Senior Marketing Executive – Events & Partnerships

Are you a proactive and creative Senior Marketing Executive ready to make a real impact? We are searching for a dynamic individual to lead our on-the-ground marketing efforts across the UK, bringing our exciting new brand, Higherin, to life! You'll be at the heart of our events and partnerships strategy, from engaging B2C student activations to high-profile B2B conferences, ensuring Higherin shows up in the most impactful way possible. This role is perfect for someone who’s passionate about youth marketing, loves building relationships, and knows how to bring a brand to life. If you're ready to inspire the next generation, this role is for you!

Our Clients
Our clients are companies that provide early talent schemes, including apprenticeships, internships, and placements. We help them fill these roles through advertising to our talented, engaged, and diverse student community.

Our Audience
Our audience is young people aged 13-24, comprised of mostly school leavers and university students. Our mission is to inspire those young people to take the first steps in their careers.

Core Responsibilities

• Support the delivery of Higherin’s national B2C events calendar, including Apprenticeship, Freshers & Careers Fairs, and B2B conferences.
• Manage event logistics: bookings, staffing, sustainable merchandise, on-site setup, and post-event reporting.
• Represent Higherin at events, engaging with students, partners, and prospects to build brand visibility.
• Collaborate with the creative and marketing teams internally to ensure all event assets reflect our brand & look amazing.
• Build and maintain relationships with universities, student societies, schools/colleges, and youth organisations.
• Create and deliver virtual events and webinars to build and develop partnerships with universities and schools/colleges.
• Identify new opportunities for collaboration, sponsorships, student ambassadors, and brand activations.
• Assist in developing pre-, during-, and post-event marketing campaigns to maximise engagement.
• Help execute on-the-ground strategies to drive platform sign-ups and audience growth.
• Contribute ideas and content to campaigns that make Higherin stand out as the best in the market.

You are right for this role if...

• You have 3+ years' experience in events, partnerships, or student marketing, ideally with a youth or early careers focus.
• You are confident and professional when representing a brand in-person.
• You are a confident public speaker with the ability to present ideas clearly and persuasively to internal and external stakeholders.
• You are highly collaborative and able to perform in a remote setting.
• You can execute on-the-ground strategies to drive platform sign-ups and audience growth.
• You have excellent organisational, project management, and presentation skills.
• You have a data-driven mindset with an ability to track performance, analyse data, and optimise for results.
• You are a natural relationship builder with strong interpersonal and communication skills.
• You are comfortable with frequent travel across the UK for events and activations where necessary.
• You are passionate about youth culture, career development, and mission-led brands.
• You are a creative and proactive person.
• You have good communication skills, both written and in-person.

Amazing (but not essential) if...

• Experience working with universities, schools/colleges, or student marketing.
• Familiarity with tools like Canva, Dot Digital, Notion, and HubSpot.
• Background in early careers, recruitment, or startup environments.

Hybrid working
We have a hybrid work set-up, whereby you'll be expected to work from our office in Brixton a minimum of 2 days per month, with more time encouraged. If you need more flexibility than this, please let us know.

Salary
£35,000 per annum depending on experience.

Application process
First stage - 30 minute video interview
Final stage - 1 hour in-person interview in our offices in Brixton.
All candidates must have proof of right to work in the UK. We cannot provide visa sponsorship for this role.