At a Glance
- Tasks: Manage social media, create content, and execute marketing campaigns for NYX Hotel Edinburgh.
- Company: Join the innovative NYX Hotels, part of Leonardo Hotels, celebrating local culture in stylish settings.
- Benefits: Enjoy hybrid working, special hotel rates, free meals, and a vibrant team culture.
- Why this job: Be a key player in launching an exciting new restaurant and bar in Edinburgh.
- Qualifications: Experience in social media or marketing, with a flair for content creation and strategic thinking.
- Other info: Join a rapidly expanding company with strong support for career progression and personal development.
The predicted salary is between 28800 - 43200 £ per year.
This is an exciting opportunity to join the team at the highly anticipated NYX Hotel Edinburgh, an innovative lifestyle hotel concept set to open in the heart of the city. NYX Hotels, part of the Leonardo Hotels brand, offer a unique, stylish experience that celebrates the vibe and culture of their location.
As the Social Media and Marketing Executive, you will oversee the organic social strategy, marketing campaigns, and PR initiatives for NYX Hotel Edinburgh, with a special focus on launching a vibrant new restaurant and bar concept. We are looking for a proactive, creative, and ambitious individual with a passion for social media, events, and brand development. This is a fantastic opportunity to play a pivotal role in shaping the story of one of Edinburgh’s most exciting new destinations.
Key responsibilities:- End-to-end organic social media management for NYX Hotel Edinburgh including; strategy development, content planning, content creation, community management, publishing and performance review.
- Regular content ideation and creation for the channels: from shooting Reels to creating graphics and sharing Stories.
- Writing appropriate and engaging copy for social media.
- Community management and engagement (not including customer service queries).
- Working on various marketing projects outside of social, including PR activations and creating collateral for the hotel.
- Develop and execute targeted social media and marketing campaigns to create excitement and buzz around the opening of the restaurant and bar concept.
- Work closely with the General Manager, Head Chef, and PR teams to align marketing efforts with operational goals and deliver a cohesive brand story.
- Knowledge of social platforms and their algorithms including but not limited to Facebook, Twitter, Instagram and TikTok.
- A vibrant flair for content creation, specifically for social media.
- The ability to work cross-functionally with different teams to achieve shared objectives.
- A strategically-minded approach with the view to bring the social channels to new heights!
- Strong ability to work independently and be comfortable working within a dispersed team.
- Previous experience in a social media or marketing role, ideally within the hospitality or lifestyle sectors.
Why come join us? We look after our colleagues just as well as we look after our guests. Once you’re part of the team, you’re part of the Leonardo community. We have support on tap, so expect top-notch L&D programmes, practical training and clear progression within our vibrant and dynamic team.
Some of the perks you could enjoy include:
- Hybrid working environment.
- Special rates on Leonardo Hotel rooms across the UK & Europe.
- Company-wide recognition scheme.
- Free hot meals whilst on duty.
- Talent referral scheme.
- Regular celebrations and events.
The important stuff: access to the Company Pension Scheme, Life Assurance and Wellbeing Support. Ongoing job-related training programmes with clear paths for progression.
Social Media & Marketing Executive employer: The Midland Hotel
Contact Detail:
The Midland Hotel Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media & Marketing Executive
✨Tip Number 1
Familiarise yourself with NYX Hotels and their unique brand identity. Understanding their vibe and culture will help you tailor your approach to social media and marketing strategies that resonate with their audience.
✨Tip Number 2
Engage with the current social media channels of NYX Hotels. Comment on their posts, share your thoughts, and showcase your knowledge of their content style. This will demonstrate your genuine interest and proactive nature.
✨Tip Number 3
Prepare a few creative ideas for social media campaigns or content that could launch alongside the new restaurant and bar concept. Presenting these during your interview can highlight your strategic thinking and enthusiasm for the role.
✨Tip Number 4
Network with professionals in the hospitality and lifestyle sectors. Attend events or join online groups where you can connect with others in the industry. This can provide valuable insights and potentially lead to referrals for the position.
We think you need these skills to ace Social Media & Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media and marketing, particularly within the hospitality or lifestyle sectors. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for social media and brand development. Mention specific campaigns or projects you've worked on that align with the responsibilities of the Social Media & Marketing Executive position.
Showcase Your Creativity: Include examples of your content creation skills in your application. This could be links to social media profiles you've managed or a portfolio of graphics and videos you've produced.
Highlight Collaborative Experience: Emphasise your ability to work cross-functionally with different teams. Provide examples of how you've successfully collaborated with others to achieve marketing goals, as this is crucial for the role at NYX Hotel Edinburgh.
How to prepare for a job interview at The Midland Hotel
✨Showcase Your Creativity
As a Social Media & Marketing Executive, creativity is key. Prepare to discuss your previous campaigns and content ideas. Bring examples of your work, such as graphics or videos, to demonstrate your flair for engaging content.
✨Know the Brand Inside Out
Research NYX Hotels and their unique approach to hospitality. Understand their brand values and how they connect with the local culture. This knowledge will help you align your ideas with their vision during the interview.
✨Be Ready to Discuss Strategy
Prepare to talk about your strategic approach to social media management. Think about how you would develop an organic social strategy for the hotel, including content planning and community engagement tactics.
✨Demonstrate Team Collaboration Skills
Highlight your ability to work cross-functionally with different teams. Share examples of how you've successfully collaborated with others in past roles, especially in marketing or hospitality settings.