At a Glance
- Tasks: Lead the growth of Zoflora, managing NPD projects and collaborating across teams.
- Company: Join STADA UK Thornton & Ross, a trusted partner in healthcare with a vibrant culture.
- Benefits: Enjoy hybrid working, competitive salary, annual bonus, and extensive health benefits.
- Why this job: Be part of a dynamic team driving innovation in home hygiene with a focus on creativity.
- Qualifications: Experience in brand management, NPD projects, and strong communication skills required.
- Other info: Open to diverse backgrounds; no pharmaceutical experience needed.
The predicted salary is between 36000 - 60000 ÂŁ per year.
STADA UK Thornton & Ross is on an exciting growth journey with more than 700 employees being fully committed to our purpose of Caring for People’s Health as a Trusted Partner. Together we are shaping the future of Thornton & Ross by living our values of Integrity, Entrepreneurship, Agility and One STADA. If you want to work in an open culture where your uniqueness is valued, join our Consumer Healthcare Marketing Team.
Join this dynamic team and be responsible for the growth of our leading home hygiene brand - Zoflora (it was the fastest growing UK cleaning brand in 2023!). You will have responsibility for leading NPD projects from end to end working with the consumer insights department to create a strong sales story. You’ll need well developed stakeholder management skills as you’ll be collaborating cross functionally with the marketing strategy & pricing team, comms senior brand manager, the sales team and R&D team to ensure launches deliver commercial excellence. Monitoring fragrance trends in the marketplace, you’ll help to identify gaps in the range and create clear briefs with these in mind (fine fragrance experience would be beneficial).
This busy role will suit an existing Brand Manager or a high performing Assistant Brand Manager who is ready to take their next career step.
What We Are Looking For- Experience of leading NPD projects to drive incremental brand growth from initial identification of market opportunity through to delivery of launches against timed milestones.
- A talented marketer, with exposure to the full marketing mix across both classical and digital activation: mass media; content marketing; and social media marketing. Experience in product marketing would be beneficial.
- Experience of trade marketing / selling to UK retailers (in conjunction with Key Account Sales teams).
- Commercially strong with knowledge of how to manage profitability through product mix.
- Ability to manage your own workload, adhering to project timelines and perform critical thinking to overcome the challenges of the transition project.
- Experience of partnering and effectively managing agencies.
- Strong commercial acumen with good numeracy and analytical skills.
- Excellent communication and influencing skills and able to build strong working relationships with stakeholders.
- Creative thinker with the ability to work on own initiative.
- Demonstrate a high degree of adaptability and resilience, making you a valuable leader in a dynamic environment.
At Thornton & Ross our purpose “Caring for people’s health as a trusted partner” motivates us every day. And what would be a better place than starting with our own employees. Which is why we give much in return:
- Competitive salary and annual bonus scheme.
- Salary Sacrifice Pension Scheme offering 8% employer contribution rates.
- Hybrid working – we spend three days of your choice in the office, with the remaining days working at home.
- 25 days of annual leave plus bank holidays with the potential to buy up to 5 additional days.
- Health benefits provided through our Vitality Private Medical Insurance.
- Free winter flu jab.
- Wellbeing support through our Employee Assistance Programme and KYAN Wellbeing – offering free coaching and counselling services for you and your family.
- Electric Car Scheme through Octopus Energy, plus free on-site EV charging.
- Cycle to Work Scheme.
- Enhanced Family Leave.
- Plus, many more employee benefits & celebration events.
STADA Group values and promotes its diverse culture, regardless of gender, age, social or ethnic origin, disabilities, religion, ideology, or sexual orientation. We use the strength of our uniqueness to develop creative ideas, expand our experience and increase innovative strength. Our focus is on equal opportunities, respectful cooperation, and the promotion of an inclusive working environment. We are looking forward to your application and welcome applications without a pharmaceutical background.
Brand Marketing Manager - Home Hygiene employer: STADA Thornton & Ross
Contact Detail:
STADA Thornton & Ross Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Marketing Manager - Home Hygiene
✨Tip Number 1
Familiarise yourself with the Zoflora brand and its recent marketing campaigns. Understanding their unique selling points and how they position themselves in the market will help you articulate your ideas during interviews.
✨Tip Number 2
Network with professionals in the home hygiene sector, especially those who have experience with NPD projects. Engaging with industry peers can provide insights into current trends and challenges, which you can leverage in discussions with the hiring team.
✨Tip Number 3
Prepare to discuss your experience with both classical and digital marketing strategies. Be ready to share specific examples of how you've successfully executed campaigns across various channels, as this role requires a well-rounded marketing skill set.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to drive marketing decisions in the past. Highlighting your ability to manage profitability through product mix will demonstrate your commercial acumen, which is crucial for this role.
We think you need these skills to ace Brand Marketing Manager - Home Hygiene
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to understand the key responsibilities and required skills for the Brand Marketing Manager position. Tailor your application to highlight how your experience aligns with their needs.
Showcase Relevant Experience: Emphasise your experience in leading NPD projects and managing marketing strategies. Provide specific examples of past successes, particularly in home hygiene or related sectors, to demonstrate your capability.
Highlight Stakeholder Management Skills: Since the role requires strong stakeholder management, include examples of how you've successfully collaborated with cross-functional teams in previous roles. This will show your ability to work effectively within a dynamic environment.
Craft a Compelling Cover Letter: Write a cover letter that reflects your passion for the brand and the industry. Use it to explain why you are a great fit for the company culture and how you can contribute to their growth journey.
How to prepare for a job interview at STADA Thornton & Ross
✨Showcase Your NPD Experience
Be prepared to discuss your experience in leading New Product Development (NPD) projects. Highlight specific examples where you identified market opportunities and successfully launched products, as this is crucial for the Brand Marketing Manager role.
✨Demonstrate Your Marketing Mix Knowledge
Familiarise yourself with both classical and digital marketing strategies. Be ready to talk about how you've utilised mass media, content marketing, and social media in previous roles to drive brand growth.
✨Highlight Stakeholder Management Skills
Since the role involves collaborating with various teams, emphasise your ability to build strong relationships with stakeholders. Share examples of how you've effectively managed cross-functional teams to achieve project goals.
✨Prepare for Commercial Acumen Questions
Expect questions that assess your understanding of profitability and product mix management. Brush up on your analytical skills and be ready to discuss how you've used data to inform marketing decisions in the past.