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For Companies At a Glance
- Tasks: Manage channel marketing strategies and partner relationships to drive growth.
- Company: Join a leading tech company in the gaming peripherals and PC components industry.
- Benefits: Enjoy flexible working options, competitive salary, and opportunities for professional growth.
- Why this job: Be part of a dynamic team that values innovation and collaboration in a fast-paced environment.
- Qualifications: Bachelor's degree and 2+ years in channel marketing or business analysis required.
- Other info: Ideal for those passionate about gaming and technology.
The predicted salary is between 36000 - 60000 £ per year.
Position Summary, Responsibilities and Expectations:
- P&L Management: Monitor and report on performance to key financial goals.
- Channel Strategy Development: Develop and execute channel marketing strategies that align with business goals and drive growth across indirect sales channels.
- Performance Tracking: Monitor and report on Channel Partner performance.
- Partner Relationships: Build and maintain strong relationships with key partners ensuring alignment with our product positioning and go-to-market strategies.
- Program Management: Oversee channel marketing programs, including partner onboarding.
- Budget Management: Manage the marketing budget for channel activities, ensuring effective use of funds and alignment with overall business objectives.
- Cross-functional Collaboration: Work closely with the sales, product marketing, and business development teams to ensure alignment and execution of channel strategies.
- Market Insights: Stay informed on industry trends, competitive landscape, utilising data to provide recommendations and analysis to further drive growth.
Essential Skills and Experience:
- Education: Bachelor's degree or equivalent professional experience.
- Experience: 2+ years of channel/business marketing or price analyst experience ideally in gaming peripherals, PC components or tech industry.
- Knowledge: In-depth understanding of indirect sales channels and the partner ecosystem, with experience working with distributors, resellers, and system integrators.
- Skills: Strong project management and organisational skills. Excellent communication and interpersonal abilities to manage relationships with external partners and internal teams. Proficiency within Excel, Power BI. Strong analytical skills and the ability to interpret data to 'join the dots' and drive decision-making. Experience with digital marketing, content marketing, retail marketing.
Channel Marketing Manager employer: Corsair
Contact Detail:
Corsair Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Channel Marketing Manager
✨Tip Number 1
Network with professionals in the gaming peripherals and tech industry. Attend industry events, webinars, or local meetups to connect with potential colleagues and partners who can provide insights into the role and company culture.
✨Tip Number 2
Familiarise yourself with the latest trends in channel marketing and the competitive landscape. This knowledge will not only help you in interviews but also demonstrate your proactive approach and genuine interest in the field.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed partner relationships or channel marketing strategies in the past. Use metrics to showcase your impact, as this will resonate well with the hiring team.
✨Tip Number 4
Brush up on your analytical skills, especially with tools like Excel and Power BI. Being able to interpret data effectively will be crucial in demonstrating your ability to drive decision-making and performance tracking in the role.
We think you need these skills to ace Channel Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in channel marketing, particularly in the tech industry. Emphasise your skills in P&L management, project management, and relationship building with partners.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about channel marketing and how your background aligns with the company's goals. Mention specific achievements that demonstrate your ability to drive growth and manage budgets effectively.
Showcase Analytical Skills: Since the role requires strong analytical skills, include examples of how you've used data to inform decisions in previous roles. Highlight your proficiency in tools like Excel and Power BI.
Highlight Cross-Functional Collaboration: Discuss your experience working with sales, product marketing, and business development teams. Provide examples of successful projects where collaboration led to positive outcomes, showcasing your interpersonal abilities.
How to prepare for a job interview at Corsair
✨Know Your Numbers
As a Channel Marketing Manager, you'll need to demonstrate your understanding of P&L management. Be prepared to discuss how you've monitored financial performance in previous roles and how you can apply that knowledge to drive growth.
✨Showcase Your Strategy Skills
Prepare examples of channel marketing strategies you've developed and executed. Highlight how these strategies aligned with business goals and the impact they had on growth, especially in indirect sales channels.
✨Build Relationships
Since this role involves maintaining strong partner relationships, think of specific instances where you've successfully built rapport with partners. Discuss how you ensured alignment with product positioning and go-to-market strategies.
✨Demonstrate Analytical Thinking
Be ready to talk about how you've used data to inform decisions in your past roles. Prepare to share insights on industry trends and how you've leveraged market analysis to drive growth in your previous positions.
