Account Manager/Senior Account Manager - INFLUENCER!

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.

The Sports & Entertainment team at Burson is a new global practice dedicated to unlocking the power of fandom for brands. We operate with global expertise combined with local knowledge and best in class activation. This role will sit in our London centre of excellence, a team of fifty combined Sports and Entertainment specialists. It is home to some of the world’s best loved sports and entertainment brands including adidas, Activision Blizzard, Gillette and Spotify. We’re building a vibrant and diverse team, that delivers incredible work for amazing brands at the forefront of the entertainment space.

Burson employs over 450 people in the UK, and our stunning Southwark offices run over two floors as part of the larger WPP Campus, Rose Court. We have access to a beautiful roof terrace with panoramic views across London and a bar/restaurant area, which is a great spot for client meetings and socialising with the wider agency and other WPP OpCo’s.

What You’ll Do

• Act as a proactive Senior Account Manager with a strong focus on influencer partnerships.
• Identify, engage, and evaluate influencers with precision and strategic insight.
• Use Burson’s advanced data tools to match influencers with client objectives and target audiences.
• Develop creative, on-brand content ideas in collaboration with influencers.
• Manage influencer relationships end-to-end, including contracting and negotiations.
• Deliver accurate, insightful evaluation reports with actionable recommendations.
• Play a key role in delivering high-impact influencer work for major clients.
• Support flagship accounts, especially Activision Blizzard and Gillette.

Experience that contributes to success

• Understanding of the influencer landscape and key channels, especially as it relates to the gaming industry.
• Experience in influencer marketing and a track record of executing successful campaigns for major brands.
• Excellent written and verbal communication skills and the ability to communicate both complex data and creative ideas.
• Great attention to detail and time management when it comes to project management, reporting, contracting and more.
• A love and enthusiasm for the gaming industry.

You Belong At Burson

Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.

At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.