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- Tasks: Lead global PPC and Paid Social campaigns across 20+ markets.
- Company: Join a fast-growing eCommerce brand with over 60,000 products worldwide.
- Benefits: Enjoy hybrid working, staff discounts, and access to an on-site gym.
- Why this job: Shape international marketing strategies and work in a creative, data-driven environment.
- Qualifications: 3+ years in Paid Media with expertise in Google Ads or Meta Ads.
- Other info: Collaborative culture with opportunities for career growth and development.
The predicted salary is between 28800 - 48000 £ per year.
Based in York
Hybrid – 3 days in the office
Salary up to £40k
3 + years experience in Paid Media Google Ads or Meta Ads campaigns
Are you a paid media expert ready to take ownership of global campaigns and drive performance at scale? Join one of the fastest growing eCommerce brands!
With over 60,000 products available across 20+ localised websites and customers in 190+ countries, this is a unique opportunity to shape and lead paid media strategy on an international scale backed by a collaborative, digitally savvy marketing team.
Why Join?
- Take ownership of your channel and run large campaigns that make a real difference
- Build global marketing experience by working on both local and international campaigns
- Join a skilled and driven team that values creativity, testing, and strong results
- Be part of a growing, modern eCommerce company with big goals
- Work on exciting projects like launching in new countries, trying out new ideas, and using the latest ad tools
- Great opportunities to grow your career and take on more responsibility over time
Paid Media Lead Role:
As Global Paid Media Lead, you’ll take the reins of their global PPC and Paid Social strategy. You’ll work closely with their Head of Performance Marketing to shape campaign plans, develop scalable frameworks, and lead execution across multiple markets. This is an ideal role for someone who thrives in data-driven environments, communicates confidently, and is ready to step into a senior-level ownership role.
Key Responsibilities:
- Develop and optimise Google Ads and Meta Ads campaigns across 20+ international markets.
- Manage product campaigns across multiple categories.
- Collaborate on creative planning and asset development.
- Monitor performance KPIs and adjust campaigns to meet commercial goals.
- Lead A/B testing efforts across creatives, bidding strategies, and market launches.
- Stay on top of platform updates, emerging trends, and new tools and bring fresh ideas to the table.
- Work cross-functionally with channel experts and other teams to ensure alignment on objectives.
- Contribute to the growth and development of the paid media function, process improvements, tooling, and strategy.
Benefits:
- Excellent staff discount
- Modern, open-plan office with a relaxed dress code, in-house café/bar, and regular social events
- Access to an on-site gym to support your health and wellbeing
- Competitive pension scheme to support your future
- A collaborative, supportive culture with genuine opportunities for learning, development, and career progression
- Hybrid working
- Free on-site parking
Paid Media Lead Essential Skills:
- Proven experience managing Google Ads and/or Meta Ads campaigns
- A strong grasp of campaign setup, creative/copy planning, bidding strategies, and optimisation techniques
- A data-driven mindset with confidence in interpreting performance reports and large datasets
- A proactive attitude and desire to lead the PPC channel operationally
- Some familiarity with other marketing channels (especially paid social) is a plus
- A mathematical background or strong comfort with numbers and analysis
- Excellent communication skills and a collaborative approach
Paid Media Lead employer: Job Traffic
Contact Detail:
Job Traffic Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Lead
✨Tip Number 1
Familiarise yourself with the latest trends in Google Ads and Meta Ads. Being up-to-date with platform updates and emerging tools will not only enhance your knowledge but also demonstrate your commitment to staying ahead in the field.
✨Tip Number 2
Network with professionals in the paid media space, especially those who have experience in eCommerce. Engaging with industry peers can provide insights into best practices and may even lead to referrals or recommendations.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed. Highlighting your ability to drive performance and optimise strategies will showcase your expertise and readiness for a leadership role.
✨Tip Number 4
Demonstrate your data-driven mindset by brushing up on your analytical skills. Be ready to talk about how you've used data to inform decisions and improve campaign outcomes in previous roles.
We think you need these skills to ace Paid Media Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience with Google Ads and Meta Ads campaigns. Use specific examples of successful campaigns you've managed, focusing on metrics and results to demonstrate your impact.
Craft a Compelling Cover Letter: In your cover letter, express your passion for paid media and your understanding of the eCommerce landscape. Mention how your skills align with the company's goals and how you can contribute to their global campaigns.
Showcase Data-Driven Achievements: When detailing your experience, emphasise your data-driven mindset. Include examples of how you've used performance reports to optimise campaigns and achieve commercial goals, as this is crucial for the role.
Highlight Collaboration Skills: Since the role involves working cross-functionally, mention any past experiences where you've collaborated with other teams. This could include creative planning or aligning objectives with different departments.
How to prepare for a job interview at Job Traffic
✨Showcase Your Campaign Success
Be prepared to discuss specific examples of successful Google Ads and Meta Ads campaigns you've managed. Highlight the strategies you used, the challenges you faced, and the results you achieved to demonstrate your expertise.
✨Demonstrate Data-Driven Decision Making
Since this role requires a strong data-driven mindset, come equipped with insights from your previous campaigns. Be ready to explain how you interpret performance reports and use data to optimise campaigns effectively.
✨Familiarise Yourself with Emerging Trends
Stay updated on the latest trends in paid media and be ready to discuss how you would apply new tools or strategies to enhance campaign performance. This shows your proactive attitude and willingness to innovate.
✨Emphasise Collaboration Skills
As the role involves working cross-functionally, highlight your experience collaborating with other teams. Share examples of how you’ve worked with creative teams or other marketing channels to achieve common goals.
