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- Tasks: Lead brand marketing efforts and transform Untamed into a beloved lifestyle brand for cat owners.
- Company: Join Untamed, a fast-growing cat food brand on a mission to innovate the pet food industry.
- Benefits: Enjoy a hybrid work environment, generous leave, wellness budget, and free snacks in a vibrant office.
- Why this job: Be part of a passionate team driving impact and growth in a rapidly expanding market.
- Qualifications: 5+ years of brand leadership experience with a focus on innovative growth strategies.
- Other info: Opportunity to work in a collaborative startup culture with regular socials and pet-friendly perks.
The predicted salary is between 43200 - 72000 £ per year.
Brand Lead – Untamed
Rewarding salary + benefits
Hybrid – London HQ
Full Time
We\’ve teamed up with the fast growing cat food brand, Untamed, who are now in the market to secure a Brand Lead to join the team.
At Untamed, we are on a mission to become Europe\’s leading pet brand, driving innovation in the $57 billion pet food industry\’s fastest-growing segment: cats. Since our launch three years ago, we\’ve delivered over 20 million meals to more than 100,000 cats across the UK, proving our product-market fit and scalability.
Backed by Europe\’s top-performing food-tech and consumer venture investors, we have ambitious growth plans. As we expand, our commitment remains steadfast: accelerating our impact and reaching even more pets around the world.
Check out what they are doing here: https://untamed.com/
Role description:
We\’re on the hunt for an entrepreneurial, fast-paced, and hands-on Brand Lead, to own all brand marketing efforts. This pivotal role is a perfect blend of strategic thinking and execution, acting as a partner to the founder / CMO. If you have a knack for crafting brand experiences that capture the hearts and inspire action, this is the perfect role for you.
Your Role in Our Journey
Since our launch, we\’ve dedicated ourselves to crafting the best food products in our industry. Our rapid growth and ambitious goals now lead us to an exciting new chapter: transforming Untamed from a product-focused company into a beloved lifestyle brand for cat owners. We want customers to choose us not just for our exceptional products, but for the vibrant, purpose-driven brand we embody. As our new Senior Brand Manager, you will:
- Lead Untamed\’s evolution into a category-defining lifestyle brand
- Develop a brand that resonates deeply with cat owners, differentiating us in a crowded market and highlighting our unique value proposition
- Establish and nurture a distinctive voice that differentiates Untamed in a crowded market
- Build emotional connections with customers, fostering loyalty and advocacy.
- Lay the groundwork for expansion into new markets and product lines.
Qualifications, Skills & Experience
- 5+ years of relevant in-house experience as a brand leader ideally for a premium, purpose-led, global brand
- Demonstrable experience growing a consumer base using innovative ideas without compromising brand equity
- Proven expertise in employing scrappy, “growth hacking” practices, showcasing an entrepreneurial mindset and hands-on creativity beyond the traditional playbook
- Proven track record in brand management and marketing strategy development
- Strong communication and presentation skills
- People and agency management experience
Benefits
- A gorgeous office in the heart of Soho stocked with free coffee, tea, soft drinks, snacks and more
- 25 days of Annual Leave (plus your birthday off!) including carry-over days
- A Macbook/PC and all the tech you need to get set up
- Private Healthcare with Dental & Optical Cover
- Pension with employer contributions
- EMI Options Scheme so you can invest in the growth you build
- Generous L&D Opportunities & Budgets to further enhance your skills
- £50 a month wellness budget/gym contribution
- Paid charity days to support causes that matter to you
- Free counselling and coaching through Spill & MoreHappi
- 5 working days Peternity Leave to welcome a new pet to your home
- 28 working days sabbatical after 4 years
- Regular socials & team lunches
- Free Untamed subscription for your furry friends
- Opportunity to work in a fast-growing and innovative startup environment
- Collaborative and inclusive company culture!
If this sounds like you, then hit apply or email Sam on sam@hypergrowthrec.co.uk to find out more!
Brand Lead - Untamed employer: HyperGrowth Recruitment
Contact Detail:
HyperGrowth Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Lead - Untamed
✨Tip Number 1
Familiarize yourself with Untamed's brand values and mission. Understanding their commitment to becoming a beloved lifestyle brand for cat owners will help you align your vision with theirs during the interview.
✨Tip Number 2
Showcase your entrepreneurial mindset by preparing examples of innovative marketing strategies you've implemented in the past. Highlight how these strategies have successfully grown consumer bases while maintaining brand equity.
✨Tip Number 3
Research the pet food industry, particularly trends related to premium and purpose-led brands. Being knowledgeable about the market landscape will demonstrate your strategic thinking and readiness to lead Untamed's evolution.
✨Tip Number 4
Prepare to discuss how you can build emotional connections with customers. Think of creative ways to foster loyalty and advocacy that resonate with cat owners, as this is crucial for Untamed's growth.
We think you need these skills to ace Brand Lead - Untamed
Some tips for your application 🫡
Understand the Brand: Dive deep into Untamed's mission and values. Familiarize yourself with their products, target audience, and market positioning. This will help you tailor your application to reflect your alignment with their goals.
Highlight Relevant Experience: Emphasize your 5+ years of experience in brand management, particularly in premium or purpose-led brands. Use specific examples that showcase your innovative ideas and growth hacking practices.
Showcase Your Creativity: Demonstrate your hands-on creativity by including examples of successful brand campaigns you've led. Highlight how these experiences can translate to building emotional connections with Untamed's customers.
Tailor Your Application: Customize your CV and cover letter to reflect the specific requirements mentioned in the job description. Use language that resonates with the entrepreneurial spirit and fast-paced environment of Untamed.
How to prepare for a job interview at HyperGrowth Recruitment
✨Show Your Passion for Pets
Make sure to express your genuine love for pets, especially cats. Share personal stories or experiences that highlight your connection to the pet industry, as this will resonate with Untamed's mission and values.
✨Demonstrate Brand Strategy Expertise
Prepare to discuss specific examples of how you've successfully developed and executed brand strategies in the past. Highlight your experience in transforming brands and creating emotional connections with consumers.
✨Emphasize Innovative Thinking
Untamed is looking for someone who can think outside the box. Be ready to share innovative ideas you've implemented in previous roles, particularly those that showcase your entrepreneurial mindset and growth hacking skills.
✨Prepare for a Hands-On Discussion
Since this role requires a hands-on approach, be prepared to discuss how you balance strategic thinking with execution. Share examples of how you've rolled up your sleeves to get things done and drive results.
