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For Companies At a Glance
- Tasks: Drive brand awareness through social media and influencer campaigns in the live events space.
- Company: Seat Unique connects fans with unforgettable live experiences in sports, music, and entertainment.
- Benefits: Enjoy flexible working options, travel opportunities, and a vibrant company culture.
- Why this job: Join a dynamic team passionate about creativity and live events, making a real impact.
- Qualifications: 3+ years in social media management; strong communication and analytical skills required.
- Other info: Frequent travel to stadiums and live events is part of the role.
The predicted salary is between 28800 - 42000 £ per year.
Who we’re looking for
Seat Unique is looking for a creative, hard-working Brand Manager with a passion for live events, sports, music, and entertainment. The ideal candidate should have a strong background in social media management and influencer marketing.
You will engage our audience using marketing rights and assets from sports club partnerships, driving brand awareness and engagement across social media. This role involves collaborating with our account management team and frequent travel to partners for content creation with videographers and photographers. If you are proactive, organised, and can create compelling content, we want to hear from you.
Responsibilities
- Develop and Execute Social Media Strategy: Enhance brand visibility, engagement, and follower growth through comprehensive social media strategies.
- Create and Curate Content: Manage high-quality content creation and curation across Meta, TikTok, and LinkedIn platforms.
- Leverage Creative Resources: Utilise in-house, freelance, and agency creative resources to deliver all required social media assets.
- Identify and Collaborate with Influencers: Promote our brand and products by developing and managing influencer campaigns for B2B and B2C.
- Track Influencer Performance: Analyse performance and ROI of influencer partnerships and campaigns using various influencer platforms and direct negotiations.
- Activate Partner Rights and Assets: Maximise usage of marketing rights and assets from sports club partnerships, including in-stadium advertising and digital assets.
- Coordinate Advertising Content: Ensure creation and placement of advertising content aligns with brand guidelines and partnership agreements.
- Analyse and Report Performance: Track, analyse, and report on social media and influencer marketing campaigns, using data-driven insights to optimise strategies and prepare regular reports for senior management.
Skills & Experience
- 3+ years in a role managing social media and/or influencer campaigns.
- Proven examples of managing ambassadors, influencers, and agencies.
- Availability and a hunger to visit stadiums and attend live events.
- Proficiency in social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms (e.g., Google Analytics).
- Strong understanding of social media platforms, trends, and best practices.
- Excellent written and verbal communication skills with a keen eye for detail.
- Creative thinker with the ability to generate innovative ideas and solutions.
- Strong organizational and project management skills with the ability to multitask and meet deadlines.
- Analytical mindset with the ability to interpret data and make data-driven decisions.
- Passion for sports and entertainment.
- Ability to work independently and as part of a team.
- Strong interpersonal skills and the ability to build relationships with influencers, partners, and internal stakeholders.
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Brand Manager employer: Seat Unique
Contact Detail:
Seat Unique Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with the latest trends in social media and influencer marketing. Follow industry leaders and engage with their content to understand what works best in the current landscape.
✨Tip Number 2
Network with professionals in the live events and entertainment sectors. Attend relevant events, webinars, or workshops to meet potential collaborators and influencers who can help elevate your brand strategies.
✨Tip Number 3
Showcase your creativity by developing a portfolio of past campaigns or projects that highlight your ability to create engaging content. This will demonstrate your skills and passion for the role.
✨Tip Number 4
Prepare to discuss how you would leverage partnerships with sports clubs and other organisations. Think about innovative ways to activate these partnerships and drive engagement through unique content.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management and influencer marketing. Use specific examples that demonstrate your creativity and ability to engage audiences.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for live events, sports, and entertainment. Explain why you are the perfect fit for the Brand Manager role and how your skills align with the company's goals.
Showcase Your Social Media Skills: Include links to your professional social media profiles or campaigns you've managed. Highlight any successful influencer partnerships or content strategies you've executed in the past.
Demonstrate Analytical Skills: In your application, mention any tools or platforms you’ve used to track and analyse social media performance. Provide examples of how you've used data to optimise campaigns and drive engagement.
How to prepare for a job interview at Seat Unique
✨Show Your Passion for Live Events
Make sure to express your enthusiasm for live events, sports, music, and entertainment during the interview. Share personal experiences or projects that highlight your passion, as this will resonate well with the hiring team.
✨Demonstrate Social Media Savvy
Prepare examples of successful social media campaigns you've managed in the past. Be ready to discuss specific strategies you used to enhance brand visibility and engagement, as well as any tools you utilised for management and analytics.
✨Highlight Influencer Collaboration Experience
Discuss your experience in identifying and collaborating with influencers. Provide concrete examples of campaigns you've executed, including how you tracked performance and ROI, to showcase your analytical skills.
✨Be Ready to Discuss Content Creation
Since content creation is a key part of the role, come prepared with ideas for potential campaigns or content strategies. This will demonstrate your creativity and ability to generate innovative solutions that align with the brand's goals.
