Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead B2B marketing strategies, define value propositions, and create impactful sales tools.
- Company: Liberty Blume, part of Liberty Global, delivers innovative tech-enabled back-office solutions.
- Benefits: Enjoy competitive salary, 25 days leave, wellness benefits, and a matched pension scheme.
- Why this job: Join a dynamic team focused on growth, innovation, and making a real impact in the industry.
- Qualifications: Experience in B2B marketing, strong communication skills, and familiarity with CRM platforms required.
- Other info: This role is perfect for proactive problem solvers eager to build from the ground up.
The predicted salary is between 43200 - 72000 ÂŁ per year.
Join to apply for the Senior Product Marketing Manager (B2B) role at Liberty Global
Continue with Google Continue with Google
Join to apply for the Senior Product Marketing Manager (B2B) role at Liberty Global
We are seeking a strategic and customer-centric B2B Senior Product Marketing Manager to help drive adoption of our service offerings and support our growth ambitions. This role will sit at the intersection of Product, Sales, and Marketing—leading efforts to define value propositions, shape go-to-market strategy, and drive commercial impact. You’ll own positioning, messaging, and enablement materials that clearly articulate our offerings to business decision-makers in our B2B target market. This role is ideal for a marketer who demonstrates a curious mindset, takes a collaborative and proactive approach, is a great problem solver and embraces the opportunity to build something from the ground up that will deliver with impact.
What will you be doing?
- Define and execute go-to-market strategies for several new and existing service offerings
- Develop clear, differentiated positioning and messaging for relevant customer segments and buyer personas
- Work closely with the Product & Solutions team to conduct market research, customer interviews, and competitive analysis and to translate the insights into compelling value propositions
- Collaborate with Demand Generation to ensure product strategy and execution compliments Liberty Blume brand marketing and to build omnichannel campaigns that drive qualified leads and new business sales
- Own development and maintenance of buyer personas and customer decision journeys, ensuring messaging and content speak to real-world drivers and barriers
- Partner with Sales to create and deliver high-impact sales enablement tools (e.g. pitch decks, talk tracks) that tell the story of our service offering
- Support post-sale adoption and expansion by partnering with Customer Success and Product teams to deliver onboarding materials, playbooks, or in-life content
- Work closely with Customer Leads and Product teams to ensure messaging reflects real-world needs, use cases, and feedback
- Collaborate with Product and Commercial teams on packaging, pricing narratives, and solution structuring to support sales effectiveness
- Support to the creation and management of marketing collateral such as case studies, white papers, blog content, and website copy
- Lead or contribute to product/solution launches, ensuring alignment across teams and readiness across all channels
- Define and track success metrics, using data to refine positioning, content, and GTM execution
- Ensure messaging consistency and narrative cohesion across solution lines (e.g. Managed Services, Financial Services, Sustainability)
- Build key stakeholder relationships across Liberty Blume and the Liberty Global Group
We Tend To Look For People With
- Proven ability to position and market services in a way that resonates with business decision-makers (e.g., CFOs, COOs, CHROs)
- Excellent communication and storytelling skills, with the ability to simplify complex service offerings
- Experience with sales enablement and working cross-functionally with sales, service, and marketing teams
- Strong understanding of the B2B buyer journey, particularly for service-based solutions
- Familiarity with CRM and marketing automation platforms (e.g. Salesforce, HubSpot, Marketo).
- Proven ability to influence and drive outcomes across cross-functional teams
- Experience managing external agencies or consultants to deliver impactful results
- Strong interpersonal and communication skills, with the ability to collaborate at all levels
- Comfortable thriving in a fast-paced, dynamic environment
What’s in it for you?
- Competitive salary and bonus
- 25 days annual leave with the option to purchase 5 more
- Access to wellbeing and mental health benefits such as the Calm app, personal medical, critical illness cover and dental insurance
- Matched pension contribution up to 10%
- Access to our online learning platform to continue to develop and grow your career with us
- The chance to join an innovative, fast-paced and passionate team
Who We Are
Liberty Blume, a Liberty Global company, is a rapidly growing business services provider, specialising in tech-enabled back-office solutions. Our mission is to deliver efficiency, scale and value to our customers through Business, Procurement and Financial Solutions. If you’re curious, customer centric and enjoy being one step ahead, join us on our scale up journey and unlock your freedom to grow!
