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For Companies At a Glance
- Tasks: Drive product strategy and manage the Specialist Nutrition range for competitive advantage.
- Company: apetito is the UK's leading food supplier in health and social care, crafting nutritious meals.
- Benefits: Enjoy 25 days holiday, a bonus scheme, and perks like free parking and discounts.
- Why this job: Make a real difference in people's lives while developing your career in a supportive environment.
- Qualifications: Passion for food, project management experience, and a degree in a relevant field are essential.
- Other info: Join a family-owned business committed to sustainability and inclusion.
The predicted salary is between 36000 - 60000 £ per year.
Overview
With a focus on owning and driving continuous improvement of our Specialist Nutrition (SN) products the Category Executive will have the rare opportunity to work with truly world leading products in our award-winning SN ranges.
Responsible for continually evolving and improving our proposition creating new sources of competitive advantage and putting further distance between apetito and our competitors.
The Specialist Nutrition function is of huge strategic importance to the apetito and Wiltshire Farm Foods business.
The high-profile nature of the division and breadth of commercial experience offered has been a springboard for alumni to develop their careers in apetito UK, and further-afield in apetito Germany, Canada and USA.
The apetito & Wiltshire Farm Foods Specialist Nutrition ranges are:
- Texture Modified Foods – A world leading range of products for those living with dysphagia.
- Finger Foods – A world first. Providing meal options for those who may be living with dementia, have a loss of dexterity and struggle to use cutlery, pace or become distracted at mealtimes
- Mini Meals Extra – A range of smaller portioned energy dense, higher protein meals designed to tackle malnutrition.
- Free From – A delicious range of meals free from the main 14 allergens.
Who we are
apetito is the UK’s leading food supplier to the health and social care sectors serving more than 1,300 care homes, health care and education settings.
Our meals are expertly crafted by our dieticians and chefs, and then frozen to lock in the goodness.
Wiltshire Farm Foods, our sister company, is the UK’s largest ready meal supplier cooking and delivering over 330 different delicious frozen ready meals across the UK.
Responsibilities
The Category Executive is responsible for the business management of the Specialist Nutrition product range and its commercial success.
Key responsibilities are to:
- Translate business strategy into product strategy
- Own the product roadmap
- Execute product strategy
- Drive action throughout the organisation to get products to market
- Plan and carry out product launches
- Manage product profitability and commercial success
- Manage product mix and pricing
- Provide insight to stakeholders on the product and market
- Provide product marketing with insights on key differentiators and messages
- Write high-level requirements
- Support the NPD and Marketing teams (and wider business) with any questions they may have
- Support Planning & Manufacturing teams to maintain good stock availability
- Manage all aspects of in-life products, including customer feedback, requirements, and issues
About you
Essential Skills and Experience
- Passion for food
- Experience managing high-profile projects with multiple stakeholders
- Analytically minded and financially literate
- Strong collaboration and influencing skills
- Effective communicator, confident presenting
- High level of attention to detail
- Problem solving skills
- Self-motivated, able to manage own workload
Desired Skills and Experience
- Experience in the food industry
- Knowledge of the care industry
- Full UK Driving Licence
- Degree in a relevant commercial, nutrition or dietetic discipline or equivalent experience in a commercial or nutrition related role (e.g. category, sales, marketing, Nutritionist, Dietitian)
Your personality:
- Genuine passion for making a real difference
- Drive and ambition
- A leadership mindset – able to inspire and motivate others to achieve common goals
- Growth mindset – An optimistic outlook with determination to make things happen
Company Benefits
- Competitive salary – accredited Living Wage employer
- 25 days holiday per year, plus bank holidays
- Option to purchase up to 5 additional days holiday per year
- Discretionary annual bonus scheme
- Pension scheme – employer matched contributions up to 4%
- Life assurance scheme worth at least 1x annual salary
- Subsidised canteen
- Free parking
- Free turkey or voucher at Christmas
- apetito perks scheme including salary sacrifice options and retail discounts
Our Values
As a family-owned business, we take great pride in being a company that makes a real difference and is dedicated to creating outstanding meals to be proud of.
We develop a range of products designed to enhance health and well-being for all our customers.
We are driven by a passion for service and dedicated to feeding some of the UK’s most vulnerable people.
We proudly support British food and farming, focusing on using the best ethical and sustainable produce in alignment with our goal to reach Net Zero by 2040.
Our ethical standards are recognised by the ETI and we are an accredited Living Wage employer.Learn more about apetito’s commitment to a more sustainable future.
We embrace inclusion, empowering individuals from diverse backgrounds.
Our commitment to making a real difference extends to customers, communities, and staff and we\’re on a mission to build an inclusive workplace where everyone reaches their full potential.
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Category Executive employer: apetito Limited
Contact Detail:
apetito Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Category Executive
✨Tip Number 1
Familiarise yourself with the Specialist Nutrition products offered by apetito. Understanding the unique features and benefits of these products will help you articulate how you can contribute to their success during interviews.
✨Tip Number 2
Network with professionals in the food and care industries. Attend relevant events or join online forums to connect with individuals who can provide insights into the company culture and expectations for the Category Executive role.
✨Tip Number 3
Prepare to discuss your experience managing high-profile projects. Be ready to share specific examples that demonstrate your ability to collaborate with multiple stakeholders and drive projects to successful completion.
✨Tip Number 4
Showcase your passion for food and nutrition in conversations. Highlight any personal experiences or initiatives that reflect your commitment to improving health and well-being, as this aligns closely with apetito's values.
We think you need these skills to ace Category Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the food industry, particularly any roles that involved managing high-profile projects or working with multiple stakeholders. Emphasise your analytical skills and any experience related to nutrition or dietetics.
Craft a Compelling Cover Letter: In your cover letter, express your genuine passion for food and how it aligns with apetito's mission. Discuss specific examples of how you've driven product strategy or managed product launches in previous roles, showcasing your leadership mindset and problem-solving skills.
Highlight Relevant Skills: Clearly outline your collaboration and influencing skills, as well as your ability to communicate effectively. Provide examples of how you've successfully worked with cross-functional teams to achieve common goals, which is crucial for the Category Executive role.
Showcase Your Knowledge: Demonstrate your understanding of the care industry and the specific needs of customers in this sector. Mention any relevant qualifications or experiences that relate to nutrition, dietetics, or commercial roles, as these will strengthen your application.
How to prepare for a job interview at apetito Limited
✨Show Your Passion for Food
As a Category Executive, your genuine passion for food is essential. Be prepared to discuss your favourite dishes, trends in the food industry, and how you believe nutrition impacts health. This will demonstrate your enthusiasm and alignment with the company's values.
✨Highlight Your Project Management Experience
Since the role involves managing high-profile projects with multiple stakeholders, come ready to share specific examples of past projects you've led. Focus on your ability to collaborate, influence, and drive results, as these skills are crucial for success in this position.
✨Demonstrate Analytical Skills
The role requires an analytical mindset and financial literacy. Prepare to discuss how you've used data to inform decisions in previous roles. Bring examples of how you've managed product profitability or market insights that led to successful outcomes.
✨Prepare for Problem-Solving Scenarios
Expect to face questions that assess your problem-solving abilities. Think of challenges you've encountered in previous roles and how you overcame them. This will showcase your critical thinking skills and your ability to manage your workload effectively.
