At a Glance
- Tasks: Manage CRM strategy, data quality, and reporting to enhance marketing outcomes.
- Company: Join a leading medical publishing brand improving healthcare standards across Europe and the US.
- Benefits: Enjoy perks like medical cashback, private healthcare, and a flexible hybrid work schedule.
- Why this job: Be the first dedicated CRM hire and make a real impact in a values-led organisation.
- Qualifications: Experience in CRM and HubSpot, with strong communication and analytical skills required.
- Other info: This role starts fully office-based for 3 months, then shifts to a hybrid model.
The predicted salary is between 36000 - 54000 £ per year.
Location: Moorgate, London (3 days office / 2 days WFH after probation)
Salary: £45,000
Sector: Healthcare / Publishing / Digital Media
We are working with a leading medical publishing brand committed to raising healthcare standards across Europe and the US. They seek a CRM Database Manager to oversee their CRM strategy and operations, focusing on data management, segmentation, reporting, and GDPR compliance.
The Role
This position reports to the Head of Marketing. You will be the team’s HubSpot expert, managing their CRM system to improve data quality, performance, and structure, thereby enhancing marketing outcomes and ensuring GDPR compliance.
Key Responsibilities
- Manage and maintain a compliant and effective database
- Lead segmentation and workflow optimization in HubSpot
- Provide performance insights to various teams
- Identify and resolve platform or process pain points
- Support B2C and B2B campaign delivery and lead management
- Develop strategies for database growth and nurturing
- Own reporting and dashboards for senior stakeholders
What They’re Looking For
- Experience in CRM, database marketing, or similar roles
- Strong knowledge of HubSpot (segmentation, workflows, reporting)
- Excellent communication and analytical skills
- Values-driven approach emphasizing collaboration, ownership, and initiative
- Ability to work with cross-functional teams and present insights to leadership
- Experience with B2B and B2C data is a plus
- Comfort working independently with autonomy
Why Apply?
- Be the first dedicated CRM hire and make a significant impact
- Join a values-led organization with a strong purpose
- Enjoy company perks like medical cashback, private healthcare, bike scheme, and socials
- Work with a collaborative marketing team with growth opportunities
- Access training, wellness incentives, and industry events
Note: This role is fully office-based (5 days/week) during the 3-month probation, then shifts to a 3-day hybrid schedule. If this role isn’t right for you, please send your CV anyway — new roles are constantly opening.
CRM Database Manager employer: Harnham Ltd
Contact Detail:
Harnham Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Database Manager
✨Tip Number 1
Familiarise yourself with HubSpot's features, especially segmentation and reporting. Being able to demonstrate your expertise in these areas during discussions will show that you're ready to hit the ground running.
✨Tip Number 2
Research the healthcare publishing sector and understand the specific challenges it faces regarding CRM and data management. This knowledge will help you tailor your conversations and show your genuine interest in the role.
✨Tip Number 3
Prepare examples of how you've improved data quality or performance in previous roles. Be ready to discuss these experiences in detail, as they will highlight your problem-solving skills and ability to drive results.
✨Tip Number 4
Network with professionals in the CRM and healthcare sectors. Engaging with industry events or online forums can provide insights and connections that may give you an edge in the application process.
We think you need these skills to ace CRM Database Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM and database management. Emphasise your knowledge of HubSpot, as this is crucial for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for healthcare and digital media. Mention specific examples of how you've improved data quality or performance in previous roles.
Showcase Analytical Skills: In your application, provide examples of how you've used analytical skills to drive marketing outcomes. This could include insights from reporting or segmentation strategies you've implemented.
Highlight Collaboration Experience: Since the role involves working with cross-functional teams, mention any past experiences where you successfully collaborated with different departments to achieve common goals.
How to prepare for a job interview at Harnham Ltd
✨Know Your HubSpot Inside Out
As a CRM Database Manager, you'll be expected to be the HubSpot expert. Brush up on your knowledge of segmentation, workflows, and reporting features. Be prepared to discuss how you've used these tools in past roles to improve data quality and marketing outcomes.
✨Demonstrate Your Analytical Skills
This role requires excellent analytical skills. Prepare examples of how you've used data to drive decisions or improve processes in previous positions. Highlight any specific metrics or insights that led to successful outcomes.
✨Showcase Your Communication Abilities
You'll need to work with cross-functional teams and present insights to leadership. Practice articulating complex data findings in a clear and concise manner. Think of examples where your communication made a difference in a project.
✨Understand GDPR Compliance
Since this role involves managing a compliant database, brush up on GDPR regulations and how they apply to CRM systems. Be ready to discuss how you've ensured compliance in your previous roles and any challenges you faced.