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For Companies At a Glance
- Tasks: Lead marketing strategies for a major AI product, managing events and content creation.
- Company: Join a dynamic branding agency focused on innovative tech solutions.
- Benefits: Enjoy flexible working with a mix of studio and remote days in vibrant London.
- Why this job: Be part of a cutting-edge project that shapes the future of AI marketing.
- Qualifications: 3-5 years in B2B marketing, with a passion for tech and data storytelling.
- Other info: Opportunity to work closely with senior clients and creative teams.
The predicted salary is between 36000 - 60000 £ per year.
Job Description
A chance to deepen an interest in AI and tech and influence how one large company’s products hit the market.
The speed read
A branding agency is looking for an (AI) product marketing manager to focus on one large client as they revamp their brand and marketing. This is a fairly traditional marketing role but for a cutting edge suite of AI products.
The facts
You’ll create and execute marketing strategies, within a team, based at the branding agency.
Day to day, you’ll be taking control of the whole marketing plan, reporting into the senior client but working with lots of freedom and control.
Marketing activities include: organising and running events, product launches, hackathons, managing a CRM, helping with content creation and repurposing it for different channels and client teams (tech, sales, product, UX, data science), revamping the website etc. You’ll be organising testimonials, case studies and thought leadership to beef up the company profile as much as possible.
You’ll have:
- 3-5 years relevant marketing experience (b2b)
- A strong interest in brand narrative, messaging and consistency
- Experience and a strong interest in tech, data or AI
- A strong interest in the stories behind data
- Experience in campaign performance and measurement (Pipedrive exp. useful)
- Experience liaising with PR people to keep all the stories straight.
You’ll be:
- Very happy hands on
- Highly organised
- A clear communicator within a creative team and great at upward management (with the client)
2 days in the studio in SW/Central London.
Product Marketing Manager (inside IR35, rolling freelance) employer: AGENCY BELL
Contact Detail:
AGENCY BELL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager (inside IR35, rolling freelance)
✨Tip Number 1
Familiarise yourself with the latest trends in AI and tech marketing. Understanding the nuances of how these products are marketed will give you an edge in discussions and interviews, showcasing your genuine interest in the field.
✨Tip Number 2
Network with professionals in the AI and tech sectors. Attend relevant events or webinars to connect with industry insiders. This can lead to valuable insights and potentially even referrals for the position.
✨Tip Number 3
Prepare to discuss specific marketing campaigns you've managed in the past, especially those that involved tech products. Be ready to share metrics and outcomes to demonstrate your ability to drive campaign performance.
✨Tip Number 4
Showcase your organisational skills by preparing a mock marketing plan for a hypothetical AI product. This will not only demonstrate your strategic thinking but also your hands-on approach to managing marketing activities.
We think you need these skills to ace Product Marketing Manager (inside IR35, rolling freelance)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant marketing experience, especially in B2B settings. Emphasise your interest in AI and tech, and include specific examples of past campaigns or projects that align with the job description.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand narrative and messaging. Discuss how your skills and experiences make you a perfect fit for the role, particularly your ability to manage marketing strategies and work collaboratively within a team.
Showcase Relevant Projects: If possible, include links or descriptions of previous marketing projects you've worked on, especially those involving tech or AI products. Highlight your role in these projects and the impact they had on the brand's success.
Proofread and Edit: Before submitting your application, carefully proofread your documents for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which is crucial for a marketing role.
How to prepare for a job interview at AGENCY BELL
✨Show Your Passion for AI and Tech
Make sure to express your genuine interest in AI and technology during the interview. Share any relevant experiences or projects that highlight your enthusiasm and understanding of the industry, as this role is focused on cutting-edge products.
✨Demonstrate Your Marketing Expertise
Prepare to discuss your previous marketing campaigns and how you measured their success. Be ready to provide specific examples of B2B marketing strategies you've executed, especially those involving product launches or events.
✨Highlight Your Organisational Skills
Since the role requires a high level of organisation, be prepared to talk about how you manage multiple projects simultaneously. Discuss tools or methods you use to stay organised and ensure deadlines are met.
✨Communicate Clearly and Confidently
As a clear communicator, it's essential to convey your ideas effectively. Practice articulating your thoughts on brand narrative and messaging, and be ready to discuss how you would manage upward communication with clients.
