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- Tasks: Lead sales strategy for fire alarms across EMEA, focusing on the UK market.
- Company: Ajax Systems is Europe's largest security system manufacturer, protecting over 3.5 million users globally.
- Benefits: Enjoy competitive pay, a car allowance, and all business expenses covered.
- Why this job: Join a dynamic team in a fast-paced environment that values creativity and innovation.
- Qualifications: Proven sales leadership in fire safety, strong relationship-building skills, and strategic mindset required.
- Other info: Opportunity to make a meaningful impact in a company with a resilient mission.
The predicted salary is between 43200 - 72000 £ per year.
Join to apply for the Sales Director EMEA (Residential fire) role at Ajax Systems
Join to apply for the Sales Director EMEA (Residential fire) role at Ajax Systems
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Ajax Systems is an international technological company and Europe\’s largest security system manufacturer. In addition, the company offers solutions for video surveillance, smart homes, fire detection, and flood prevention. The product portfolio includes 180 wireless and wired devices for security and automation. Today, Ajax protects over 3.5 million users in 187 countries worldwide. The company employs 4,100 specialists.
We develop local teams because we understand local experts best comprehend market specifics. The company has sales representatives worldwide, including Italy, Spain, Germany, France, the United Kingdom, the USA, Australia, South Africa and other regions. The Global Business Development team is like-minded people who share the ambitious goals of Ajax Systems.
The best software combined with powerful hardware has forever changed the perception of security systems for users and industry professionals. Being recognized at the biggest specialized exhibitions such as IFSEC, Expoprotection and Intersec, as well as winning prestigious awards from industry-leading media like PSI magazine and GIT SECURITY, today Ajax is one of the most awarded security systems in Europe.
Ajax Systems\’ production includes three factories, two of which are located in Ukraine and one in Turkey. At the same time, the company\’s certification according to the ISO 14001 standard ensures a minimal impact of production on the environment. The selection of components for Ajax device manufacturing is determined by the presence of manufacturer declarations confirming compliance with RoHS requirements.
The company emerged against the backdrop of revolution and war. That\’s why resilience is the cornerstone of the brand\’s DNA, and the fight against evil by creating the best security and automation devices is Ajax\’s unwavering mission.
Ajax Systems is a Ukrainian success story, a place of incredible strength and energy.
Key Responsibilities:
- Design and execute a comprehensive strategy for the fire alarm product line across the EMEA region, focusing on the UK market
- Collaborate with the product management team to analyze market trends, customer needs, and competitive dynamics, ensuring market penetration and growth
- Identify and establish partnerships with the most suitable fire alarm and life safety product distribution channels
- Ensure products are positioned effectively to maximize reach and revenue
- Build and nurture relationships with key accounts, including distributors, resellers, and enterprise customers
- Strategize, plan, and deliver compelling presentations to engage business partners and stakeholders
- Proactively seek out new business opportunities and coordinate meetings with potential partners to fuel business development
- Lead negotiations and close deals to secure major contracts and partnerships
- Regularly visit local authorities, housing associations, electrical contractors, architects, new build developers, M&E contractors, fire and rescue services, and distributors to promote Ajax products
- Recruit, mentor, and manage a high-performing sales team dedicated to the fire alarm market
- Establish KPIs, monitor performance, and foster a results-driven culture
What we are looking for in you:
- Proven track record in sales leadership roles within the domestic fire and life safety industry
- Passion and enthusiasm for everything you do; the ability to work autonomously, be self-driven, and take pride in your work.
- Expertise in developing and executing go-to-market strategies in complex markets
- Exceptional ability to build and maintain relationships with key accounts and stakeholders
- Strong leadership and team-building skills with experience managing multicultural teams across EMEA
- Analytical mindset with a strategic approach to sales and market positioning
- Excellent face-to-face and online communication and presentation skills
- Willingness to travel extensively across the EMEA region
- Understanding of local regulations: BS 5839 part 6 and BS 5839 part 1 would be a benefit
What We Offer:
- An opportunity to work in one of the most recognized and innovative security manufacturers
- An opportunity to take on new challenges, advance your career, and make a meaningful impact
- Opportunity to be part of a fast-paced and dynamic environment that encourages creativity, critical thinking, and the exploration of new ideas.
- Competitive compensation that includes a base salary and performance-related commissions
- Car allowance and all business expenses covered by the company.
Seniority level
-
Seniority level
Not Applicable
Employment type
-
Employment type
Full-time
Job function
-
Job function
Sales and Business Development
-
Industries
Appliances, Electrical, and Electronics Manufacturing
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Sales Director EMEA (Residential fire) employer: Ajax Systems
Contact Detail:
Ajax Systems Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sales Director EMEA (Residential fire)
✨Tip Number 1
Familiarise yourself with the fire alarm and life safety industry, especially in the EMEA region. Understanding local regulations like BS 5839 part 6 and part 1 will give you an edge in discussions and demonstrate your commitment to the role.
✨Tip Number 2
Network with professionals in the fire safety sector. Attend industry events or webinars where you can meet potential partners and stakeholders. Building these relationships can be crucial for securing business opportunities once you're in the role.
✨Tip Number 3
Prepare to showcase your leadership skills by gathering examples of how you've successfully managed multicultural teams in the past. Ajax Systems values strong team-building abilities, so be ready to discuss your approach to mentoring and motivating sales teams.
✨Tip Number 4
Research Ajax Systems thoroughly, including their product portfolio and recent achievements. Being knowledgeable about their innovations and market position will help you articulate how you can contribute to their growth during interviews.
We think you need these skills to ace Sales Director EMEA (Residential fire)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in sales leadership, particularly within the domestic fire and life safety industry. Use specific examples that demonstrate your ability to develop go-to-market strategies and manage multicultural teams.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the role and the company. Mention how your skills align with Ajax Systems' mission and values, and provide examples of how you've successfully built relationships with key accounts in the past.
Showcase Your Achievements: Quantify your achievements in previous roles. For instance, mention any significant contracts you secured or sales targets you exceeded. This will help illustrate your capability to drive results and contribute to Ajax's growth.
Research Ajax Systems: Familiarise yourself with Ajax Systems' products and market position. Understanding their offerings in fire detection and security systems will allow you to speak knowledgeably about how you can contribute to their success during the application process.
How to prepare for a job interview at Ajax Systems
✨Know Your Product Inside Out
As a Sales Director for the fire alarm product line, it's crucial to have an in-depth understanding of Ajax Systems' offerings. Familiarise yourself with the technical specifications, benefits, and unique selling points of the products to confidently address any questions during the interview.
✨Demonstrate Market Knowledge
Showcase your knowledge of the EMEA market, particularly the UK. Be prepared to discuss current trends, customer needs, and competitive dynamics in the fire and life safety industry. This will demonstrate your analytical mindset and strategic approach to sales.
✨Highlight Relationship-Building Skills
Emphasise your experience in building and maintaining relationships with key accounts and stakeholders. Share specific examples of how you've successfully nurtured partnerships in previous roles, as this is essential for the Sales Director position.
✨Prepare for Leadership Questions
Expect questions about your leadership style and experience managing multicultural teams. Be ready to discuss how you motivate and mentor your team, establish KPIs, and foster a results-driven culture, as these are key responsibilities of the role.
