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For Companies At a Glance
- Tasks: Lead and grow the UK operation of a dynamic marketing attribution platform.
- Company: Join a respected analytics company with a strong presence in Europe and the USA.
- Benefits: Enjoy remote work options, uncapped commissions, and a share plan with a 2-3 year exit strategy.
- Why this job: Be part of an exciting journey to shape the future of digital marketing in the UK.
- Qualifications: Sales experience in digital marketing and a solid understanding of the online ecosystem are essential.
- Other info: This role offers the chance to build a team and influence the company's growth.
The predicted salary is between 64000 - 96000 £ per year.
Do you have strong business development sales experience? Do you have a strong knowledge of the digital marketing ecosystem? (e.g. social, paid media, SEO, the role of agencies, online data links, CTV, ROPO etc.) Like the idea of setting up and spearheading the UK office of an established marketing attribution company? If yes, please read on...
The Company
A highly respected customer journey analytics and attribution platform with a head office in Europe and successful operation in the USA. They are looking for someone to build and scale their UK operation. The business was born out of the need for an objective, data-driven answer to the question; “What’s the true impact of each advertisement in my marketing mix?”. The company's platform empowers their clients with a comprehensive understanding of the role and ROI of every marketing channel in their arsenal, be it online or offline, free or paid. Through unbiased data analysis, they provide actionable insights that transcend bias. Additionally, they unlock operational insights at the intersection of the product catalog, target audiences, and online/offline marketing channels. By optimizing acquisition, upsell, and retention strategies, they help their clients to maximize the lifetime value of their customers.
About BDD / UK Country Director role
This established data-driven algorithmic attribution platform is looking for an experienced digital sales professional to set up and grow their UK operation. This is a unique opportunity to work for a successful entrepreneur who has a clear ambition in place to set up, scale and then sell (within 2-3 years) a UK operation to their wider business, and your success will determine the value of your shares at sale. You will begin by targeting and winning new UK customers across retail, insurance, utilities, travel, finance and more, who in the short term will be supported by the European head office. You will have support, guidance, case studies and contacts to help you to hit the ground running and start to map the UK market. Aside from the day-to-day selling, you will start to build your UK sales and marketing functions as you continue to grow your client list. They don’t currently have an office so you would start remotely and ultimately decide whether you feel the UK division needs a shared working space.
Requirements:
- Must be a sales person who has the confidence and legacy of sourcing and securing new business.
- This is a sales role first and foremost (to begin with).
- Cannot have a non-compete clause – will need to have the freedom to sell to all types of clients.
- Must have a good understanding of internet ecosystem - digital marketing, SEO, social, CPM, how agencies work, online data links, CTV, ROPO.
- Must have a grip of the UK digital marketing landscape.
- Able to commute to London as most of the clients are likely to be within the Greater London area.
- Smart, honest and strong networker.
- Likeable, driven and capable.
- Strong questioning and listening skills.
- Team player.
- Stable career history.
If you think that you have the drive, knowledge and capability to lead this new chapter in the company's evolution, please apply.
UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...] employer: Media IQ Recruitment Ltd
Contact Detail:
Media IQ Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...]
✨Tip Number 1
Network actively within the digital marketing community in the UK. Attend industry events, webinars, and meetups to connect with potential clients and partners. Building relationships can give you insights into market needs and help you establish credibility.
✨Tip Number 2
Familiarise yourself with the latest trends and technologies in customer journey analytics and attribution. Being knowledgeable about the tools and methodologies used in the industry will position you as a thought leader and make you more appealing to potential employers.
✨Tip Number 3
Leverage social media platforms like LinkedIn to showcase your expertise in digital marketing and business development. Share relevant content, engage with industry leaders, and participate in discussions to enhance your visibility and attract attention from recruiters.
✨Tip Number 4
Research the company thoroughly and understand their unique selling points. Be prepared to discuss how your experience aligns with their goals and how you can contribute to building their UK operation effectively during any informal conversations or networking opportunities.
We think you need these skills to ace UK Country Manager / Business Development Director - Customer Journey Analytics + Attribution P[...]
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your business development experience, particularly in the digital marketing ecosystem. Emphasise any relevant achievements and skills that align with the requirements of the UK Country Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of customer journey analytics and attribution. Explain why you are passionate about this field and how your background makes you the ideal candidate to spearhead the UK operation.
Showcase Relevant Experience: In your application, provide specific examples of how you've successfully sourced and secured new business in the past. Highlight your knowledge of the digital marketing landscape and any relevant metrics that demonstrate your success.
Research the Company: Familiarise yourself with the company's platform and its impact on clients. Understanding their mission and values will help you articulate how you can contribute to their goals in your application.
How to prepare for a job interview at Media IQ Recruitment Ltd
✨Showcase Your Sales Experience
Make sure to highlight your previous sales achievements and how they relate to the role. Be prepared to discuss specific examples of how you've sourced and secured new business, as this is a key requirement for the position.
✨Demonstrate Industry Knowledge
Familiarise yourself with the digital marketing ecosystem, including SEO, social media, and attribution strategies. Being able to discuss current trends and challenges in the UK market will show that you are well-prepared and knowledgeable.
✨Prepare Questions for the Interviewer
Think of insightful questions to ask about the company's goals, culture, and expectations for the UK operation. This not only shows your interest but also helps you gauge if the company aligns with your career aspirations.
✨Emphasise Your Networking Skills
Since building a client base is crucial, be ready to talk about your networking strategies and how you've successfully leveraged relationships in the past. Highlighting your ability to connect with potential clients can set you apart from other candidates.
