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- Tasks: Lead data-driven insights for the Commercial division, supporting revenue management and marketing strategies.
- Company: Join a dynamic social network focused on innovation in the aviation and travel technology sectors.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional growth.
- Why this job: Be at the forefront of strategic decision-making, enhancing customer experiences and driving business success.
- Qualifications: Bachelor's or Master's in a quantitative field; 6+ years in aviation or travel tech; strong analytical skills required.
- Other info: Ideal for those passionate about data storytelling and influencing business strategies.
The predicted salary is between 43200 - 72000 £ per year.
We are looking for a strategic and detail-oriented Insights Manager to lead the delivery of data-driven insights that support the Commercial division of the Group, including areas such as Revenue Management, Sales, Marketing, Network Planning, and Loyalty. This role will work in collaboration with a team of data analysts and act as a key liaison between the data department and commercial stakeholders to ensure that projects are prioritized and defined according to business needs.
Key Responsibilities
- Insights Generation & Business Support: Partner with commercial teams to understand business goals and provide analytical solutions that support pricing strategy, route profitability, sales performance, customer segmentation, and marketing campaigns. Analyse market sensitivities, demand patterns, booking behaviours, and competitive performance using internal and external data sources. Develop and deliver clear, actionable insights to drive revenue optimisation, enhance customer experience, and inform strategic decisions. Summarise and distil commercial performance, trends, and opportunities, producing high-quality reports and presenting regularly to senior leadership at Group level.
- Data & Reporting Excellence: Oversee the creation and maintenance of dashboards, forecasting models, and recurring performance reports tailored to the airline's commercial KPIs. Ensure data quality, consistency, and alignment across departments.
- Stakeholder Engagement & Strategic Coordination: Oversee project prioritization, resource allocation, and timely delivery of insights and reporting outputs. Encourage innovation in analysis methods, tools, and storytelling techniques. Constructively challenge stakeholders to ensure project prioritisation reflects the most critical and urgent business goals. Act as the data representative to commercial leadership, ensuring insights align with broader business priorities. Build strong relationships with commercial stakeholders to proactively identify opportunities where data can unlock business value.
Qualifications
- Required: Bachelor's or Master's degree in a quantitative field (e.g., Statistics, Data Science, Economics, Operations Research, or Business Analytics). 6+ years of experience in the aviation, travel technology, or transportation sectors. At least 3 years’ experience in roles such as commercial analysis, strategy consulting, or corporate development. At least 2 years’ experience leading or managing a team of data analysts. Excellent communication skills with the ability to influence stakeholders through data storytelling.
- Preferred: Expertise in SQL and advanced data visualization tools (e.g., Tableau, Power BI, or Looker). Knowledge of statistical modelling, forecasting, or machine learning techniques.
Insights Manager Commercial employer: IAG Transform
Contact Detail:
IAG Transform Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Insights Manager Commercial
✨Tip Number 1
Familiarise yourself with the key performance indicators (KPIs) relevant to the airline's commercial division. Understanding these metrics will help you demonstrate your ability to generate actionable insights that align with business goals during interviews.
✨Tip Number 2
Network with professionals in the aviation and travel technology sectors. Attend industry events or webinars to connect with potential colleagues and learn about current trends, which can give you an edge in discussions during the interview process.
✨Tip Number 3
Brush up on your SQL and data visualisation skills, particularly with tools like Tableau or Power BI. Being able to showcase your technical expertise in these areas can set you apart from other candidates and demonstrate your readiness for the role.
✨Tip Number 4
Prepare examples of how you've successfully collaborated with stakeholders in previous roles. Highlighting your experience in building relationships and influencing decisions through data storytelling will resonate well with the hiring team.
We think you need these skills to ace Insights Manager Commercial
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in data analysis, commercial strategy, and stakeholder engagement. Use keywords from the job description to demonstrate that you meet the qualifications and can fulfil the responsibilities outlined.
Craft a Compelling Cover Letter: In your cover letter, explain why you're passionate about the role of Insights Manager and how your background aligns with the company's goals. Mention specific examples of how you've successfully delivered data-driven insights in previous roles.
Showcase Your Analytical Skills: Provide concrete examples of your analytical work, such as projects where you developed dashboards or reports that influenced business decisions. Highlight any experience with SQL or data visualisation tools, as these are preferred skills for the position.
Prepare for Data Storytelling: Since excellent communication skills are crucial for this role, practice how you would present complex data insights to non-technical stakeholders. Be ready to discuss how you've used storytelling techniques to influence decision-making in past roles.
How to prepare for a job interview at IAG Transform
✨Understand the Business Goals
Before the interview, make sure you have a solid grasp of the company's commercial objectives. Be prepared to discuss how your analytical skills can directly support their revenue management, sales performance, and marketing strategies.
✨Showcase Your Data Storytelling Skills
Since this role requires excellent communication skills, practice explaining complex data insights in a simple and engaging way. Use examples from your past experiences where you've successfully influenced stakeholders through storytelling.
✨Familiarise Yourself with Relevant Tools
Brush up on your knowledge of SQL and any advanced data visualisation tools like Tableau or Power BI. Be ready to discuss how you've used these tools in previous roles to generate insights and reports.
✨Prepare for Stakeholder Engagement Scenarios
Think of examples where you've had to manage stakeholder expectations or prioritise projects based on business needs. Be ready to discuss how you constructively challenge stakeholders to ensure alignment with critical business goals.
