Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Promote events, generate leads, and exceed sales targets while providing excellent customer service.
- Company: Join William Reed, a global media group inspiring success in retail and hospitality through events and insights.
- Benefits: Enjoy hybrid working, 25 days annual leave, wellness benefits, and a unique 'MeDay' for personal celebrations.
- Why this job: Be part of a supportive culture that values work/life balance and personal development in a dynamic industry.
- Qualifications: Previous B2B sales experience, strong communication skills, and a passion for retail and hospitality are essential.
- Other info: Open to both full-time and part-time candidates; flexible working options available.
The predicted salary is between 28800 - 43200 ÂŁ per year.
1 month ago Be among the first 25 applicants
Who we are
We are William Reed.
We are a global media group delivering exceptional content through events, digital, data & insight.
From agribusiness, ingredients and food processing, to retail, hospitality & fine dining – we provide the inspiration, insight and connections to power our customers’ success.
We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. In line with the Company’s current Agile Working Policy, the successful candidate would be eligible to work part of the week from our Gatwick office and to work remotely for the rest of the week.
Candidates seeking either full-time or part-time opportunities are encouraged to apply.
Position
Position: Part time / Full time – permanent
Location: Gatwick / Hybrid
Are you a self-motivated individual ready to thrive in a results-driven environment? Do you enjoy collaborating with clients and have a passion for retail and hospitality?
We have an exciting opportunity for an Events Sales Executive to work across our Retail, Manufacturing and Hospitality division. Our UK media brands at William Reed include The Grocer, The Morning Advertiser, Restaurant and Convenience Store. We have built a world-class portfolio of events including high profile ones like The Publican Awards, Grocer Gold Awards and Baking Industry Awards as well as a series of other conferences, awards and events.
The Events Sales Executive will promote and generate entries and sell tickets at these events and will aim to attain and exceed revenue and call targets, whilst maintaining a high level of customer service throughout the process.
What you’ll be doing:
- Calling contacts and leads from internal and external lists to promote forthcoming conferences, networking lunches and awards and maximise delegate volumes and revenues for these events
- Developing and maintaining prospect lists for one-off and repeat events
- Maintaining a high call rate, and conversion rate from these calls
- Advising clients on the content and importance of events to maximise entries and attendance
- Exploring new ways of generating new leads and sales
- Managing enquiries on a daily and weekly basis
- Accurately building and maintaining customer records and history for all attendees on appropriate systems
- Develop an understanding of the retail, manufacturing and hospitality industries.
- Occasionally attending events and providing support on the day
Requirements
What you’ll need:
- Previous B2B sales experience in a target driven role and a familiarity with sales techniques
- Self-driven and ability to take initiative and work independently
- Excellent communication and interpersonal skills, both verbal and written
- Confident speaking to prospects at all levels of seniority with the ability to keep calm under pressure
- Natural curiosity, enthusiasm and passion for retail and hospitality, but we welcome candidates from all industries
- Proficient IT skills including MS Office
Other information
Company Benefits and Initiatives Include:
- 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
- An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our “MeDay”.
- A volunteer day to take for supporting a chosen charity and giving back to the community.
- Opportunity for hybrid working
- Contributory Pension
- Life Assurance Scheme
- Group Income Protection
- Enhanced family-friendly leave pay entitlements
- Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
- Cycle to Work Scheme
- Electric Car Scheme
Why work for us
We provide a supportive work environment and are committed to maintaining a healthy work/life balance for all of our employees. Working for William Reed means that you will be joining a stable organisation that is committed to developing its employees and brands.
We warmly welcome and encourage applications from talented individuals of all backgrounds and characteristics.
If you need any support in accessing this opportunity, please do not hesitate to discuss this with us.
Seniority level
-
Seniority level
Entry level
Employment type
-
Employment type
Full-time
Job function
-
Industries
Book and Periodical Publishing
Referrals increase your chances of interviewing at William Reed Ltd by 2x
Get notified about new Sales Executive jobs in Gatwick, England, United Kingdom .
Fleet, England, United Kingdom 2 days ago
Sales Executive – Mercedes-Benz of Brooklands
Weybridge, England, United Kingdom 2 days ago
Sunningdale, England, United Kingdom 1 week ago
Sunningdale, England, United Kingdom 1 week ago
Guildford, England, United Kingdom 1 month ago
Surrey, England, United Kingdom 6 days ago
Camberley, England, United Kingdom 4 months ago
Kingston Upon Thames, England, United Kingdom ÂŁ40,000 – ÂŁ45,000 1 month ago
Woking, England, United Kingdom 2 months ago
Sales Executive – Full Replacement, Modernization
Basingstoke, England, United Kingdom 1 month ago
Maidenhead, England, United Kingdom 3 weeks ago
Guildford, England, United Kingdom 2 weeks ago
Surrey, England, United Kingdom 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
Event Sales Executive employer: William Reed Ltd
Contact Detail:
William Reed Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Event Sales Executive
✨Tip Number 1
Familiarise yourself with the events and awards that William Reed hosts, such as The Publican Awards and Grocer Gold Awards. Understanding these events will help you speak confidently about them during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with professionals in the retail and hospitality sectors. Attend industry events or join relevant online forums to connect with potential colleagues and clients. This can give you valuable insights and may even lead to referrals when applying for the position.
✨Tip Number 3
Brush up on your B2B sales techniques and be prepared to discuss your previous experiences in a target-driven environment. Think of specific examples where you've successfully met or exceeded sales targets, as this will showcase your ability to thrive in a results-oriented role.
✨Tip Number 4
Demonstrate your enthusiasm for the retail and hospitality industries by staying updated on current trends and challenges. Being able to discuss recent developments will show your passion and commitment, making you a more attractive candidate for the Events Sales Executive role.
We think you need these skills to ace Event Sales Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant B2B sales experience and showcases your ability to meet targets. Use specific examples that demonstrate your success in similar roles, especially in retail or hospitality.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the retail and hospitality industries. Mention why you are interested in the Events Sales Executive position and how your skills align with the company's goals.
Showcase Communication Skills: In your application, emphasise your excellent communication and interpersonal skills. Provide examples of how you've successfully engaged with clients or prospects at various levels.
Highlight Initiative and Self-Motivation: Demonstrate your self-driven nature by including instances where you took the initiative in previous roles. This could be through developing new leads or improving sales processes.
How to prepare for a job interview at William Reed Ltd
✨Know Your Events
Familiarise yourself with the events that William Reed hosts, such as The Publican Awards and Grocer Gold Awards. Being able to discuss these events in detail will show your genuine interest and understanding of the role.
✨Demonstrate Sales Skills
Prepare to discuss your previous B2B sales experience and how you've successfully met targets in the past. Use specific examples to illustrate your sales techniques and how you can apply them to this role.
✨Show Enthusiasm for Retail and Hospitality
Express your passion for the retail and hospitality industries during the interview. Share any relevant experiences or insights that highlight your natural curiosity and enthusiasm for these sectors.
✨Prepare Questions
Have a list of thoughtful questions ready to ask the interviewer. This could include inquiries about the company culture, opportunities for professional development, or specifics about the events you'll be working on. It shows you're engaged and serious about the position.
