Qualitative Research Manager/Associate Director
Qualitative Research Manager/Associate Director

Qualitative Research Manager/Associate Director

Full-Time 36000 - 60000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead and manage qualitative research projects from start to finish.
  • Company: Join a vibrant independent agency in London, known for delivering quality insights.
  • Benefits: Enjoy a competitive salary, excellent bonuses, and hybrid working options.
  • Why this job: Be part of a supportive culture where your insights drive real business impact.
  • Qualifications: Strong qualitative research skills and experience in client management are essential.
  • Other info: Opportunity to mentor juniors and contribute to team development.

The predicted salary is between 36000 - 60000 £ per year.

Great opportunity for a Research Manager or Associate Director who loves being hands on to join an agency that delivers quality insights to market leading companies.

This is the perfect role if you have:

  • Strong qualitative expertise.
  • Proven ability to lead research projects independently.
  • Excellent moderation skills across a range of audiences.
  • Comfortable with a mix of traditional and digital qual methods.
  • Strategic thinker – able to link insight to brand and business impact.
  • Confident storyteller with strong written and visual output skills.
  • Commercially savvy – can scope, price, and pitch projects effectively.
  • A natural relationship builder who enjoys client engagement.

As an RM/AD your key responsibilities will include:

  • Research Leadership
    • Lead and manage qualitative projects from proposal to debrief.
    • Design & moderate innovative and tailored research approaches across a variety of methodologies (e.g., groups, depths, online communities, ethnography, co-creation).
    • Conduct in-depth analysis and create compelling, story-led outputs that influence client decision-making.
    • Ensure projects are delivered on time, on budget, and to the highest quality.
  • Client Management
    • Build and nurture strong, strategic relationships.
    • Act as a trusted consultant, offering strategic insight and guidance throughout the research process.
    • Spot opportunities to add value, grow accounts, and deepen partnerships.
  • Team Development
    • Mentor and support juniors, helping them to grow their thinking and practical skills.
    • Provide clear, constructive feedback and contribute to a collaborative and inclusive culture.
  • Business Development
    • Write persuasive proposals and contribute to pitch meetings.
    • Identify and develop opportunities with existing and new clients.
    • Contribute to marketing initiatives and thought leadership.

Lovely independent agency in the heart of London where you will be valued, thrive and have an amazing opportunity to grow and develop the team and yourself!

Qualitative Research Manager/Associate Director employer: Spalding Goobey

Join a vibrant independent agency in the heart of London, where your expertise as a Qualitative Research Manager or Associate Director will be truly valued. With a strong emphasis on employee growth and a collaborative work culture, you'll have the opportunity to lead innovative research projects while mentoring junior team members. Enjoy a competitive salary, excellent bonuses, and the chance to make a significant impact within a supportive environment that champions creativity and strategic thinking.
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Contact Detail:

Spalding Goobey Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Qualitative Research Manager/Associate Director

✨Tip Number 1

Network with professionals in the qualitative research field. Attend industry events, webinars, or workshops to meet potential colleagues and clients. Building relationships can lead to referrals and insider knowledge about job openings.

✨Tip Number 2

Showcase your moderation skills by participating in online forums or discussion groups. Engaging with diverse audiences will not only enhance your abilities but also demonstrate your expertise to potential employers.

✨Tip Number 3

Stay updated on the latest trends in qualitative research methods. Familiarise yourself with both traditional and digital approaches, as this versatility will make you a more attractive candidate for the role.

✨Tip Number 4

Prepare to discuss your strategic thinking during interviews. Be ready to share examples of how your insights have influenced business decisions, showcasing your ability to link research findings to brand impact.

We think you need these skills to ace Qualitative Research Manager/Associate Director

Qualitative Research Expertise
Project Management
Moderation Skills
Strategic Thinking
Storytelling Skills
Client Engagement
Proposal Writing
Analytical Skills
Team Leadership
Relationship Building
Commercial Acumen
Adaptability to Methodologies
Mentoring and Coaching
Creativity in Research Design

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your strong qualitative expertise and experience in leading research projects. Use specific examples that demonstrate your moderation skills and ability to link insights to brand impact.

Craft a Compelling Cover Letter: In your cover letter, showcase your storytelling abilities. Discuss how your strategic thinking has influenced past projects and how you can add value to the agency's client relationships.

Highlight Relevant Skills: Emphasise your comfort with both traditional and digital qualitative methods. Mention any experience you have with innovative research approaches and your ability to deliver high-quality outputs on time and within budget.

Showcase Team Development Experience: If you have experience mentoring or supporting junior team members, be sure to include this in your application. Highlight how you've contributed to a collaborative culture and helped others grow their skills.

How to prepare for a job interview at Spalding Goobey

✨Showcase Your Qualitative Expertise

Be prepared to discuss your previous qualitative research projects in detail. Highlight specific methodologies you've used and the impact your insights had on client decisions. This will demonstrate your hands-on experience and strategic thinking.

✨Demonstrate Strong Moderation Skills

Practice moderating a mock focus group or discussion before the interview. Be ready to share examples of how you've effectively engaged different audiences and navigated challenging conversations during research sessions.

✨Prepare Compelling Storytelling Examples

Think of instances where your analysis led to impactful storytelling. Prepare to present these stories clearly, showcasing your ability to connect insights to brand and business outcomes, which is crucial for this role.

✨Highlight Your Client Management Experience

Discuss your approach to building and nurturing client relationships. Share specific examples of how you've acted as a trusted consultant and identified opportunities to add value, as this will resonate well with the agency's focus on client engagement.

Qualitative Research Manager/Associate Director
Spalding Goobey
S
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