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- Tasks: Own the streaming forecasting process and deliver insights on business performance.
- Company: Join Channel 4, a leading broadcaster known for its innovative approach to media.
- Benefits: Enjoy a full-time role with opportunities for growth and collaboration in a dynamic environment.
- Why this job: Be part of a creative team that drives impactful decisions through data and analytics.
- Qualifications: A keen interest in forecasting, strong SQL skills, and a collaborative mindset are essential.
- Other info: This role offers a chance to work closely with data engineering and science teams.
The predicted salary is between 28800 - 48000 £ per year.
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Senior Talent Acquisition Advisor at Channel 4
Job Title: Senior Forecasting Analyst
Reports to: Head of Analytics
Department: Strategy, Policy & Insights (Analytics)
Location: Leeds. Manchester & Glasgow
Job Grade: P1
DEPARTMENT DESCRIPTION
The Strategy, Policy & Insight (Function) are trusted thought-leaders bringing expert strategy, policy, market & audience insight – challenging and advising the business to drive delivery of Channel 4’s strategy and remit.
The new centralised Audience Insights (Subfunction) purpose is to be independent thought leaders at the heart of Channel 4’s creative and commercial decision-making, bringing a single source of truth and big picture perspective, challenging and advising the business to ensure profitable business growth through the use of data.
Within the new centralised operating model, Specialists across Analytics, Research, Reporting and Data Enablement have come together from teams across the business to become centres of excellence in their respective disciplines. Working alongside Business Partners, these teams will work to translate data into actionable insights, managing jointly the presentation back of recommendations to the C-Suite or Senior Leader.
As part of this centralisation, audience forecasting processes for the streaming business fall under the Analytics remit in order to begin the journey of building a single view of how Channel 4 is performing and deliver this analysis to the business.
JOB PURPOSE
Working under the direction of the Analytics Lead, this individual will own the streaming forecasting process at Channel 4, and later help build and own the new centralised audience forecast process at Channel 4.
The role will work to deliver quarterly forecasting, generating insights across business performance to explain the drivers of change to the business whilst constantly striving to improve the process, creating a longer term, sustainable process, allowing for innovation and optimisation, incorporating insights and delivering all business requirements.
The role will report into the Analytics Lead, working alongside and having the opportunity to learn from Data engineering and (later) Data Science to provide the optimal outcome.
KEY RESPONSIBILITIES
- Deliver to the streaming forecasting needs of the business
- Communicate with stakeholders and current process owners to understand the current forecasting landscape and jobs that need to be completed
- Own key elements of the Channel 4 forecasting process, agreeing key deliverables and timelines. Eventually, work with the Reporting team to design self-serve reporting on the forecast
- Contribute ideas to the design of the longer term view of the project, including potential ideas on methodologies, capabilities and outputs that better deliver against remit and further unlocks the insight potential
- Build strong relationships across the Insight team (particularly within Analytics, Data Enablement and the Business Partnership team) to gain broader business context and support
- Promote understanding of forecasting techniques and best practice across the business and within Insight
- Contribute ideas, options & solutions to the Forecasting Analytics Manager and Analytics Lead to evolve the insight function’s impact, value & capability.
KEY RELATIONSHIPS / STAKEHOLDERS
- Analytics Lead for direction
- Reporting team to deliver automated solutions
- Current forecast owners (across Analytics and Business Partnership) to understand what is currently done and key requirements for future solutions
- Insight Business Partners for business context
ESSENTIAL SKILLS AND EXPERIENCE
- Forecasting – Understanding and keen interest in forecasting in a large organisation is a must, along with understanding of methodologies and processes required to deliver this. Direct experience a plus
- Storytelling – the ability to translate complex data to clear messages and bring well considered, valued recommendations to drive profitable decision-making
- Coding – Advanced capability to write in SQL on complex datasets and conduct data modelling & forecasting ideal; Python/R or other statistical programming language experience a plus
- Innovative thinking – Demonstrable passion for Analytics techniques and ability to think outside the box to identify new solutions to business problems
- Collaborative – Experience working collaboratively with other Analysts within different domains
- Prioritisation – Ability to handle multiple projects and priorities, manage timescales and delivery often under pressure, knowing when to raise to line manager for help
- Presentation skills – Ability to engage effectively when presenting back on findings – specifically personal confidence, capability to challenge, debate, advise and recommend solutions
- Statistics – Understanding of statistics concepts (e.g., propensity modelling, hypothesis testing, regression analysis, time series analysis) preferred
- Media experience – Sector experience in a media or broadcast company including exposure to product & viewer data a plus
COMPETENCIES
- Enabling Strategy & Change, Advancing Analytics Capability, Managing Data & Information, Harnessing Insights & Learning
Seniority level
-
Seniority level
Mid-Senior level
Employment type
-
Employment type
Full-time
Job function
-
Industries
Broadcast Media Production and Distribution
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Senior Forecasting Analyst employer: Channel 4
Contact Detail:
Channel 4 Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Forecasting Analyst
✨Tip Number 1
Familiarise yourself with the latest forecasting methodologies and tools used in the media industry. This will not only help you understand the role better but also allow you to engage in meaningful conversations with the hiring team about how you can contribute.
✨Tip Number 2
Network with current or former employees of Channel 4, especially those in analytics or forecasting roles. They can provide valuable insights into the company culture and expectations, which can be beneficial during interviews.
✨Tip Number 3
Prepare to discuss your experience with SQL and any statistical programming languages like Python or R. Be ready to share specific examples of how you've used these skills to solve complex problems in previous roles.
✨Tip Number 4
Showcase your storytelling ability by preparing a few case studies where you've successfully translated complex data into actionable insights. This will demonstrate your capability to communicate effectively with stakeholders.
We think you need these skills to ace Senior Forecasting Analyst
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Senior Forecasting Analyst position. Tailor your application to highlight relevant experience in forecasting and analytics.
Highlight Relevant Skills: In your CV and cover letter, emphasise your skills in SQL, data modelling, and any experience with statistical programming languages like Python or R. Mention your understanding of forecasting methodologies and your ability to communicate complex data insights effectively.
Showcase Collaborative Experience: Demonstrate your ability to work collaboratively with other analysts and stakeholders. Provide examples of past projects where you successfully engaged with cross-functional teams to deliver insights or solutions.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for analytics and innovative thinking. Use storytelling techniques to illustrate how your background aligns with Channel 4's goals and the specific needs of the role.
How to prepare for a job interview at Channel 4
✨Understand the Forecasting Landscape
Before your interview, make sure you have a solid grasp of forecasting methodologies and processes. Familiarise yourself with how Channel 4 approaches audience insights and be ready to discuss how your experience aligns with their needs.
✨Showcase Your Storytelling Skills
Prepare to demonstrate your ability to translate complex data into clear, actionable insights. Think of examples where you've successfully communicated findings to stakeholders, as this role requires strong storytelling capabilities.
✨Highlight Your Technical Proficiency
Be ready to discuss your coding skills, particularly in SQL and any experience with Python or R. Prepare to share specific projects where you've used these skills for data modelling and forecasting, as technical expertise is crucial for this position.
✨Emphasise Collaboration and Innovation
This role involves working closely with various teams, so highlight your collaborative experiences. Discuss instances where you've contributed innovative solutions to business problems, showcasing your ability to think outside the box.
