Head of eCommerce (London)
Head of eCommerce (London)

Head of eCommerce (London)

Wandsworth Full-Time 80000 - 85000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead global D2C eCommerce strategy and drive sales across multiple markets.
  • Company: Join a rapidly growing beauty eCommerce brand with a vibrant culture.
  • Benefits: Enjoy competitive salary, wellbeing days, staff discounts, and healthcare benefits.
  • Why this job: Make a real impact in the beauty industry while leading a talented team.
  • Qualifications: Proven D2C eCommerce experience, strong leadership, and analytical skills required.
  • Other info: Opportunity to grow a global channel at an exciting stage.

The predicted salary is between 80000 - 85000 £ per year.

Head of eCommerce – UK & US
Rapidly Growing Beauty eCommerce Business
London | 12-Month Fixed-Term | £80,000 – £85,000

Are you a hands-on, commercially driven eCommerce leader ready to own a global D2C business and make a real impact in the beauty industry?

A fast-growing beauty eCommerce brand is searching for a Head of eCommerce to lead their global digital sales and trading strategy across UK, US, and international markets. If you thrive in a fast-paced environment, love data-driven decision-making, and want to build a seamless online brand experience, this is your moment.

What You’ll Do:

  • Lead the global D2C eCommerce P&L and deliver ambitious trading targets

  • Own product launches, exclusive campaigns, and promotional strategies

  • Drive key site metrics like sales, conversion rates, average order value, and gross margin

  • Collaborate with Brand, CRM, Paid Media, and Creative teams to optimise the customer journey

  • Manage and inspire a talented in-house team and external agencies

  • Use analytics and A/B testing to constantly improve site performance

  • Oversee budgeting, forecasting, and detailed performance reporting

What You Bring:

  • Proven experience running D2C eCommerce trading for a consumer brand

  • Strong leadership skills with team and agency management experience

  • Commercially sharp with excellent analytical skills and a test-and-learn mindset

  • Proficiency in Shopify and Google Analytics

  • Experience in beauty or wellness brands a big plus

  • Passionate about customer experience, wellbeing, and sustainability

What’s In It For You:

  • Competitive salary of £80,000 – £85,000

  • Based in London with a vibrant, purpose-led company culture

  • Wellbeing days, birthday leave, healthcare benefits, volunteering support

  • Monthly product allowance and staff discount on popular beauty products

  • Chance to lead and grow a global eCommerce channel at an exciting stage

If you’re ready to make your mark in eCommerce leadership and work with a brand that blends commercial success with purpose, apply now!

How to Apply:
Send your LinkedIn profile or CV to Max Tullis-Turner at Max@bluepelican.com . Don’t worry if your CV isn’t perfect — we’ll help you polish it once you decide to move forward.

For a confidential chat, call: 01892 507130

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Head of eCommerce (London) employer: Blue Pelican

Join a rapidly growing beauty eCommerce brand in London, where you will thrive in a vibrant, purpose-led culture that prioritises employee wellbeing and professional growth. With competitive salaries, generous benefits including wellbeing days and product allowances, and the opportunity to lead a global D2C channel, this role offers a unique chance to make a significant impact in the beauty industry while working alongside a talented team.
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Contact Detail:

Blue Pelican Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of eCommerce (London)

✨Tip Number 1

Familiarise yourself with the latest trends in the beauty eCommerce sector. Understanding current market dynamics and consumer behaviour will help you demonstrate your industry knowledge during interviews.

✨Tip Number 2

Network with professionals in the beauty and eCommerce industries. Attend relevant events or webinars to connect with potential colleagues or mentors who can provide insights and possibly refer you to opportunities.

✨Tip Number 3

Showcase your analytical skills by preparing case studies or examples of how you've used data to drive eCommerce success in previous roles. Be ready to discuss specific metrics and outcomes during your conversations.

✨Tip Number 4

Research the company’s current eCommerce strategies and campaigns. Being able to discuss their recent initiatives and suggest improvements can set you apart as a candidate who is genuinely interested in the role.

We think you need these skills to ace Head of eCommerce (London)

Leadership Skills
eCommerce Strategy Development
Data Analysis
Google Analytics Proficiency
Shopify Expertise
Commercial Acumen
Team Management
Customer Journey Optimisation
Budgeting and Forecasting
Performance Reporting
A/B Testing
Sales and Conversion Rate Improvement
Campaign Management
Passion for Beauty and Wellness
Sustainability Awareness

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce, particularly in D2C trading. Emphasise your leadership skills and any specific achievements in the beauty or wellness sectors.

Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the beauty industry and your understanding of eCommerce. Mention how your skills align with the company's goals and how you can contribute to their success.

Highlight Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to drive decisions in previous roles. Mention your proficiency in tools like Google Analytics and any A/B testing experiences.

Showcase Team Management Experience: Discuss your experience in managing teams and collaborating with various departments. Provide examples of how you've inspired and led teams to achieve ambitious targets in a fast-paced environment.

How to prepare for a job interview at Blue Pelican

✨Showcase Your Leadership Skills

As a Head of eCommerce, strong leadership is crucial. Be prepared to discuss your experience managing teams and agencies, highlighting specific examples where you've inspired and driven results.

✨Demonstrate Your Analytical Mindset

This role requires a data-driven approach. Come equipped with examples of how you've used analytics and A/B testing to improve site performance and achieve trading targets in previous roles.

✨Familiarise Yourself with the Brand

Research the beauty brand thoroughly before the interview. Understand their product offerings, target audience, and recent campaigns. This will help you tailor your responses and show genuine interest.

✨Prepare for Scenario-Based Questions

Expect questions that assess your problem-solving skills and decision-making process. Prepare scenarios where you've successfully launched products or improved customer journeys, focusing on your strategic thinking.

Head of eCommerce (London)
Blue Pelican
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