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- Tasks: Lead the offline retail expansion strategy across Western Europe for a growing Ayurvedic skincare brand.
- Company: The Ayurveda Experience is a top online Ayurvedic skincare platform expanding into offline retail.
- Benefits: Enjoy competitive pay, performance incentives, and the chance to shape a global brand's strategy.
- Why this job: Join a fast-growing company and make a real impact in the beauty industry with your expertise.
- Qualifications: 7+ years in skincare or cosmetics, strong retail connections, and an MBA from a top-tier school.
- Other info: Fluency in English required; additional European languages are a bonus. Must be based in or travel extensively across Western Europe.
The predicted salary is between 43200 - 72000 £ per year.
About Us: The Ayurveda Experience is a leading online-only Ayurvedic skincare platform headquartered in India, selling to a global audience across USA, Europe, Canada, Australia, South-East Asia and Middle East. Having successfully built a strong presence online, we are now expanding into the offline retail space across major economies in Western Europe.
We are looking for an experienced and well-connected European Offline Head to spearhead our offline retail expansion across key Western European markets.
- Develop and implement the offline expansion strategy for Western Europe, identifying key retail channels, distributors, and partners.
- Retail Partnerships: Establish relationships with major skincare retailers, department stores, pharmacies, and beauty boutiques to secure shelf space and distribution agreements.
- Identify the most promising European markets for offline sales and create market-specific expansion plans.
- Leverage industry connections to quickly establish a retail presence and negotiate contracts with retailers and distributors.
- Brand Positioning: Ensure consistent brand messaging and positioning in offline retail environments, aligning with The Ayurveda Experience’s global vision.
- P&L Management: Own the revenue targets for offline retail sales, optimizing pricing, margins, and sales strategies for profitability.
- Industry Experience: 7+ years of experience in the skincare, beauty, or cosmetics industry, with a strong understanding of retail distribution.
- Network & Connections: Established relationships with key decision-makers in European skincare retail, including department stores, beauty chains, and specialty stores.
- Business Acumen: Proven experience in scaling brands in offline retail, ideally with a mix of startup and established brand experience.
- Educational Background: MBA from a top-tier business school is highly desirable.
- Language Skills: Fluency in English is a must; knowledge of additional European languages is a plus.
- Location: Based in Western Europe or willing to travel extensively across the region.
A leadership role in a fast-growing Ayurvedic beauty brand expanding into offline retail. The opportunity to shape and drive the offline strategy for a global brand. Competitive compensation and performance-based incentives.
Retail Manager - Travel Retail employer: Transformative Learning Solutions
Contact Detail:
Transformative Learning Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Retail Manager - Travel Retail
✨Tip Number 1
Network, network, network! Since this role requires established relationships in the European skincare retail industry, reach out to your contacts and attend industry events. Building connections with key decision-makers can give you a significant edge.
✨Tip Number 2
Research the specific markets in Western Europe that The Ayurveda Experience is targeting. Understanding local consumer preferences and retail landscapes will help you tailor your approach and demonstrate your market knowledge during discussions.
✨Tip Number 3
Prepare to discuss your previous successes in scaling brands within offline retail. Be ready to share specific examples of how you've optimised pricing and margins, as well as any innovative sales strategies you've implemented.
✨Tip Number 4
Familiarise yourself with The Ayurveda Experience’s brand values and product offerings. Being able to articulate how you would align their brand messaging with offline retail strategies will show your commitment and understanding of their vision.
We think you need these skills to ace Retail Manager - Travel Retail
Some tips for your application 🫡
Understand the Company: Familiarise yourself with The Ayurveda Experience and its brand values. Highlight your understanding of Ayurvedic skincare and how it aligns with their mission in your application.
Tailor Your CV: Ensure your CV reflects relevant experience in retail management, particularly in the skincare or beauty industry. Emphasise your connections within European retail and any successful expansion strategies you've implemented.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the beauty industry and your strategic vision for offline retail expansion. Mention specific markets you believe are promising and how you would approach establishing partnerships.
Highlight Language Skills: If you have proficiency in additional European languages, make sure to mention this in your application. It can set you apart from other candidates and demonstrate your ability to connect with diverse markets.
How to prepare for a job interview at Transformative Learning Solutions
✨Showcase Your Industry Connections
Since the role requires established relationships in the skincare retail sector, be prepared to discuss your network. Highlight specific contacts and how they can benefit the company's expansion strategy.
✨Demonstrate Market Knowledge
Research key European markets before the interview. Be ready to share insights on market trends, consumer behaviour, and potential challenges in offline retail that could impact The Ayurveda Experience's growth.
✨Align with Brand Values
Understand The Ayurveda Experience’s brand ethos and how it translates into offline retail. Be prepared to discuss how you would ensure consistent brand messaging and positioning in various retail environments.
✨Prepare for P&L Discussions
As P&L management is a crucial part of the role, brush up on your financial acumen. Be ready to discuss strategies for optimising pricing, margins, and sales to achieve profitability in offline retail.
