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- Tasks: Create engaging copy for various marketing platforms, focusing on direct marketing.
- Company: Join Indigo Slate, a Seattle-based marketing powerhouse with a global reach.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Be part of an innovative team driving impactful marketing for a renowned conglomerate.
- Qualifications: Fluency in English and Arabic, with proven copywriting experience in fast-paced settings.
- Other info: Submit your CV and portfolio showcasing your work in both languages.
The predicted salary is between 36000 - 60000 £ per year.
We are Indigo Slate, a Seattle based Marketing powerhouse with deep expertise in marketing for technology brands, working closely with Foolproof, a product design specialist. Both companies are owned by Zensar, a global technology provider. Regardless of the brand, each remains committed to the power of experience-led design, marketing and engineering. We are currently seeking a Creative Copywriter who is fluent in both English and Arabic to join our team. Our client is a renowned family-owned conglomerate that operates across a diverse range of sectors, including retail, real estate, automotive, fashion, and financial services. This dynamic company has been a key player in the industry for over 9 decades and has established itself as a significant presence in more than 20 countries worldwide, with its headquarters located in the vibrant city of Dubai, United Arab Emirates. This organisation is celebrated not only for its innovative approach but also for its commitment to excellence and sustainability. As industry leaders, they are constantly pushing boundaries and exploring new horizons, making them an inspiring place to work and grow. In their pursuit of ambitious goals, they have partnered with us to identify and attract top-tier talent that can help drive their vision forward. If you are passionate about your profession and share values such as entrepreneurship, collaboration, integrity, and hard work, we would love to hear from you. Responsibilities Outstanding Writing Prowess: Crafting captivating and brand-consistent copy for diverse marketing platforms, specialising in direct marketing initiatives. Multi-channel Copywriting Expertise: Proficient in writing compelling copy for email, SMS, WhatsApp, mobile, and web channels, optimising messaging for each platform. Focus on Engagement & Conversions: Skilled in creating content that drives user interaction, click-through rates, and ultimately, desired conversions while maintaining brand voice. Deep Understanding of Direct Marketing Principles: In-depth knowledge of best practices for crafting persuasive and actionable copy aligned with audience behaviour and campaign objectives. Creative Ideation & Campaign Development: Ability to collaborate seamlessly with designers, strategists, and marketers to generate innovative campaign ideas and bring them to fruition. SEO Savvy: Familiarity with search engine optimisation principles to effectively integrate relevant keywords into web-based content. Meticulous Editing & Proofreading: Strong attention to detail to ensure all copy is error-free, grammatically sound, and adheres to strict brand guidelines. Analytical & Data-Driven Approach: Ability to analyse content performance metrics and iterate copy based on data-driven insights to maximise results. Versatility & Adaptability: Capable of seamlessly transitioning between diverse tones and styles, from creative storytelling to concise and action-oriented messaging. Proven Experience in Dynamic Marketing Environments: Thrives in fast-paced, collaborative settings characterised by multiple projects, tight deadlines, and a consistent demand for high-quality output. Please apply with CV and portfolio/examples of work in English and Arabic. Seniority level Mid-Senior level Employment type Full-time Job function Art/Creative and Advertising Industries Advertising Services and Marketing Services #J-18808-Ljbffr
Contact Detail:
Indigo Slate Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Copywriter (English and Arabic)
✨Tip Number 1
Familiarise yourself with the company's values and mission. Since they emphasise entrepreneurship, collaboration, and sustainability, tailor your conversations to reflect how your personal values align with theirs during any interactions.
✨Tip Number 2
Showcase your bilingual skills effectively. Prepare examples of your copywriting in both English and Arabic that highlight your versatility and ability to engage diverse audiences, as this is crucial for the role.
✨Tip Number 3
Research the latest trends in direct marketing and SEO. Being able to discuss current best practices and how you can apply them to their campaigns will demonstrate your expertise and proactive approach.
✨Tip Number 4
Network with professionals in the marketing and advertising sectors. Attend relevant events or join online forums where you can connect with industry insiders, which may provide insights into the company culture and expectations.
We think you need these skills to ace Copywriter (English and Arabic)
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Copywriter position. Familiarise yourself with the types of copy you'll be expected to write and the various marketing platforms involved.
Showcase Your Writing Skills: Prepare a portfolio that highlights your best work in both English and Arabic. Include examples of diverse copy styles, such as direct marketing pieces, web content, and social media posts, to demonstrate your versatility.
Tailor Your CV: Customise your CV to reflect your experience relevant to the job description. Emphasise your skills in SEO, direct marketing principles, and any previous work in fast-paced environments to align with what Indigo Slate is looking for.
Craft a Compelling Cover Letter: Write a cover letter that not only expresses your passion for copywriting but also highlights your understanding of the company's values and how you can contribute to their goals. Make sure to mention your fluency in both languages and your adaptability in writing styles.
How to prepare for a job interview at Indigo Slate
✨Showcase Your Bilingual Skills
Since the role requires fluency in both English and Arabic, be prepared to demonstrate your writing skills in both languages. Bring examples of your work that highlight your ability to craft compelling copy tailored for different audiences.
✨Understand the Brand's Voice
Research the family-owned conglomerate and its various sectors. Familiarise yourself with their brand values and tone, so you can discuss how your writing can align with their marketing strategies during the interview.
✨Prepare for Creative Collaboration
The job involves working closely with designers and strategists. Be ready to discuss your experience in collaborative environments and how you’ve contributed to successful campaigns in the past.
✨Demonstrate Analytical Thinking
Highlight your ability to analyse content performance metrics. Prepare to discuss how you've used data-driven insights to improve your copywriting and drive engagement in previous roles.
