At a Glance
- Tasks: Lead online reputation strategies and manage digital presence across platforms.
- Company: Join a dynamic team focused on enhancing online reputations for individuals and the company.
- Benefits: Enjoy competitive salary, professional development, and a collaborative work environment.
- Why this job: Make a real impact on digital reputations while working with creative minds in a supportive culture.
- Qualifications: 3+ years in ORM or digital marketing; strong communication and analytical skills required.
- Other info: Stay ahead of digital trends and collaborate with various teams to align ORM efforts.
The predicted salary is between 36000 - 60000 £ per year.
About Us: We are committed to maintaining a strong and positive online presence for both our company and key individuals within our organization. We are seeking an experienced and proactive Online Reputation Management (ORM) Manager to join our team and collaborate closely with our ORM agency to manage and enhance our reputation across all relevant digital platforms.
Role Overview: As the ORM Manager, you will be responsible for overseeing and executing comprehensive online reputation strategies for both the company and designated personal profiles. This role requires hands-on management of our presence on various online channels including but not limited to Facebook, Glassdoor, Wikipedia, Instagram, TikTok, and other emerging platforms. You will work closely with external ORM partners while ensuring internal alignment and swift response to reputation risks and opportunities.
Key Responsibilities:
- Develop and implement strategic ORM plans for both corporate and personal brand reputation.
- Monitor, analyze, and manage online mentions, reviews, and feedback across all key channels: Facebook, Glassdoor, Wikipedia, Instagram, TikTok, LinkedIn, Twitter, and more.
- Collaborate closely with the external ORM agency to coordinate campaigns, content updates, and reputation repair actions.
- Respond promptly and tactfully to negative reviews, misinformation, or public relations crises.
- Manage and optimize profiles on review sites and social platforms to enhance positive visibility.
- Work with internal teams (PR, Marketing, HR, Legal) to align ORM activities with broader company goals and compliance standards.
- Maintain up-to-date knowledge of digital trends, ORM tools, and best practices.
- Produce regular reports on ORM performance and sentiment analysis for senior management.
- Guide and train key stakeholders on best practices for personal and corporate online presence.
Qualifications:
- Proven experience (3+ years) in Online Reputation Management or related digital marketing/PR roles.
- Strong understanding of ORM tools and platforms.
- Familiarity with managing reputations on multiple social media and review sites including Facebook, Glassdoor, Wikipedia, Instagram, TikTok, LinkedIn, etc.
- Excellent communication, crisis management, and interpersonal skills.
- Ability to work collaboratively with internal teams and external agencies.
- Detail-oriented with strong analytical skills.
- Knowledge of SEO and content management is a plus.
- Experience managing both corporate and personal reputations is highly preferred.
What We Offer:
- Opportunity to shape and protect the digital reputation of a dynamic company and its leaders.
- Collaborative and supportive work environment.
- Competitive salary and benefits.
- Professional development opportunities.
Online Reputation Management employer: LinkedIn
Contact Detail:
LinkedIn Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Online Reputation Management
✨Tip Number 1
Familiarise yourself with the latest trends in online reputation management. Follow industry leaders on social media and subscribe to relevant newsletters to stay updated on best practices and tools that can enhance your skills.
✨Tip Number 2
Engage with ORM communities online, such as forums or LinkedIn groups. Networking with professionals in the field can provide insights into the role and may even lead to referrals or recommendations.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed online reputations in the past. Highlight any measurable outcomes from your previous roles to demonstrate your effectiveness in ORM.
✨Tip Number 4
Showcase your understanding of various digital platforms by creating a personal brand online. This could involve managing your own social media profiles or contributing to discussions on ORM topics, which will reflect your expertise and passion for the field.
We think you need these skills to ace Online Reputation Management
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in Online Reputation Management or related fields. Emphasise your skills in managing social media platforms and any specific ORM tools you have used.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about ORM and how your previous experiences align with the responsibilities outlined in the job description. Mention specific examples of how you've successfully managed online reputations in the past.
Showcase Analytical Skills: Since the role requires monitoring and analysing online mentions, include examples of how you've used data to inform your ORM strategies. Highlight any tools or methodologies you are familiar with that can enhance your application.
Demonstrate Crisis Management Experience: If you have experience dealing with negative reviews or public relations crises, be sure to mention this in your application. Provide specific instances where you successfully navigated such challenges.
How to prepare for a job interview at LinkedIn
✨Showcase Your ORM Knowledge
Make sure to demonstrate your understanding of online reputation management tools and platforms during the interview. Be prepared to discuss specific strategies you've implemented in the past and how they positively impacted a brand's reputation.
✨Prepare for Crisis Scenarios
Since crisis management is a key part of this role, think of examples where you've successfully handled negative reviews or misinformation. Share your thought process and the steps you took to resolve the situation effectively.
✨Highlight Collaboration Skills
This position requires working closely with various internal teams and external agencies. Be ready to provide examples of how you've collaborated in the past, showcasing your ability to align ORM activities with broader company goals.
✨Stay Updated on Digital Trends
Demonstrate your knowledge of current digital trends and best practices in ORM. Mention any recent developments in social media or reputation management that could impact the company's strategy, showing that you're proactive and informed.