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- Tasks: Lead marketing strategies for a top adtech platform in mobile gaming.
- Company: Join a leading ad network trusted by top mobile app developers.
- Benefits: Enjoy a competitive salary, hybrid working, and free meals onsite.
- Why this job: Be part of a dynamic team shaping the future of gaming advertising.
- Qualifications: 7+ years in marketing with expertise in B2B and brand strategies.
- Other info: Contract role until December with potential for extension.
The predicted salary is between 68400 - 114000 £ per year.
Are you ready to define the global brand presence of a leading adtech platform used by top mobile app and game developers? We’re seeking a Marketing Manager to drive the rebrand and go-to-market strategy for a global ad network within the mobile gaming and monetization space. You’ll lead strategic marketing efforts, create compelling content, execute high-impact events, and partner closely with product, engineering, commercial, and external stakeholders.
The Offer:
- Competitive salary of £114,000 pa
- Hybrid Working: 3 days per week onsite in state-of-the-art offices in Central London
- Role to run on a contract until end of December, which will then be extended
- Complimentary meals, snacks and coffees when onsite!
In this role, you will:
- Build and execute brand and marketing strategies aligned with product and business goals.
- Lead content development across articles, playbooks, and presentations.
- Manage global events, from concept to execution, with cross-functional and agency collaboration.
- Own social media and digital content planning across LinkedIn, Instagram, X, and more.
- Analyze marketing effectiveness and refine strategies based on data.
We’re looking for someone with:
- 7+ years in partnerships, B2B, or brand marketing.
- Proven experience crafting GTM strategies and content in fast-moving environments.
- Expertise in cross-functional stakeholder management—especially with product and engineering teams.
- Strong project management, communication, and analytical storytelling skills.
- Experience in mobile gaming, advertising, or adtech.
- Strategic mindset with creative execution capabilities.
- Performance marketing or brand advertising background.
Next Steps:
Please apply with your CV. All applications will be dealt with in the strictest of confidence by Jean at Principle.
Marketing Manager - Gaming, Ads & Growth Platforms employer: Principle
Contact Detail:
Principle Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Gaming, Ads & Growth Platforms
✨Tip Number 1
Familiarise yourself with the latest trends in mobile gaming and adtech. Understanding the current landscape will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the gaming and advertising sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the challenges they face, which can give you an edge in discussions.
✨Tip Number 3
Showcase your project management skills by preparing examples of successful campaigns you've led. Be ready to discuss how you collaborated with cross-functional teams to achieve marketing goals.
✨Tip Number 4
Prepare to discuss data-driven marketing strategies. Highlight your experience in analysing marketing effectiveness and how you've used data to refine strategies in previous roles.
We think you need these skills to ace Marketing Manager - Gaming, Ads & Growth Platforms
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in partnerships, B2B, or brand marketing. Emphasise your 7+ years of experience and any specific achievements related to mobile gaming or adtech.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Discuss your experience with go-to-market strategies and how you can contribute to their brand presence in the gaming sector.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data to refine marketing strategies. Highlight any specific metrics or results that demonstrate your effectiveness in previous roles.
Highlight Cross-Functional Collaboration: Mention any experiences where you've successfully collaborated with product, engineering, or commercial teams. This will show your ability to manage stakeholders effectively, which is crucial for this role.
How to prepare for a job interview at Principle
✨Showcase Your Strategic Mindset
Prepare to discuss your experience in crafting go-to-market strategies. Be ready to share specific examples of how you've aligned marketing efforts with product and business goals, especially in fast-paced environments.
✨Highlight Cross-Functional Collaboration
Emphasise your ability to work closely with various teams, particularly product and engineering. Share instances where your collaboration led to successful outcomes, demonstrating your stakeholder management skills.
✨Demonstrate Analytical Skills
Be prepared to talk about how you've used data to analyse marketing effectiveness. Discuss any tools or methods you've employed to refine strategies based on insights, showcasing your analytical storytelling capabilities.
✨Prepare for Content Development Questions
Since content creation is a key part of the role, think about your past experiences in developing compelling content. Bring examples of articles, playbooks, or presentations you've created that had a significant impact.
