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For Companies At a Glance
- Tasks: Lead innovative projects in the food sector, collaborating with cross-functional teams.
- Company: Join Nomad Foods, a leader in frozen food innovation across Europe.
- Benefits: Enjoy competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Be part of a dynamic team driving impactful change in the food industry.
- Qualifications: 6 years in marketing or commercial roles, preferably in FMCG; strong project management skills required.
- Other info: Fluency in English is mandatory; knowledge of Italian, German, or French is a plus.
The predicted salary is between 48000 - 84000 £ per year.
Overview
PURPOSE & IMPACT: Innovation is the biggest growth lever in the Nomad Foods Strategic Plan in the next 3yrs. You will be part of Nomad Foods’ Global Portfolio Team which are responsible for the Segment portfolio strategy building commercially viable Innovation & Renovation Pipeline and leading the flywheel process ensuring markets have clear Blueprints with how to win plans across the Must Win Battles (MWBs). This role reports into the Head of Segment.
Responsibilities
Part of the Nomad Foods’ Group Portfolio Team which are responsible for the Win with our Food Quadrant of the Flywheel. The team work as part of a central cross functional team in close collaboration with marketing colleagues organised by cluster covering 22 European locations.
Innovation & Renovation
- Understand the category vision and how its key drivers are the basis for segment growth and brand growth – build clear sell in for innovation and renovation in line with this to support market execution
- Be able to develop compelling innovation concepts, that are co-created with consumers to uncover true insights and identify clear benefits and reasons to believe, taking advantage also of disruptive techniques and stimulus to trigger unexpected ideas using influence from outside the traditional references
- Understand the principles of portfolio management and space & place to be able to support MUs to identify opportunities for NPD
- Have looked beyond the immediate frozen category to draw inspiration from the broader food market and led the team to apply these learnings within strategies and plans
- Lead innovation and renovation work streams, working in a cross functional team
- Strong understanding of consumer validation methodology, how to interpret data and insights and make informed recommendationsUnderstand the One Nomad Innovation Process and Stage Gate process – lead workshops and mobilise teams behind the workstreams
Building Knowledge to Win (Flywheel Process, Playbooks & Best Practice Sharing)
- Be able to assess performance as part of flywheel process to inform strategy for segment
- Be able to lead flywheel workshops for a MWB and be the support for markets/ clusters to consult on analysis, blueprints
- Build clear toolkits for execution to inspire MUs and support innovation implementation ensuring there is a continuous loop of learn & optimise
- Challenge the status quo, seeking and implementing new learnings
Commercial Acumen
- Has a clear understanding of PPA/ Price/ Promo and understand how the levers can work to support both innovation and renovation
- Working collaboratively with Insights, Global Sales, RDQ, PMO, Supply Chain and Finance Colleagues to deliver strategic P&L that meets or exceeds KPIs for the NPDs and great quality marketing execution
- Budget Management – manage non working A&P budget related to segment/ MWBs
Qualifications
- 6 years working experience Marketing / Commercial in FMCG companies, ideally food
- Proven track record of achievement in an FMCG environment
- Successfully led product innovation development, having ideally worked in a category led organisation
- Able to demonstrate strong people influence skills and collaboration to work in cross functional Teams
- Excellent project management skills
- Ideally work across different countries and with diverse nationalities
- Mandatory language requirements: English. Understanding of Italian /German / French would be an advantage
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Senior Brand Manager - Vegetables and Plant Protein employer: Nomad Foods Inc
Contact Detail:
Nomad Foods Inc Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager - Vegetables and Plant Protein
✨Tip Number 1
Familiarise yourself with the latest trends in the vegetables and plant protein market. Understanding current consumer preferences and emerging innovations will help you stand out during discussions and interviews.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those involved in product innovation. Attend industry events or webinars to connect with potential colleagues and gain insights into the company culture at Nomad Foods.
✨Tip Number 3
Prepare to discuss your experience with cross-functional teams and how you've successfully led projects in the past. Be ready to share specific examples that demonstrate your ability to influence and collaborate effectively.
✨Tip Number 4
Research Nomad Foods' existing product lines and recent innovations. Being knowledgeable about their portfolio will allow you to tailor your conversation and show genuine interest in contributing to their growth strategy.
We think you need these skills to ace Senior Brand Manager - Vegetables and Plant Protein
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and innovation, particularly within the FMCG sector. Emphasise any achievements related to product development and cross-functional collaboration.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the food industry and innovation. Discuss how your background aligns with the responsibilities of the Senior Brand Manager role and provide specific examples of past successes.
Showcase Your Understanding of the Role: Demonstrate your knowledge of Nomad Foods and its market position. Mention how you can contribute to their innovation pipeline and support the Flywheel process, using insights from your previous experiences.
Highlight Language Skills: If you have proficiency in Italian, German, or French, be sure to mention this in your application. It could set you apart from other candidates and show your ability to work in diverse teams across different countries.
How to prepare for a job interview at Nomad Foods Inc
✨Understand the Company and Its Products
Before your interview, make sure you have a solid understanding of Nomad Foods and its product range, especially in the vegetables and plant protein sector. Familiarise yourself with their recent innovations and how they align with market trends. This will help you demonstrate your genuine interest and knowledge during the conversation.
✨Showcase Your Innovation Skills
Given the emphasis on innovation in this role, be prepared to discuss specific examples of how you've successfully led product innovation in the past. Highlight your ability to co-create concepts with consumers and how you've used insights to drive successful outcomes. This will show that you can contribute effectively to their innovation pipeline.
✨Demonstrate Cross-Functional Collaboration
This position requires working closely with various teams. Be ready to share experiences where you've collaborated with different departments, such as marketing, sales, and supply chain. Emphasise your people influence skills and how you've managed to lead cross-functional teams towards common goals.
✨Prepare for Data-Driven Discussions
Since the role involves interpreting data and insights, brush up on your understanding of consumer validation methodologies. Be prepared to discuss how you've used data to inform your strategies and decisions in previous roles. This will showcase your analytical skills and your ability to make informed recommendations.
