Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create engaging content for diverse audiences, including articles and newsletters.
- Company: Join Charles Stanley, a leading firm in wealth and asset management.
- Benefits: Enjoy a creative role with opportunities for growth and collaboration.
- Why this job: Shape impactful content while working in a dynamic marketing team.
- Qualifications: Experience in marketing and a strong understanding of the financial services sector required.
- Other info: This is a newly created role, perfect for innovative thinkers.
The predicted salary is between 28800 - 43200 £ per year.
We’re looking for a creative and driven Content Writer to join our Marketing team at Charles Stanley. Reporting to the Content Manager, this is an exciting opportunity to shape and deliver compelling content that resonates with a diverse audience—including private clients, pension trustees, and Independent Financial Advisers—as part of our broader marketing strategy. This is a newly created role, ideal for someone with strong industry experience, a passion for storytelling, and a flair for producing high-quality content across multiple formats and channels.
Key Responsibilities:
- Collaborate with stakeholders and marketing colleagues to develop and deliver a high-impact content programme.
- Support the Content Manager in implementing a content strategy aligned with marketing KPIs and business growth goals.
- Research key themes and work with subject matter experts to inform content creation.
- Write engaging content including articles, newsletters, and thought leadership pieces.
- Ensure content is adapted and amplified across all owned and earned channels.
- Help maintain and evolve Charles Stanley’s tone of voice and brand guidelines.
- Stay informed on our products, services, competitors, and industry trends.
- Ensure all content complies with regulatory standards while remaining creative and engaging.
- Uphold brand and compliance standards across all communications.
Experience & Background:
- Proven experience working within a marketing team across multiple disciplines.
- Strong understanding of the UK financial services sector, particularly wealth and asset management.
- Skilled in writing for both private and institutional investors, as well as intermediary audiences (e.g. IFAs, solicitors, accountants).
- Comfortable working independently and collaboratively across a variety of briefs.
- Experience engaging with and influencing senior stakeholders.
Skills & Attributes:
- Creative & Curious – Always looking for ways to improve content strategies and challenge the status quo.
- Strong Communicator – Excellent written and verbal English, with the ability to engage stakeholders at all levels.
- Industry Knowledge – Eagerness to deepen understanding of financial products and services.
- Results-Oriented – Focused on delivering measurable outcomes.
- Organised & Flexible – Able to manage multiple projects and adapt to changing priorities.
- Team Player – Willing to support broader marketing initiatives and contribute to team success.
Content Writer FTC employer: Charles Stanley & Co
Contact Detail:
Charles Stanley & Co Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Writer FTC
✨Tip Number 1
Familiarise yourself with the financial services sector, especially wealth and asset management. Understanding the nuances of this industry will help you craft content that resonates with your target audience, including private clients and financial advisers.
✨Tip Number 2
Showcase your storytelling skills by preparing a portfolio of diverse writing samples. Include articles, newsletters, and thought leadership pieces that demonstrate your ability to engage different audiences and adapt your tone of voice.
✨Tip Number 3
Network with professionals in the financial services industry. Attend relevant events or webinars to connect with potential colleagues and stakeholders, which can provide insights into the company culture and expectations for the role.
✨Tip Number 4
Stay updated on current trends and regulatory standards in the financial sector. This knowledge will not only enhance your content but also demonstrate your commitment to compliance and quality, making you a more attractive candidate.
We think you need these skills to ace Content Writer FTC
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and requirements of the Content Writer position at Charles Stanley. Tailor your application to highlight how your skills and experiences align with their needs.
Showcase Your Writing Skills: Include samples of your previous work that demonstrate your ability to create engaging content. This could be articles, newsletters, or any other relevant pieces that showcase your storytelling ability and understanding of the financial services sector.
Highlight Relevant Experience: Emphasise your experience within a marketing team and your knowledge of the UK financial services sector. Be specific about your past roles and how they have prepared you for this position, especially in terms of collaborating with stakeholders and producing high-quality content.
Craft a Compelling Cover Letter: Write a cover letter that not only introduces yourself but also explains why you are passionate about the role and how you can contribute to Charles Stanley's marketing strategy. Make sure to reflect their tone of voice and brand guidelines in your writing.
How to prepare for a job interview at Charles Stanley & Co
✨Showcase Your Storytelling Skills
As a Content Writer, your ability to tell compelling stories is crucial. Prepare examples of your previous work that highlight your storytelling prowess, especially in the financial services sector. Be ready to discuss how you can engage diverse audiences through your writing.
✨Demonstrate Industry Knowledge
Familiarise yourself with the UK financial services sector, particularly wealth and asset management. During the interview, reference current trends and challenges in the industry to show your understanding and passion for the field.
✨Prepare for Collaborative Scenarios
Since the role involves collaborating with stakeholders and marketing colleagues, think of examples where you've successfully worked in a team. Be prepared to discuss how you handle feedback and adapt your content based on input from others.
✨Highlight Your Results-Driven Approach
The company values measurable outcomes, so come equipped with examples of how your content has driven results in past roles. Discuss specific metrics or KPIs you’ve achieved and how they align with the goals of a marketing strategy.
