Associate Director, Investment Marketing – RBC BlueBay Asset Management
Associate Director, Investment Marketing – RBC BlueBay Asset Management

Associate Director, Investment Marketing – RBC BlueBay Asset Management

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead marketing campaigns for investment products across EMEA and APAC, focusing on Germany, Switzerland, and France.
  • Company: Join RBC BlueBay Asset Management, a leading global asset management firm dedicated to client success.
  • Benefits: Enjoy flexible work options, competitive pay, bonuses, and a world-class training programme.
  • Why this job: Be part of a dynamic team that values collaboration, innovation, and making a real impact.
  • Qualifications: Experience in asset management marketing, project management skills, and proficiency in German required.
  • Other info: Work in a supportive environment that champions diversity and professional growth.

The predicted salary is between 43200 - 72000 £ per year.

What is the opportunity? You will be an Associate Director in the Investment Marketing team, covering both Fixed Income and Equities Marketing across EMEA and APAC, with a focus primarily on Germany, Switzerland and France, (in addition to other regional responsibilities). The role requires familiarity with the intermediary channel, but also covering the institutional channel, as well as the ability to develop and execute marketing campaigns for these investment audiences. This position is full time and will require you to work a minimum of 4 days in the office per week with the option to work one day from home.

What will you do?

  • Aligning to the business and marketing strategies and objectives, work with distribution to develop and execute regional marketing plans and campaigns for Germany, Switzerland and France intermediary and institutional channels, in addition to other regions.
  • Work with the Content team to develop appropriate thought leadership for the audiences and ensure accurate translations.
  • With other internal stakeholders, plan and execute marketing campaigns for EMEA and APAC that include fixed income, equities and alternatives strategies.
  • Across all activity - but specifically for campaigns - work with Digital Marketing to define KPIs, monitor campaign performance, prepare reports, identify areas for improvement and provide regular insights to the broader team and stakeholders, including feeding into regular reporting.
  • Manage relationships with third-party media and creative agencies to place advertising on focus strategies and produce marketing collateral, videos and podcasts.
  • Work with the Events Director to plan and execute marketing strategy around key events to maximise brand impact and amplify lead generation.

What do you need to succeed?

  • Must-have
  • Previous relevant experience in marketing in the asset management industry, with knowledge of fixed income and equities.
  • Previous relevant experience of managing marketing campaigns within the intermediary and institutional channels.
  • Advanced project and process management skills with the ability to work on multiple projects and multitask.
  • Technical skill set to report data, recognise trends, and analyse and communicate the outcome of campaigns.
  • Team player who collaborates with stakeholders across the firm and any relevant third parties.
  • Understanding of the regulatory environment and familiarity with compliance requirements.
  • German language proficiency, French a bonus.
  • Nice-to-have
  • Additional language skills.
  • Understanding of alternative fixed income products.

What is in it for you? We thrive on the challenge to be our best - progressive thinking to keep growing and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

  • A comprehensive Total Rewards Program including bonuses, flexible benefits and competitive compensation.
  • Leaders who support your development through coaching and managing opportunities.
  • Opportunities to work with the best in the field.
  • Ability to make a difference and lasting impact.
  • Work in a dynamic, collaborative, progressive, and high-performing team.
  • A world-class training program in financial services.

Associate Director, Investment Marketing – RBC BlueBay Asset Management employer: Golden Bees

RBC BlueBay Asset Management is an exceptional employer that fosters a dynamic and collaborative work culture, where employees are encouraged to reach their full potential. With a comprehensive Total Rewards Program, world-class training in financial services, and strong leadership support for professional development, you will have the opportunity to make a meaningful impact in the investment marketing field across EMEA and APAC. Located in London, you will thrive in a progressive environment that values diversity and inclusion, ensuring that every team member feels valued and empowered to contribute to our clients' success.
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Contact Detail:

Golden Bees Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Associate Director, Investment Marketing – RBC BlueBay Asset Management

Tip Number 1

Familiarise yourself with the latest trends in investment marketing, particularly in fixed income and equities. This knowledge will not only help you understand the market better but also demonstrate your commitment to staying updated in your field.

Tip Number 2

Network with professionals in the asset management industry, especially those who have experience in intermediary and institutional channels. Building these connections can provide valuable insights and potentially lead to referrals.

Tip Number 3

Showcase your project management skills by discussing past campaigns you've managed. Be prepared to share specific examples of how you monitored performance and made data-driven decisions to improve outcomes.

Tip Number 4

If you speak German or French, highlight this in conversations or interviews. Language proficiency can set you apart from other candidates and is particularly relevant for the regions you'll be focusing on.

We think you need these skills to ace Associate Director, Investment Marketing – RBC BlueBay Asset Management

Asset Management Marketing
Fixed Income Knowledge
Equities Knowledge
Campaign Management
Intermediary Channel Familiarity
Institutional Channel Experience
Project Management Skills
Data Analysis and Reporting
Stakeholder Collaboration
Regulatory Compliance Understanding
German Language Proficiency
French Language Skills
Creative Content Development
Digital Marketing Metrics
Brand Strategy Development

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in marketing within the asset management industry, particularly focusing on fixed income and equities. Use specific examples of campaigns you've managed in both intermediary and institutional channels.

Craft a Compelling Cover Letter: In your cover letter, express your understanding of the role and how your skills align with the job requirements. Mention your familiarity with the regulatory environment and compliance requirements, as well as your language proficiency in German and any additional languages.

Showcase Project Management Skills: Emphasise your advanced project and process management skills. Provide examples of how you've successfully managed multiple projects simultaneously and collaborated with various stakeholders to achieve marketing objectives.

Highlight Analytical Abilities: Demonstrate your technical skills in reporting data and analysing campaign performance. Include specific metrics or KPIs from past campaigns that showcase your ability to recognise trends and communicate outcomes effectively.

How to prepare for a job interview at Golden Bees

Showcase Your Marketing Experience

Make sure to highlight your previous experience in marketing within the asset management industry. Be prepared to discuss specific campaigns you've managed, particularly in the intermediary and institutional channels, as this is crucial for the role.

Demonstrate Project Management Skills

Since the role requires advanced project and process management skills, come ready with examples of how you've successfully managed multiple projects simultaneously. Discuss your approach to prioritising tasks and meeting deadlines.

Understand the Regulatory Environment

Familiarise yourself with the regulatory environment and compliance requirements relevant to the asset management industry. Being able to discuss these aspects will show that you are well-prepared and knowledgeable about the field.

Prepare for Language Proficiency Questions

Given the importance of German language proficiency for this position, be ready to demonstrate your language skills. If you speak French or any other languages, mention them as they could give you an edge over other candidates.

Associate Director, Investment Marketing – RBC BlueBay Asset Management
Golden Bees
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  • Associate Director, Investment Marketing – RBC BlueBay Asset Management

    Full-Time
    43200 - 72000 £ / year (est.)

    Application deadline: 2027-07-20

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    Golden Bees

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