Communications Manager - Campaigns and Insight
Communications Manager - Campaigns and Insight

Communications Manager - Campaigns and Insight

London Temporary 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead the delivery of impactful communications strategies and manage campaign activities.
  • Company: Join a dynamic public sector organisation focused on strategic communication.
  • Benefits: Enjoy hybrid working options and competitive daily rates.
  • Why this job: Be part of a motivated team, learn from experts, and make a real impact.
  • Qualifications: Self-starter with strong communication skills and experience in managing campaigns.
  • Other info: Opportunity for contract extension based on performance.

The predicted salary is between 36000 - 60000 £ per year.

Communications Manager – Campaigns and Insight

Communications Manager – Campaigns and Insight

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Senior Talent Acquisition Specialist at Reed Talent Solutions

A public sector organisation is currently recruiting for a Communications Manager – Campaigns and Insight for a 5 month contract with extension possibilities for the right candidate.

The rate will be £500 – £538 per day umbrella (inside IR35) and will be based in central London with hybrid working available (2 – 3 days on site per week)

You would be responsible effective delivery of the Campaigns and Insight communications strategy, which is aligned to the delivery of the pillar’s strategic aims and objectives.

You’ll be part of a highly motivated communications team, with the chance to learn from senior colleagues. You’ll also have the opportunity to draw on your own experience and initiative to plan and deliver communications that support wider organisational and operational objectives.

Although this role has an external focus, your primary goal will be to ensure that their key audiences have the information they need, when they need it. You’ll provide your expertise and support to senior staff across their national network, and play an active role in building the communications profession within the organisation.

JOB REQUIREMENTS

You will need to be a self-starter, able to quickly grasp new projects or priorities, or refresh and refine an existing approach. You will need to balance the strategic with the tactical, with a real focus on delivery. You’ll need to build excellent relationships with senior stakeholders across the organisation, as well as with stakeholders from their partners, government, business and other groups.

You’ll have a good understanding of the different channels at your disposal and will use audience insight to choose the right approach. You’ll be focused on outcomes and changing behaviour and will use evaluation to drive continuous improvement of your plans. You’ll take responsibility for planning and producing content, and will work collaboratively with others to plan, programme and deliver your work.

ESSENTIAL SKILLS (PROFESSIONAL AND TECHNICAL)

  • Responsible for the effective delivery of the Campaigns and Insight communications strategy, which is aligned to the delivery of the pillar’s strategic aims and objectives
  • Responsible for the day-to-day management and delivery of the campaign and insight activity, including effective launch, marketing and evaluation strategies
  • Work closely with partners to commission campaign activity and to project manage the entire process to ensure the creation of relevant and effective campaign assets which can be implemented across the organisation and key partner channels
  • To act as the guardian for their branding, responsible for overseeing its implementation, usage and management and to work to improve their brand recognition within key audiences
  • Strong understanding of a range of communications disciplines and channels, using knowledge to plan and adapt chosen approach
  • Experience of forward planning and managing day-to-day communications and engagement activity, coordinated as part of wider organisational activity
  • Innovative and creative mind-set, bringing new ideas to solve tough challenges
  • Evidence of best practice in tracking and measuring the impact of communications and its contribution to wider organisational objectives
  • Ability to form effective working relationships across a full range of internal and external stakeholders, including with seniors
  • Confidence and credibility in a range of scenarios, including delivering impactful and engaging presentations and communications advice on your projects

If this sounds like the ideal role for you, APPLY NOW and we\’ll be in touch.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing

  • Industries

    Government Administration

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Communications Manager - Campaigns and Insight employer: Reed Talent Solutions

As a leading public sector organisation, we pride ourselves on fostering a collaborative and innovative work culture that empowers our employees to make a meaningful impact. With a focus on professional development, you will have the opportunity to learn from experienced colleagues while contributing to strategic communications initiatives that resonate across the nation. Our central London location offers the unique advantage of hybrid working, allowing for a balanced approach to work and life, all while being part of a motivated team dedicated to excellence in public service.
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Contact Detail:

Reed Talent Solutions Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Communications Manager - Campaigns and Insight

✨Tip Number 1

Familiarise yourself with the specific campaigns and insights that the organisation has previously implemented. This will not only help you understand their strategic aims but also allow you to discuss how your experience aligns with their past successes during any interviews.

✨Tip Number 2

Network with current or former employees of the organisation on platforms like LinkedIn. Engaging in conversations about their experiences can provide you with valuable insights into the company culture and expectations, which you can leverage in your discussions.

✨Tip Number 3

Prepare examples of how you've successfully managed communications strategies in the past. Be ready to discuss specific outcomes and how your innovative ideas led to measurable improvements, as this will demonstrate your ability to deliver results.

✨Tip Number 4

Stay updated on the latest trends in communications and public sector campaigns. Being able to reference current best practices or emerging tools during your conversations will show that you're proactive and knowledgeable, making you a more attractive candidate.

We think you need these skills to ace Communications Manager - Campaigns and Insight

Strategic Communication Planning
Stakeholder Engagement
Campaign Management
Content Creation
Brand Management
Audience Insight Analysis
Evaluation and Measurement of Communications
Project Management
Creative Problem-Solving
Presentation Skills
Collaboration and Teamwork
Adaptability to Change
Relationship Building
Knowledge of Communication Channels

Some tips for your application 🫡

Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Communications Manager position. Tailor your application to highlight how your skills and experiences align with the job description.

Craft a Compelling Cover Letter: Your cover letter should not only express your interest in the role but also demonstrate your understanding of the organisation's strategic aims. Use specific examples from your past experience that showcase your ability to deliver effective communication strategies.

Highlight Relevant Experience: In your CV, focus on your previous roles that involved campaign management, stakeholder engagement, and content creation. Use metrics to quantify your achievements, such as successful campaigns or improved audience engagement.

Showcase Your Communication Skills: Since this role requires strong communication abilities, ensure your application is well-written and free of errors. Consider including a portfolio of your previous work, such as presentations or campaign materials, to demonstrate your expertise.

How to prepare for a job interview at Reed Talent Solutions

✨Understand the Communications Strategy

Make sure you have a solid grasp of the communications strategy for the role. Be prepared to discuss how your experience aligns with their strategic aims and objectives, and think about specific examples where you've successfully delivered similar strategies in the past.

✨Showcase Your Stakeholder Management Skills

This role requires building relationships with senior stakeholders. Prepare to share examples of how you've effectively managed stakeholder relationships in previous roles, highlighting your ability to communicate clearly and influence decision-making.

✨Demonstrate Your Creative Problem-Solving

The organisation is looking for innovative ideas to tackle challenges. Think of instances where you've brought new ideas to the table or adapted your approach based on audience insights. Be ready to discuss how you measure the impact of your communications.

✨Prepare for Scenario-Based Questions

Expect questions that assess your ability to balance strategic and tactical elements. Prepare for scenario-based questions where you might need to outline how you would handle specific communication challenges or campaigns, showcasing your planning and execution skills.

Communications Manager - Campaigns and Insight
Reed Talent Solutions
R
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