Liberty Global is an equal opportunity employer, committed to an inclusive environment and accommodating all candidates. We’re eager to hear from you, no matter your background.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Job function
Marketing and Sales
-
Industries
Telecommunications
Referrals increase your chances of interviewing at Liberty Global by 2x
Sign in to set job alerts for “Senior Product Marketing Manager” roles.
Continue with Google Continue with Google
Continue with Google Continue with Google
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 week ago
Uxbridge, England, United Kingdom 2 weeks ago
Urban Outfitters Brand Marketing Director
London, England, United Kingdom 1 week ago
Greater London, England, United Kingdom 1 day ago
Greater London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 1 month ago
London, England, United Kingdom 1 week ago
Product Marketing Director – Leading FinTech Consultancy
Sr.Product Marketing Manager, Books & Kindle, Books & Kindle
London, England, United Kingdom 5 days ago
London, England, United Kingdom 1 month ago
Uxbridge, England, United Kingdom 1 week ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 4 days ago
London, England, United Kingdom 1 day ago
London, England, United Kingdom 2 weeks ago
Partner Marketing Director – International (EMEA/APAC)
London, England, United Kingdom 2 weeks ago
Harrow, England, United Kingdom 3 days ago
London, England, United Kingdom 3 weeks ago
Senior Manager, Product Marketing – Product Storyteller
London, England, United Kingdom 4 days ago
Senior Director of Regional Marketing – Northern Europe
London, England, United Kingdom 1 week ago
London, England, United Kingdom 2 weeks ago
Director of Marketing and Communications, The Savoy Hotel
London, England, United Kingdom 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr
Senior Product Marketing Manager (B2B) employer: Liberty Global
Contact Detail:
Liberty Global Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Marketing Manager (B2B)
✨Tip Number 1
Familiarise yourself with the B2B buyer journey, especially for service-based solutions. Understanding how decision-makers like CFOs and CHROs think will help you tailor your approach during interviews.
✨Tip Number 2
Network with professionals in the telecommunications industry, particularly those involved in product marketing. Engaging with them can provide insights into current trends and expectations for the role.
✨Tip Number 3
Prepare to discuss your experience with sales enablement tools and cross-functional collaboration. Be ready to share specific examples of how you've influenced outcomes in previous roles.
✨Tip Number 4
Research Liberty Global and its service offerings thoroughly. Understanding their market position and recent developments will allow you to demonstrate your genuine interest and strategic thinking during the interview.
We think you need these skills to ace Senior Product Marketing Manager (B2B)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B marketing, particularly in product positioning and sales enablement. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, showcase your understanding of the B2B buyer journey and how your previous experiences align with the responsibilities outlined in the job description. Be sure to express your enthusiasm for Liberty Global and its mission.
Showcase Your Communication Skills: Since excellent communication is key for this role, consider including examples of how you've simplified complex service offerings in past roles. This could be through case studies or specific projects you've led.
Highlight Collaborative Experiences: Emphasise any cross-functional work you've done with sales, product, or marketing teams. Provide specific examples of how your collaboration led to successful outcomes, as this role requires strong interpersonal skills.
How to prepare for a job interview at Liberty Global
✨Understand the B2B Landscape
Familiarise yourself with the B2B market, especially in telecommunications. Be prepared to discuss how your previous experiences align with the needs of business decision-makers like CFOs and COOs.
✨Showcase Your Storytelling Skills
Prepare to demonstrate your ability to simplify complex service offerings. Use examples from your past roles where you successfully communicated value propositions to stakeholders.
✨Highlight Cross-Functional Collaboration
Be ready to discuss your experience working with sales, marketing, and product teams. Share specific instances where your collaboration led to successful outcomes or improved processes.
✨Prepare for Market Research Discussions
Since the role involves conducting market research and competitive analysis, be prepared to talk about your approach to gathering insights and how you've translated them into effective marketing strategies.
