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- Tasks: Join us as a Growth Marketer, driving digital campaigns and optimising marketing strategies.
- Company: Vitrue is revolutionising musculoskeletal health with innovative solutions for clients worldwide.
- Benefits: Enjoy flexible working, team socials, share options, and a dog-friendly workspace.
- Why this job: Be part of a mission-driven team changing lives while developing your marketing skills.
- Qualifications: 1-4 years in B2B SaaS growth; familiarity with SEO, ads, and analytics tools required.
- Other info: Work hybrid with 2 days remote; join a diverse team committed to inclusivity.
The predicted salary is between 40800 - 53200 £ per year.
At Vitrue, our mission is to eliminate musculoskeletal pain for hundreds of millions of people. Whether it’s back pain from sitting at your desk or a sports injury from years ago, our workplace wellbeing platform, VIDA, uses motion capture and clinical diagnostics to detect risk factors early and provide tailored support. Our clients span 32 countries and include Bupa, AXA, Gymshark, the NHS and Campari. We’re backed by top UK investors, growing fast, and building the future of MSK health.
This is a hands-on role. You’ll need to be comfortable doing a bit of everything: tweaking SEO, building landing pages, setting up LinkedIn ads, and refining HubSpot automations. You won’t be doing it alone - you’ll work closely with the founders, sales team and operations team to shape campaigns grounded in real buyer insight.
What you’ll do day to day:
- Run and refine paid campaigns (LinkedIn, Google), iterating targeting and creative to drive qualified leads.
- Build and test landing pages using Webflow (writing copy, basic design/HTML/CSS tweaks).
- Optimise lifecycle marketing (nurture emails, webinar invites, NPS triggers) inside HubSpot.
- Get stuck into SEO - from small on-page fixes to testing what helps us rank better over time.
- Partner with sales to build account-based ad sets and targeted content offers.
- Own weekly growth reporting (CPL, CAC, funnel health) and use data to guide spend.
- Stay scrappy and adaptive, learning new channels, tools or strategies as needed.
You’ll thrive in this role if...
- Experienced in B2B SaaS - you’ve worked in growth or demand gen for 1-4 years and can show what worked (and what didn’t).
- Fluent in AI tools - you use tools like ChatGPT, Claude, or Gemini to generate copy, spin up creative ideas, or run quick data analysis without relying on agencies.
- Naturally cross-functional - you’ve dabbled in SEO, paid ads, email nurture, analytics, and want to deepen your skills across the board.
- Hands-on with tools - you know your way around LinkedIn Ads, GA4, Webflow, HubSpot, and a CMS or two.
- Obsessed with learning - you’re curious, self-motivated, and have a track record of figuring things out fast.
- Driven by impact - you’re excited to build something meaningful from the ground up.
- Experiment-minded - you love testing ideas, solving problems creatively, and making decisions based on data.
Nice to haves:
- Experience marketing to HR, Benefits or H&S buyers.
- Video editing chops for scrappy customer clips.
- Previous startup experience or generalist background.
Salary: £48-53k base + performance bonus tied to MQL / CAC targets
Benefits:
- Monthly team socials and annual team retreat
- Meaningful share options, so that you own a part of the company
- Flexible use of Public Holidays
- Cycle-to-work scheme
- A shiny MacBook Pro or whatever you need to do your best work
- 25 days holiday (excl. bank holidays)
- Dog friendly workspace (in Old Street).
Vitrue Health has a 50:50 gender split and we care deeply about inclusive working practices and diverse teams. We want to attract the best talent and create an environment that supports and includes them.
Remote Working? We offer the team the option to work from home 2 days a week.
Growth Marketer (Demand Generation & Lifecycle) employer: Energy Job Search
Contact Detail:
Energy Job Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketer (Demand Generation & Lifecycle)
✨Tip Number 1
Familiarise yourself with Vitrue's mission and values. Understanding their focus on musculoskeletal health will help you align your passion for growth marketing with their goals, making you a more compelling candidate.
✨Tip Number 2
Showcase your hands-on experience with tools like HubSpot, LinkedIn Ads, and Webflow. Be prepared to discuss specific campaigns you've run and the results you've achieved, as this role requires a practical approach to growth marketing.
✨Tip Number 3
Demonstrate your curiosity and willingness to learn by discussing recent trends in B2B SaaS marketing. Mention any new strategies or tools you've explored that could benefit Vitrue, showing that you're proactive and adaptable.
✨Tip Number 4
Network with current employees or industry professionals who have experience in demand generation. Engaging with them can provide insights into Vitrue's culture and expectations, which can be invaluable during interviews.
We think you need these skills to ace Growth Marketer (Demand Generation & Lifecycle)
Some tips for your application 🫡
Understand the Company: Before applying, take some time to understand Vitrue's mission and values. Familiarise yourself with their workplace wellbeing platform, VIDA, and how it aims to eliminate musculoskeletal pain. This knowledge will help you tailor your application.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in B2B SaaS growth or demand generation. Be specific about your achievements and how they relate to the responsibilities outlined in the job description, such as running paid campaigns or optimising lifecycle marketing.
Showcase Your Skills: Make sure to mention your familiarity with tools like LinkedIn Ads, HubSpot, and Webflow. If you have experience with SEO, email nurture, or analytics, highlight these skills as they are crucial for the role.
Express Your Curiosity: Vitrue is looking for someone who is curious and eager to learn. In your application, share examples of how you've approached learning new tools or strategies in the past, and express your enthusiasm for experimenting and solving problems creatively.
How to prepare for a job interview at Energy Job Search
✨Show Your Curiosity
Since the role requires a willingness to learn and try new things, demonstrate your curiosity during the interview. Ask insightful questions about the company's growth strategies and how they approach demand generation.
✨Highlight Your Hands-On Experience
Be prepared to discuss specific examples of your hands-on experience with tools like LinkedIn Ads, HubSpot, and Webflow. Share what worked well in your previous roles and any challenges you overcame.
✨Demonstrate Your Data-Driven Mindset
The role involves using data to guide decisions. Be ready to talk about how you've used analytics in past campaigns to optimise performance and drive qualified leads.
✨Emphasise Cross-Functional Collaboration
Since you'll be working closely with various teams, highlight your ability to collaborate across functions. Share examples of how you've partnered with sales or other departments to achieve common goals.
