnerships with external content producers (e.g., linear TV channels)
- Opportunities to license external content and rights (e.g., films, series, sports rights)
Professional Experience
Significant experience in a Strategy role in the Media & Entertainment sector or within a top-tier Management/Strategy consultancy with projects in the media sector.
Understanding of streaming/DTC business, experience in commercial negotiations and/or long-range planning is preferable.
Experience working closely with senior leadership across multiple markets.
Proven track record of delivering and leading projects to high standards and demanding deadlines.
Experience managing and developing team members.
Personal Skills & Attributes
Proactive, self-motivated, autonomous, with a positive ‘can do’ attitude.
Clear, structured thinker with strong analytical skills.
Excellent relationship-building skills to engage stakeholders across geographies and functions.
Strong verbal and written communication skills to articulate strategies and priorities effectively.
Ability to work in fast-paced environments, managing multiple projects and adapting to changing needs while meeting deadlines.
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Director, Consumer Strategy & Business Development - 12 months FTC employer: Disneyland Hong Kong
Contact Detail:
Disneyland Hong Kong Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Consumer Strategy & Business Development - 12 months FTC
✨Tip Number 1
Network with professionals in the media and entertainment sector, especially those who have experience with streaming services. Attend industry events or webinars to connect with potential colleagues and learn more about the latest trends in consumer strategy.
✨Tip Number 2
Familiarise yourself with Disney+ and its competitive landscape. Understanding the unique selling points of Disney+ and how it compares to other streaming services will help you articulate your insights during interviews.
✨Tip Number 3
Prepare to discuss specific examples of strategic initiatives you've led in previous roles. Highlight your experience in commercial negotiations and how you've successfully driven growth in similar environments.
✨Tip Number 4
Showcase your analytical skills by being ready to discuss market trends and consumer behaviour insights. Being able to demonstrate your ability to extract actionable insights from data will set you apart as a candidate.
We think you need these skills to ace Director, Consumer Strategy & Business Development - 12 months FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in strategy roles within the Media & Entertainment sector. Emphasise any work with streaming services or DTC businesses, and showcase your achievements in leading projects and managing teams.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the responsibilities outlined in the job description, particularly in organic development and partnerships. Use specific examples to demonstrate your strategic thinking and relationship-building abilities.
Showcase Analytical Skills: Given the importance of analytical skills for this position, include examples in your application that demonstrate your ability to extract insights from market trends and consumer behaviour. Highlight any relevant tools or methodologies you have used in previous roles.
Prepare for Potential Questions: Anticipate questions related to your experience in commercial negotiations and long-range planning. Be ready to discuss specific projects where you successfully drove growth or developed innovative strategies, as well as how you managed stakeholder relationships across different markets.
How to prepare for a job interview at Disneyland Hong Kong
✨Showcase Your Strategic Thinking
As a Director in Consumer Strategy & Business Development, it's crucial to demonstrate your ability to think strategically. Prepare examples of how you've successfully identified growth opportunities and developed strategies in previous roles, particularly in the media and entertainment sector.
✨Understand the Streaming Landscape
Familiarise yourself with the current trends in the streaming industry, especially regarding Disney+. Be ready to discuss how you would approach market entry and product evolution, as well as any innovative ideas you have for enhancing the consumer experience.
✨Highlight Your Leadership Experience
This role requires managing and developing team members, so be prepared to share your leadership style and experiences. Discuss specific instances where you've led projects or teams to success, focusing on your ability to motivate and guide others.
✨Prepare for Stakeholder Engagement
Given the importance of relationship-building in this position, think about how you've engaged with stakeholders in the past. Be ready to provide examples of how you've navigated complex relationships across different markets and functions to achieve strategic goals.
