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- Tasks: Lead new business activities in digital PR and SEO at JBH.
- Company: JBH is a dynamic digital PR and SEO agency based in Manchester.
- Benefits: Enjoy 25 days holiday, half-day Fridays, and a Macbook!
- Why this job: Be the first dedicated business development hire and shape the future of JBH.
- Qualifications: 3+ years in B2B sales or agency business development required.
- Other info: Opportunity to attend industry events and build valuable connections.
The predicted salary is between 34000 - 48000 £ per year.
We’re looking for a Business Development Manager to lead new business activity at JBH, a digital PR and SEO agency based in Manchester. This role is well suited to candidates with experience in business development from recruitment, SaaS, B2B services, or media who want to transition into the digital marketing space.
As our first dedicated business development hire, you’ll take ownership of the full sales process, from lead generation and qualification to proposal creation and closing high-value SEO and PR retainers. You’ll work directly with the CEO and department heads to develop repeatable sales processes, refine how we pitch, and bring structure to our commercial pipeline. This is a hands-on, strategic role where you’ll have the opportunity to build the business development function from the ground up, backed by a strong brand, proven delivery teams, and a clear demand for our services.
Key Responsibilities- Develop and implement a focused growth strategy that aligns with JBH’s commercial objectives, identifying priority sectors, client types, and acquisition goals.
- Build and manage a consistent pipeline of qualified leads across SEO and digital PR, using a mix of outbound prospecting, inbound engagement, and referrals.
- Own the end-to-end proposal process, including shaping solutions with internal teams, and ensuring all documentation is client-ready and commercially sound.
- Lead confident, tailored pitches that speak directly to the goals and challenges of prospective clients.
- Act as a trusted point of contact during the sales cycle, building relationships and setting expectations before smoothly handing over to internal delivery teams.
- Maintain complete and accurate pipeline data in the CRM (e.g. HubSpot), ensuring sales activity is trackable and forecasting is clear and reliable.
- Collaborate closely with the SEO, PR, and marketing teams to ensure messaging is aligned with market needs and that sales assets remain relevant and effective.
- Review sales performance data regularly, identifying patterns, drop-offs, or opportunities to shorten sales cycles and improve close rates.
- Attend and represent JBH at industry events and networking opportunities to build brand awareness and establish new connections.
- Share ongoing insight into client priorities, competitor approaches, and market trends to help shape JBH’s commercial positioning and marketing focus.
- 3+ years of B2B sales or agency business development experience.
- Knowledge of SEO, PR, or digital marketing services.
- Proven track record of winning and closing deals in a digital agency environment.
- Comfortable writing and presenting high-quality proposals and decks.
- Strong communication and negotiation skills.
- Experience using CRM and pipeline management tools.
- Highly self-motivated, organised, and target-driven.
- Able to build trust and communicate clearly with stakeholders at all levels.
- Sold SEO or PR retainers or digital marketing packages.
- Experience pitching deals above £30k.
- Created sales enablement materials or marketing collateral.
- Attended or spoken at industry events.
- Opportunity to be part of a fast-growing, young agency.
- Training opportunities to support you at every stage of your career.
- 25 days holiday plus bank holidays.
- Award-winning employee assistance programme.
- Fully serviced workspace in the heart of Ancoats with perks.
- Enhanced maternity and paternity leave.
- Half-day Fridays – start the weekend early!
- Birthday’s off.
- Macbook.
- Pension.
- Bike2work scheme.
Business Development Manager (Digital PR and SEO) employer: JBH
Contact Detail:
JBH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager (Digital PR and SEO)
✨Tip Number 1
Network actively within the digital marketing community, especially focusing on SEO and PR. Attend industry events and engage with professionals on platforms like LinkedIn to build relationships that could lead to referrals or insider information about the role.
✨Tip Number 2
Familiarise yourself with JBH's current projects and client base. Understanding their unique selling points and recent achievements will help you tailor your conversations and demonstrate genuine interest during interviews.
✨Tip Number 3
Prepare to discuss specific strategies for lead generation and sales processes in the digital marketing space. Having concrete examples from your past experience will showcase your ability to contribute effectively from day one.
✨Tip Number 4
Stay updated on the latest trends in SEO and digital PR. Being knowledgeable about current market dynamics will not only impress during interviews but also position you as a forward-thinking candidate who can drive growth at JBH.
We think you need these skills to ace Business Development Manager (Digital PR and SEO)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in business development, particularly in digital marketing, SEO, or PR. Use specific examples of past successes to demonstrate your skills.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of JBH's goals. Mention how your background aligns with the responsibilities of the Business Development Manager role.
Showcase Relevant Skills: Emphasise your communication, negotiation, and proposal writing skills in your application. Provide examples of how you've successfully closed deals or built client relationships in previous roles.
Highlight Industry Knowledge: Demonstrate your knowledge of the SEO and digital PR landscape. Mention any relevant trends or insights that could benefit JBH, showing that you are proactive and informed about the industry.
How to prepare for a job interview at JBH
✨Know Your Digital PR and SEO Basics
Make sure you brush up on your knowledge of digital PR and SEO. Understand key concepts, trends, and tools used in the industry. This will help you speak confidently about how your skills can contribute to JBH's goals.
✨Prepare for Tailored Pitches
Since you'll be leading pitches, practice creating tailored presentations that address potential clients' specific needs. Use examples from your past experiences to demonstrate how you can solve their challenges effectively.
✨Showcase Your Sales Process Knowledge
Be ready to discuss your approach to the sales process, from lead generation to closing deals. Highlight any experience you have with CRM tools and how you've successfully managed pipelines in previous roles.
✨Demonstrate Relationship-Building Skills
As a Business Development Manager, building relationships is key. Prepare examples of how you've established trust with clients and stakeholders in the past, and be ready to discuss how you would maintain those relationships at JBH.
