At a Glance
- Tasks: Analyse data to support brand and content strategies, track campaigns, and provide actionable insights.
- Company: Viator, a Tripadvisor company, is the go-to marketplace for unforgettable travel experiences.
- Benefits: Enjoy flexible remote work, competitive pay, tuition assistance, and travel perks.
- Why this job: Join a dynamic team that values curiosity, collaboration, and making a positive impact in travel.
- Qualifications: 5-8 years in marketing analytics; strong analytical skills and proficiency in data tools required.
- Other info: Embrace a start-up mentality with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
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Principal Analyst – Brand and Content, London
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Client:
Location:
London, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
cc6c1a8a1345
Job Views:
108
Posted:
22.06.2025
Expiry Date:
06.08.2025
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Job Description:
About Viator Viator, a Tripadvisor company, is the leading marketplace for travel experiences. We believe that making memories is what travel is all about. And with 300,000+ travel experiences to explore—everything from simple tours to extreme adventures (and all the niche, interesting stuff in between)—making memories that will last a lifetime has never been easier. With industry- leading flexibility and last-minute availability, it\’s never too late to make any day extraordinary. Viator. One app, 300,000+ travel experiences you’ll remember.
Role Overview:
The Marketing Analytics Team is seeking a Principal Analyst for Brand and Content to provide high-quality data-driven insights and support the Brand and Content team. This role requires strong analytical skills, business acumen, and leadership experience.
Responsibilities:
Qualifications:
Perks of Working at Viator
Our Values
If you need a reasonable accommodation or support during the application or the recruiting process due to a medical condition or disability, please reach out to your individual recruiter or send an email to and let us know the nature of your request. Please include the job requisition number in your message.
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Principal Analyst - Brand and Content employer: Tripadvisor
Contact Detail:
Tripadvisor Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Principal Analyst - Brand and Content
✨Tip Number 1
Familiarise yourself with the latest trends in marketing analytics, especially within the travel industry. Understanding how brands leverage data to enhance customer experiences will give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the marketing analytics field, particularly those who have experience in brand and content roles. Engaging with industry experts can provide insights into the role and may even lead to referrals.
✨Tip Number 3
Brush up on your technical skills, especially in tools like SQL, R/Python, and Tableau. Being able to demonstrate your proficiency in these areas during interviews will show that you're ready to hit the ground running.
✨Tip Number 4
Prepare to discuss specific examples of how you've used data to drive marketing decisions in previous roles. Highlighting your analytical thinking and problem-solving skills will resonate well with the hiring team.
We think you need these skills to ace Principal Analyst - Brand and Content
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing analytics, especially in the travel industry or with paid media agencies. Use specific examples that demonstrate your analytical skills and ability to drive actionable insights.
Craft a Compelling Cover Letter: In your cover letter, express your passion for data and storytelling through analytics. Mention how your background aligns with the responsibilities of the Principal Analyst role and how you can contribute to the Brand and Content team at Viator.
Showcase Technical Skills: Emphasise your proficiency in tools like Excel, SQL, R/Python, and Tableau. Provide examples of how you've used these tools to measure marketing effectiveness or automate reporting in previous roles.
Highlight Soft Skills: Don't forget to mention your interpersonal and communication skills. The role requires building strong relationships with stakeholders, so provide examples of how you've successfully collaborated with teams or influenced strategic decisions in the past.
How to prepare for a job interview at Tripadvisor
✨Showcase Your Analytical Skills
As a Principal Analyst, you'll need to demonstrate your strong analytical skills. Be prepared to discuss specific examples of how you've used data to drive insights and improve marketing performance in previous roles.
✨Understand the Brand and Content Landscape
Familiarise yourself with Viator's brand and content strategies. Research their current campaigns and be ready to discuss how you can contribute to enhancing their brand presence through data-driven insights.
✨Prepare for Technical Questions
Expect questions related to your proficiency in tools like Excel, SQL, R/Python, and Tableau. Brush up on your technical skills and be ready to explain how you've used these tools to analyse data and generate reports.
✨Demonstrate Your Communication Skills
Since the role involves building relationships with stakeholders, practice articulating your thoughts clearly. Prepare to explain complex data insights in a way that is easily understandable to non-technical team members.