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For Companies At a Glance
- Tasks: Lead category projects and drive commercial results through effective selling strategies.
- Company: Valeo Foods UK creates beloved brands like Kettle Crisps and Rowse Honey, focusing on quality and diversity.
- Benefits: Enjoy a matched pension scheme, staff discounts, and a cycle to work scheme.
- Why this job: Join a passionate team crafting delightful experiences and making an impact in the food industry.
- Qualifications: Experience in FMCG category management and strong selling skills are essential.
- Other info: This is a field-based role, allowing you to maximise customer engagement.
The predicted salary is between 43200 - 72000 £ per year.
Company Description
At Valeo Foods UK, we\’re the creative force behind an array of beloved brands spanning indulgence, innovation, and tradition. From the iconic crunch of Kettle Crisps to the pure sweetness of Rowse Honey, and the rich heritage of Matthew Walker puddings, our portfolio reflects our commitment to quality and diversity.
But that\’s not all – our family of brands extends further, encompassing an exciting array of products and experiences. Whether it\’s the Wild West flavours of New World Foods, the nostalgic joy of Barratt sweets, or the timeless appeal of Metcalfe Popcorn, each brand carries its own unique story, flavour, and charm. Join us on a journey where passion meets flavour, crafting experiences that bring people together and delight taste buds.
Job Description
The Category Development Manager is responsible for delivering commercial results both on brand and private label. You will achieve these targets by mastering category-based selling, turning the marketing plans into selling decks that will maximise success with our customers. The scope of the team will be across all category groups from Valeo Foods UK. The role is field-based to allow a maximum time with customers. The role will also cover the ability to optimise the marketing plans and will be an everyday partner to both the Sales and Marketing teams.
Key Accountabilities
- Leadership to shape, align and plan. Takes ownership & leads category projects.
- Commercial acumen. Understands influence of category KPIs & makes astute decisions.
- Collaboration skills incl. the capacity to energise stakeholders & build relationships.
- Personal Best: capacity to seek to be better tomorrow than we are today.
- Strong adaptability to be able to operate across all category groups and retailers.
- Strong selling skills and mastery of a compelling category-based selling method.
- Excellent presentation skills – written and verbal.
Qualifications
- Experience in FMCG category management.
- Experience in leading & influencing retailer category reviews.
- Experience in category-based selling.
- Experience in building collaborative retailer relationships & influencing their decisions.
- Experience in utilising data provider’s tools and databases – e.g. Nielsen, Circana, Kantar, dunnhumby.
- Experience in influencing & shaping marketing plans.
- Proven track record of creating strategic change that shapes the thinking and delivery of business results.
Additional Information
What we offer you in return
- Matched pension scheme up to 10%
- Death in service
- Cycle to work scheme
- Canteen
- Retailer discount platform
- Staff discount
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Category Development Manager employer: Valeo Foods UK
Contact Detail:
Valeo Foods UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category Development Manager
✨Tip Number 1
Familiarise yourself with Valeo Foods' diverse portfolio. Understanding the unique stories and flavours behind each brand will help you connect better with potential colleagues and demonstrate your passion for their products during interviews.
✨Tip Number 2
Brush up on your category management skills, especially in FMCG. Be prepared to discuss specific examples of how you've successfully influenced retailer category reviews or driven commercial results in your previous roles.
✨Tip Number 3
Network with professionals in the FMCG sector, particularly those who have experience with category-based selling. Engaging with industry peers can provide valuable insights and potentially lead to referrals that could enhance your application.
✨Tip Number 4
Showcase your adaptability by preparing examples of how you've successfully operated across various category groups and retailers. This will highlight your versatility and readiness to take on the challenges of the Category Development Manager role.
We think you need these skills to ace Category Development Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Category Development Manager position at Valeo Foods UK. Tailor your application to highlight how your experience aligns with their needs.
Craft a Compelling CV: Your CV should clearly showcase your experience in FMCG category management and any relevant achievements. Use bullet points to make it easy to read and ensure it highlights your commercial acumen and collaboration skills.
Write a Strong Cover Letter: In your cover letter, express your passion for the food industry and how your background in category-based selling can contribute to Valeo Foods UK. Be specific about your experience with data tools like Nielsen or Kantar, and how you've influenced marketing plans in the past.
Proofread Your Application: Before submitting, take the time to proofread your CV and cover letter. Check for any spelling or grammatical errors, and ensure that your documents are formatted consistently. A polished application reflects your attention to detail.
How to prepare for a job interview at Valeo Foods UK
✨Know Your Brands
Familiarise yourself with Valeo Foods UK's portfolio. Understand the unique stories and flavours behind each brand, as this knowledge will help you connect with the interviewers and demonstrate your passion for their products.
✨Master Category-Based Selling
Be prepared to discuss your experience with category-based selling. Highlight specific examples where you've successfully turned marketing plans into effective selling strategies, showcasing your commercial acumen and ability to drive results.
✨Showcase Collaboration Skills
Emphasise your ability to build relationships and energise stakeholders. Prepare examples of how you've collaborated with sales and marketing teams in the past to achieve common goals, as this role requires strong teamwork.
✨Demonstrate Adaptability
The role requires operating across various category groups and retailers. Be ready to share experiences that illustrate your adaptability and how you've successfully navigated different market dynamics in your previous roles.
