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- Tasks: Lead client engagement strategies across Europe, the Middle East, and India.
- Company: Burberry is a creative luxury brand committed to sustainability and community impact.
- Benefits: Enjoy a full-time role with opportunities for personal growth and a vibrant work culture.
- Why this job: Join a purpose-driven team that values creativity and fosters emotional connections with clients.
- Qualifications: 7-10 years in client engagement within luxury retail; strong analytical skills required.
- Other info: Fluency in English and additional languages is a plus; remote work options may be available.
The predicted salary is between 54000 - 84000 £ per year.
Burberry Senior Manager, Client Engagement EMEIA
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Burberry Senior Manager, Client Engagement EMEIA
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Join to apply for the Burberry Senior Manager, Client Engagement EMEIA role at BoF Careers
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INTRODUCTION
INTRODUCTION
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
Job Purpose
AsSenior Manager, Client Engagement – EMEIA, you will lead the regional strategy and execution of client engagement initiatives across Europe, the Middle East and India. Working closely with the central Global Client Engagement team, you will localise and implement global strategies while identifying regional opportunities to drive loyalty, repeat business, and emotional connection with our clients. This role is pivotal in embedding a consistent, elevated clienteling culture across our EMEIA retail network, while championing local nuances that drive impact.
Responsibilities
Strategic Execution
- Translate the global client engagement vision into impactful regional strategies and programs.
- Where appropriate, localise global campaigns, journeys, and content for cultural and market relevance across the EMEIA region.
- Act as the primary EMEIA point of contact for the central global client team – sharing insights, performance, and innovation opportunities.
Clienteling & Loyalty
- Lead the implementation of clienteling tools, lifecycle journeys, and outreach campaigns to elevate service and strengthen loyalty.
- Drive regional consistency in client segmentation, personalisation, and contact strategies.
- Identify and share EMEIA best practices to influence global strategy.
Retail Partnership & Enablement
- Partner with regional retail leadership to ensure stores and client advisors are equipped and inspired to deliver high-touch, personalised service.
- Coach store teams on clienteling behaviours and tools, in alignment with brand standards.
- Monitor store-level engagement KPIs and work collaboratively to improve performance.
Experiential Engagement
- Support the planning and execution of regional client engagement activations, including private appointments, in-store experiences, and curated events.
- Collaborate with Events, PR, and Marketing to align client experiences with brand moments and product launches.
Insights & Reporting
- Working with the global data and CRM team, leverage CRM platforms and data analytics to evaluate campaign performance, client lifetime value, and key behavioural trends.
- Provide regular insights and feedback to the global team on regional impact and opportunities.
- Contribute to EMEIA and global dashboards and storytelling presentations.
PERSONAL PROFILE
- 7-10 years of experience in client engagement, CRM, or clienteling within luxury retail, fashion, or hospitality – ideally in an international, matrixed environment.
- Strong understanding of regional market nuances across Europe, the Middle East, and India.
- Demonstrated success in executing clienteling or loyalty strategies across multiple markets.
- Commercial and data-driven, with strong analytical and CRM platform skills.
- Natural relationship builder, with the ability to influence cross-functional and cross-cultural stakeholders.
- Passion for luxury and client experience; culturally sensitive and brand-aligned.
- Fluent in English; additional European or Middle Eastern languages a plus.
FOOTER
Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
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Burberry Senior Manager, Client Engagement EMEIA employer: BoF Careers
Contact Detail:
BoF Careers Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Burberry Senior Manager, Client Engagement EMEIA
✨Tip Number 1
Familiarise yourself with Burberry's brand values and client engagement strategies. Understanding their approach to luxury and client relationships will help you align your experience with their expectations during discussions.
✨Tip Number 2
Network with current or former employees of Burberry, especially those in client engagement roles. They can provide valuable insights into the company culture and what it takes to succeed in this position.
✨Tip Number 3
Stay updated on the latest trends in luxury retail and client engagement. Being knowledgeable about industry developments will allow you to speak confidently about how you can contribute to Burberry's goals.
✨Tip Number 4
Prepare specific examples from your past experiences that demonstrate your success in client engagement and loyalty strategies. Tailoring these stories to reflect regional nuances will show your understanding of the EMEIA market.
We think you need these skills to ace Burberry Senior Manager, Client Engagement EMEIA
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Manager, Client Engagement role at Burberry. Tailor your application to highlight relevant experience in client engagement, CRM, or clienteling within luxury retail.
Highlight Relevant Experience: In your CV and cover letter, emphasise your 7-10 years of experience in client engagement or related fields. Provide specific examples of how you've successfully executed client loyalty strategies and your understanding of regional market nuances across Europe, the Middle East, and India.
Showcase Analytical Skills: Burberry values a commercial and data-driven approach. Make sure to include any experience you have with CRM platforms and data analytics. Discuss how you've used these skills to evaluate campaign performance and drive client engagement.
Express Your Passion: Convey your passion for luxury and client experience in your application. Mention any relevant cultural sensitivities and brand alignment that demonstrate your fit for Burberry's values and mission.
How to prepare for a job interview at BoF Careers
✨Understand the Brand's Values
Before your interview, make sure you thoroughly understand Burberry's core values and mission. Familiarise yourself with their commitment to creativity and sustainability, as this will help you align your answers with what they stand for.
✨Showcase Your Client Engagement Experience
Prepare specific examples from your past roles that demonstrate your success in client engagement and loyalty strategies. Highlight how you've localised global campaigns or improved client relationships, especially in a luxury retail context.
✨Be Data-Driven
Since the role requires strong analytical skills, be ready to discuss how you've used data to drive decisions in previous positions. Bring examples of how you've leveraged CRM platforms to evaluate campaign performance and client behaviour.
✨Demonstrate Cultural Sensitivity
Given the regional focus on Europe, the Middle East, and India, be prepared to discuss your understanding of cultural nuances. Share experiences where you've successfully navigated cross-cultural interactions or tailored strategies to fit diverse markets.
