At a Glance
- Tasks: Lead a team to create impactful marketing campaigns for iconic heritage sites.
- Company: Join Bath and North East Somerset Council, promoting world-famous attractions like The Roman Baths.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and professional growth.
- Why this job: Make a difference in heritage marketing while engaging with diverse audiences and enhancing brand reputation.
- Qualifications: Must have 5+ years of senior-level campaign marketing experience and strong leadership skills.
- Other info: This is a maternity cover position with a closing date for applications on 27 July 2025.
The predicted salary is between 36000 - 60000 £ per year.
Are you an experienced and commercially savvy marketing professional with a talent for storytelling and a passion for heritage?
We’re looking for a results driven Campaign Marketing Manager to lead a small team in delivering high-impact, audience-focused campaigns that drive ambitious footfall and income targets, whilst enhancing audience engagement and brand reputation.
In this role, you’ll take the lead on marketing Bath and North East Somerset Council’s iconic visitor attractions, including the world-renowned, award-winning The Roman Baths , which welcomes over one million visitors annually, as well as the Victoria Art Gallery and other sites within its heritage portfolio.
If you’re passionate about heritage and bring at least five years five years of strategic senior-level campaign marketing experience along with a proven track record of leading and inspiring teams in fast paced, commercial environments, then we’d love to hear from you.
Closing date: 27 July 2025.
Click on the apply button for further information.
Campaign Marketing Manager (maternity cover) employer: BATH & NORTH EAST SOMERSET COUNCIL
Contact Detail:
BATH & NORTH EAST SOMERSET COUNCIL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Marketing Manager (maternity cover)
✨Tip Number 1
Familiarise yourself with Bath and North East Somerset's heritage sites, especially The Roman Baths and the Victoria Art Gallery. Understanding their unique stories and visitor experiences will help you demonstrate your passion for heritage during interviews.
✨Tip Number 2
Network with professionals in the heritage and tourism sectors. Attend local events or join online forums to connect with others who share your interests. This can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare examples of successful campaigns you've led in the past, particularly those that drove footfall and engagement. Be ready to discuss your strategic approach and how you inspired your team to achieve results.
✨Tip Number 4
Stay updated on current trends in marketing, especially within the heritage sector. Being knowledgeable about innovative marketing strategies can set you apart and show your commitment to driving success in this role.
We think you need these skills to ace Campaign Marketing Manager (maternity cover)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in campaign marketing, particularly in heritage or tourism sectors. Use specific examples of successful campaigns you've led and the impact they had on audience engagement and income.
Craft a Compelling Cover Letter: In your cover letter, showcase your passion for heritage and storytelling. Explain how your strategic approach has driven results in previous roles and how you can apply this to the iconic attractions managed by Bath and North East Somerset Council.
Highlight Leadership Experience: Since the role involves leading a team, emphasise your leadership skills. Provide examples of how you've inspired and managed teams in fast-paced environments, focusing on collaboration and achieving targets.
Showcase Results-Driven Mindset: Demonstrate your results-driven approach by including metrics and outcomes from past campaigns. This could include footfall increases, revenue growth, or enhanced brand reputation, which are crucial for the role.
How to prepare for a job interview at BATH & NORTH EAST SOMERSET COUNCIL
✨Show Your Passion for Heritage
Make sure to express your enthusiasm for heritage and the specific attractions you'll be marketing. Share any personal experiences or connections you have with Bath and North East Somerset's cultural sites to demonstrate your genuine interest.
✨Highlight Your Campaign Successes
Prepare to discuss specific campaigns you've led in the past, focusing on measurable outcomes. Use data to illustrate how your strategies increased footfall or engagement, as this will resonate well with the interviewers.
✨Demonstrate Team Leadership Skills
Be ready to talk about your experience in leading teams. Share examples of how you've inspired and motivated your team members, especially in fast-paced environments, to achieve ambitious targets.
✨Prepare for Scenario Questions
Anticipate questions that ask how you would handle specific challenges related to campaign marketing. Think through potential scenarios involving audience engagement or brand reputation, and outline your strategic approach to tackling them.