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- Tasks: Lead the marketing technology strategy and oversee the MarTech ecosystem.
- Company: Join Property Finder, a leading tech unicorn transforming real estate in MENA.
- Benefits: Enjoy a competitive, tax-free salary and relocation support to Dubai.
- Why this job: Be at the forefront of innovation, shaping the future of real estate technology.
- Qualifications: 10+ years in MarTech with leadership experience; strong CRM and SaaS knowledge required.
- Other info: Ideal for those passionate about data-driven marketing and cross-functional collaboration.
The predicted salary is between 48000 - 72000 ÂŁ per year.
Head of Marketing Technology (Based in Dubai)
Head of Marketing Technology (Based in Dubai)
DUBAI BASED ROLE. Relocation would be required but with a highly competitive, tax free compensation package.
Company Profil e:
- Property Finder is the leading property portal in the Middle East and North Africa (MENA) region, dedicated to shaping an inclusive future for real estate while spearheading the region’s growing tech ecosystem.
- A Unicorn and lighthouse tech company, it continues to create an environment where people can thrive and contribute meaningfully to the transformation of real estate in MENA.
Role Summary:
We are seeking a dynamic Head of MarTech to lead the strategic vision, execution, and scaling of our marketing technology ecosystem. This role is pivotal in connecting marketing, data, and engineering through the use of modern SaaS platforms, CRM and CDP systems, AI tools, and campaign automation frameworks.
As a critical technology partner to Marketing, Growth, and Product leadership, you will own the full MarTech stack—spanning personalization, customer engagement, attribution, privacy, and experimentation.
Key Responsibilities:
- MarTech Strategy & Stack : Lead the development, procurement, and integration of our MarTech ecosystem—including platforms like Braze, Segment, Salesforce, and CDPs —ensuring end-to-end customer journey enablement.
- Build Scalable CRM and Automation Systems : Oversee the implementation and evolution of multi-channel CRM platforms , driving engagement, retention, and personalization at scale.
- Drive AI & Data-Driven Innovation : Partner with Data Science and Engineering teams to implement AI-powered campaign orchestration, content targeting , and real-time experimentation frameworks.
- Cross-Functional Collaboration: Serve as the technology counterpart to Marketing, Performance, and Commercial teams, ensuring systems are aligned with GTM strategies and growth goals.
- Governance, Privacy & Compliance : Act as a strategic advisor on data privacy, legal, and compliance matters within the martech stack—ensuring safe, auditable, and secure data practices.
- Vendor Management & Procurement : Lead RFPs, negotiate contracts, and manage vendor relationships across the martech stack to maximize ROI and operational efficiency.
- Team Leadership & Culture Building : Hire and grow a high-performing Martech engineering and operations team. Promote an inclusive, business-aligned, and automation-first culture .
- Performance Measurement & Attribution: Implement tooling and processes to measure campaign performance, refine attribution models, and deliver clear visibility to marketing and finance teams.
Desired Qualifications:
- 10+ years of experience in Martech, CRM, and SaaS implementations, with 3+ years in a leadership capacity.
- Proven track record driving large-scale CRM/CDP rollouts , ideally with platforms such as Braze, Salesforce Marketing Cloud, MParticle, Segment, or similar .
- Strong understanding of customer journey mapping, omni-channel activation, and lifecycle marketing .
- Experience working with AI-powered personalization, recommendation systems , and data-driven campaign tools.
- Demonstrated success building and leading cross-functional teams , especially across tech and marketing.
- Clear understanding of legal and regulatory frameworks related to data and marketing automation (GDPR, CCPA, etc.).
- Excellent communication and stakeholder engagement skills across technical and non-technical teams.
Other Capabilities:
- Background in B2C product or consumer platform companies , ideally in e-commerce, gaming, media, or marketplaces.
- Experience driving global martech deployments across multiple brands or business units.
- Comfortable operating in fast-paced, ambiguous environments with evolving business needs.
- Prior experience advising or aligning with C-suite stakeholders and global commercial leaders
Seniority level
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Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Engineering and Marketing
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Industries
Internet Marketplace Platforms
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Head of Marketing Technology (Based in Dubai) employer: Property Finder
Contact Detail:
Property Finder Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing Technology (Based in Dubai)
✨Tip Number 1
Network with professionals in the MarTech space, especially those who have experience with platforms like Braze and Salesforce. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Familiarise yourself with the specific MarTech tools mentioned in the job description. Consider taking online courses or certifications related to CRM systems and AI-driven marketing strategies to enhance your expertise.
✨Tip Number 3
Prepare to discuss your previous experiences in leading cross-functional teams. Be ready to share specific examples of how you’ve successfully integrated technology with marketing strategies to drive growth.
✨Tip Number 4
Research Property Finder’s current marketing initiatives and tech stack. Understanding their business model and challenges will help you tailor your discussions during interviews and demonstrate your genuine interest in the role.
We think you need these skills to ace Head of Marketing Technology (Based in Dubai)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in MarTech, CRM, and SaaS implementations. Focus on your leadership roles and any specific platforms you've worked with, such as Braze or Salesforce.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Discuss how your background aligns with their mission to shape the future of real estate in MENA and your vision for leading their MarTech strategy.
Showcase Your Achievements: Use quantifiable metrics to demonstrate your success in previous roles. For example, mention how you drove engagement or improved campaign performance through innovative MarTech solutions.
Highlight Cross-Functional Collaboration: Emphasise your experience working with diverse teams, especially in tech and marketing. Provide examples of how you've successfully aligned technology with business goals and strategies.
How to prepare for a job interview at Property Finder
✨Showcase Your MarTech Expertise
Make sure to highlight your extensive experience in marketing technology, especially with platforms like Braze and Salesforce. Be prepared to discuss specific projects where you successfully implemented CRM or CDP systems, as this will demonstrate your capability to lead the MarTech stack.
✨Demonstrate Cross-Functional Collaboration
Since this role requires working closely with various teams, share examples of how you've effectively collaborated with marketing, data science, and engineering teams in the past. This will show that you can bridge the gap between technical and non-technical stakeholders.
✨Emphasise Data Privacy Knowledge
Given the importance of governance and compliance in this role, be ready to discuss your understanding of legal frameworks like GDPR and CCPA. Highlight any experiences where you ensured data practices were safe and compliant, as this will be crucial for the company's operations.
✨Prepare for Strategic Vision Discussion
The interviewers will likely want to hear your strategic vision for the MarTech ecosystem. Think about how you would approach building scalable systems and driving AI-driven innovation. Presenting a clear plan will demonstrate your readiness to take on this pivotal role.
