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- Tasks: Lead our global social media strategy, focusing on TikTok, Instagram, and YouTube Shorts.
- Company: Join MoneyGram, a trusted fintech leader, reimagining cross-border payments with a startup vibe.
- Benefits: Enjoy a dynamic work environment, collaboration with global teams, and opportunities for creative expression.
- Why this job: Shape the future of social media in a fast-paced, innovative company that values bold ideas.
- Qualifications: 3-5 years in organic social media; proven success on TikTok, Instagram, and YouTube Shorts.
- Other info: Be part of a team that thrives on culture, trends, and customer engagement.
The predicted salary is between 43200 - 72000 £ per year.
Senior Social Media Manager
MoneyGram International London, United Kingdom
MoneyGram International London, United Kingdom
Description
About MoneyGram
We\’re rebuilding one of the most trusted names in fintech-and doing it like a startup.
MoneyGram has been a global leader in cross-border payments for decades, and now we\’re entering our most exciting chapter yet: a full-speed, full-scale re-founding led by Anthony Soohoo, with the backing of private equity firm Madison Dearborn Partners.
With a globally recognized brand, deep infrastructure across 200+ countries, and millions of loyal customers, the foundation is strong-and the scale is unreal. We\’re now reimagining just how much further we can take it.
We\’re rebuilding our growth engine -faster, smarter, and more customer-obsessed than ever. Fewer layers. Sharper strategy. Disciplined execution. A bias for action. We\’re looking for bold operators and builders ready to run at this opportunity, shape the future of a scaled business, and leave their mark.
About the role
We\’re hiring a Senior Manager, Organic Social to lead our global social presence across platforms-driving relevance, reach, and engagement with the audiences that matter most.
You\’ll own the day-to-day strategy and execution of our organic channels-especially TikTok, Instagram, YouTube Shorts, and emerging formats. You\’ll build and manage a social content engine that\’s data-driven, fast, creator-first, and deeply plugged into culture. You\’ll also work closely with Field Marketing, CRM, Creative, and Performance teams to amplify campaigns, support key markets, and turn social into a true growth lever.
If you\’re obsessed with creating scroll-stopping content, spotting trends before they peak, and building social systems that scale-we\’d love to talk.
What You\’ll Do
- Own the global organic social strategy-with a focus on TikTok, Instagram, YouTube Shorts, and emerging channels that reach our core customer base.
- Develop, schedule, and publish content that is fast, relevant, localized where needed, and aligned with brand and performance goals.
- Manage a high-volume content calendar across campaigns, product launches, cultural moments, and regional spotlights.
- Collaborate with creators and UGC partners to bring authentic, community-driven content to our channels.
- Partner with Field Marketing, Performance Creative, and CRM to align social with broader campaigns and unlock cross-channel impact.
- Lead social listening and community engagement-monitoring trends, responding to conversations, and amplifying what works.
- Track performance metrics and own reporting-sharing insights that inform creative, platform strategy, and audience development.
- Stay ahead of AI, trends and algorithms-you\’ll be the first to know when a tool or format is blowing up, and the first to test it.
What We\’re Looking For
- 3-5 years of experience in organic social media or content strategy, ideally in a fast-growth B2C or community-focused business.
- Proven track record of growing and managing accounts on TikTok, Instagram, and YouTube Shorts.
- Experience collaborating with creators, influencers, or UGC networks to scale content production.
- Sharp instincts for what performs-paired with a data mindset and creative flair.
- Strong project management, data and communication skills-you can run a calendar, brief a creator, film customer testimonials from your phone, and understand what is driving better impact.
- Comfortable with tools like Sprout, Dash Hudson, or other publishing/listening platforms.
- Passionate about culture, trends, and customer behavior-especially in global, multilingual contexts.
- Based in the US or the UK with an ability to coordinate with global teams.
The process
We believe in keeping the process clear, fast, and meaningful. Here\’s what to expect.
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Senior Social Media Manager | London, UK employer: MoneyGram International
Contact Detail:
MoneyGram International Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Social Media Manager | London, UK
✨Tip Number 1
Familiarise yourself with MoneyGram's brand and values. Understanding their mission to rebuild and innovate in the fintech space will help you align your social media strategies with their goals, making you a more attractive candidate.
✨Tip Number 2
Showcase your knowledge of current trends on TikTok, Instagram, and YouTube Shorts. Prepare examples of successful campaigns or content you've created that resonate with audiences, as this will demonstrate your ability to drive engagement.
✨Tip Number 3
Network with professionals in the fintech and social media industries. Engaging with others in these fields can provide insights into the latest trends and tools, and may even lead to referrals or recommendations for the position.
✨Tip Number 4
Be ready to discuss your experience with data-driven decision-making. Highlight how you've used analytics to inform your social media strategies and improve performance, as this aligns with MoneyGram's focus on disciplined execution.
We think you need these skills to ace Senior Social Media Manager | London, UK
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Senior Social Media Manager position. Understand the key responsibilities and required skills, especially focusing on platforms like TikTok, Instagram, and YouTube Shorts.
Tailor Your CV: Customise your CV to highlight relevant experience in organic social media management. Emphasise your achievements in growing accounts on the specified platforms and any collaborations with creators or influencers.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and culture. Mention specific examples of successful campaigns you've managed and how you can contribute to MoneyGram's growth strategy.
Showcase Your Creativity: If possible, include a portfolio or links to your previous work that demonstrates your ability to create engaging content. Highlight any innovative strategies you've implemented that align with the role's requirements.
How to prepare for a job interview at MoneyGram International
✨Showcase Your Social Media Savvy
Make sure to highlight your experience with TikTok, Instagram, and YouTube Shorts. Prepare examples of successful campaigns you've managed and be ready to discuss how you grew engagement and reach on these platforms.
✨Demonstrate Data-Driven Decision Making
Since the role requires a data mindset, come prepared with metrics from your previous roles. Discuss how you've used analytics to inform your content strategy and improve performance.
✨Be Trend-Savvy
Stay ahead of the curve by researching current trends in social media. Be ready to share your thoughts on emerging formats and tools, and how you would leverage them for MoneyGram's growth.
✨Collaborative Spirit
The role involves working closely with various teams. Prepare to discuss your experience collaborating with creators and other departments, and how you can foster a community-driven approach to content.
