Product Marketing Manager (Pass)

Join Proton and build a better internet where privacy is the default. At Proton, we believe that privacy is a fundamental human right and the cornerstone of democracy. Since our inception in 2014, we have dedicated ourselves to providing free and open-source technology to millions worldwide, ensuring access to privacy, security, and freedom online. Our journey began with Proton Mail, the largest secure email service globally, and has since expanded to include Proton VPN, Proton Calendar, Proton Drive, and Proton Pass. These tools empower individuals and organizations to take control of their personal data, break away from Big Tech’s invasive practices, and defeat censorship.

We are looking for a marketer with leadership attributes to drive forward Proton Pass. You will be responsible for shaping marketing strategy and executing on programs and campaigns, working across the spectrum of the marketing team from brand to paid acquisition, and SEO to social. Your work will help to expand Proton’s privacy ecosystem through critical areas spanning cybersecurity and productivity.

What you will do:

• Be the voice of the customer in every conversation, leading user research initiatives to identify the right target segment and understand deeply their needs.
• Shape the value proposition of the product with a deep understanding of a user’s jobs to be done.
• Act as the connector between product / BU teams and the marketing team, influencing product roadmap to shape launch cadence.
• Responsible for developing the marketing strategy and plan for a given product, ensuring alignment with growth goals and product roadmap.
• Lead marketing teams through execution against these plans.
• Troubleshoot and solve problems involving multiple teams inside and outside of marketing.
• Provide marketing reporting back to the leadership team.

What we need from you:

• Experience in a product marketing role in B2C, SaaS startups, preferably in online privacy, cybersecurity, and/or productivity contexts.
• Voracious early adopter of new technologies across diverse fields.
• Innate ability to understand complex and technical products, and develop human-centric messaging.
• Deep experience managing marketing campaigns.
• Strong empathy for the customer and user-centric mindset.
• Proven track record in marketing successful product launches in fast-paced environments.
• Ability to be hands-on and thrive in a fast-paced environment with strong project management skills.
• Generalist understanding of the spectrum of marketing fields.

Why Proton:

• Collaboration is easier and more effective in person, with offices in various locations.
• Technology: We provide all the devices and software you need to excel in your role.
• Food: Lunch and snacks are provided by Proton every day at our offices.
• Transport: Support with transport costs through subsidising public transport, bike allowances, or parking spaces.
• Stock Options: All employees receive stock options when they join us.
• Flexible Working: Define your own working hours as long as it works with team meetings.
• Learning and Development: Various learning opportunities are available.
• Employee Benefits: Comprehensive health insurance plans, competitive retirement savings options, and wellness programs.

At Proton, we believe diversity drives innovation and strengthens our mission to provide privacy as a default for all. We are committed to fostering an inclusive environment where all individuals feel valued and empowered.