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- Tasks: Lead marketing strategies for Sky's Wholesale & Enterprise partners, driving awareness and demand.
- Company: Sky Business connects millions with entertainment and communication services across the UK and ROI.
- Benefits: Enjoy perks like discounted mobile, broadband, and exclusive Sky VIP rewards.
- Why this job: Join a dynamic team, make an impact, and thrive in a fast-paced environment.
- Qualifications: Experience in B2B connectivity marketing and strong collaboration skills are essential.
- Other info: Full-time role based in Greater London, perfect for those eager to innovate.
The predicted salary is between 43200 - 72000 £ per year.
Sky Business is the business-to-business division of Sky. We provide a wide variety of commercial premises across the UK and ROI with unrivalled entertainment, unmissable live sport and breaking news - connecting and entertaining millions of people every day. We also provide communication services to our customers including Sky WiFi and Sky Ethernet. Our heartland is the licensed trade – pubs, bars and hotels – but we also provide entertainment and connectivity services to oil rigs, sports stadiums, offices, care homes and hospitals, just to name a few.
We are looking for a Marketing Manager to lead our marketing activity across our Wholesale & Enterprise business partners. You will be part of Sky’s Commercial Department, Sky Business, responsible for delivering live sports and entertainment experiences and connectivity to commercial premises, across the UK.
Key Responsibilities:- Develop and deliver the Sky Business Wholesale & Enterprise connectivity marketing strategy and plan.
- Execute multi-channel marketing campaigns and engagement strategies to drive awareness of and demand for Sky’s Wholesale and Enterprise connectivity product portfolio including Ethernet, Broadband & Talk and Wifi.
- Define, deliver and optimise marketing campaigns to win and nurture new Partners.
- Work closely with our existing Partner community to support their go-to-market and customer engagement strategies for delivering high bandwidth connectivity - ethernet and FTTP (Fibre to the Premise).
- Define and execute marketing plans to support the launch of new propositions, working closely with the commercial proposition, product and sales teams.
- Drive awareness and engagement of the Sky Business brand through thought leadership, events, trade shows, conferences and sponsorships.
- Work closely with our Sales team to provide marketing collateral and support tools (e.g. presentations, brochures, digital support, on-boarding training guides).
- Build strong, collaborative relationships with key stakeholders across the business (Sales, Product, Operations) to optimise the success of marketing activity.
- Manage the Wholesale & Enterprise connectivity marketing budget and analyse return on investment for all marketing activity and campaigns.
- Experience working in a B2B connectivity marketing role, with proven experience in an indirect and or channel marketing environment with Network operators, comms provider and channel partners.
- Experience leading persuasive marketing campaigns and activities that drive awareness, consideration and propensity to buy.
- Brilliant collaboration skills and the ability to build strong relationships across different teams, with strong communication skills and ability to be persuasive/influence and manage a range of senior partners/decision-makers.
- Experience from working in a fast-paced, dynamic organisation, with a track record of delivering results.
- Enthusiasm, with a desire to constantly deliver great work.
- The ability to deliver many projects at the same time and prioritise workload effectively.
- Demonstrate a passion for the Sky customer, the Sky brand, specifically Sky’s business connectivity products and services.
- Have a curious nature, always looking to question, learn, and look for better ways to do things.
- Someone who thrives on exploring the new, familiar and uncertain.
- Value diverse perspectives and ideas from others, intentionally seeking out different approaches at work.
- Be flexible and adapt well to change.
- Willing to roll up your sleeves and see where things need to be done.
- You will be a collaborative team player with excellent interpersonal networking and relationship building skills.
Job Position Type: Full-time
Region: Greater London
Benefits/Extras: Sky Q, for the TV you love all in one place; Discounted mobile and broadband; Access a wide range of exclusive Sky VIP rewards and experiences.
Sky Marketing Manager employer: BPL Business Media Ltd
Contact Detail:
BPL Business Media Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Sky Marketing Manager
✨Tip Number 1
Familiarise yourself with Sky's products and services, especially in the B2B connectivity space. Understanding the nuances of their Ethernet, Broadband & Talk, and WiFi offerings will help you speak confidently about how you can contribute to their marketing strategy.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience with Sky or similar companies. Attend relevant events, trade shows, or conferences where you can meet potential colleagues and learn more about the company culture and expectations.
✨Tip Number 3
Showcase your ability to manage multiple projects by discussing past experiences where you successfully juggled various marketing campaigns. Highlight your organisational skills and how you prioritised tasks to achieve results in a fast-paced environment.
✨Tip Number 4
Demonstrate your collaborative spirit by preparing examples of how you've built strong relationships with stakeholders in previous roles. Emphasise your communication skills and your ability to influence decision-makers, as this is crucial for the Marketing Manager position.
We think you need these skills to ace Sky Marketing Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Marketing Manager position at Sky. Tailor your application to highlight relevant experience in B2B connectivity marketing and your ability to lead persuasive campaigns.
Craft a Compelling CV: Your CV should clearly showcase your experience in indirect and channel marketing environments. Highlight specific achievements that demonstrate your ability to drive awareness and demand for products similar to Sky’s Wholesale and Enterprise connectivity offerings.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the Sky brand and its business connectivity products. Use this opportunity to illustrate your collaborative skills and how you can build strong relationships with stakeholders, as well as your passion for delivering great work.
Showcase Your Skills: Make sure to emphasise your ability to manage multiple projects and adapt to change. Provide examples of how you've successfully navigated fast-paced environments and delivered results, as these are key attributes for the role at Sky.
How to prepare for a job interview at BPL Business Media Ltd
✨Know Your B2B Marketing Inside Out
Make sure you brush up on your knowledge of B2B connectivity marketing. Be prepared to discuss your previous experiences and how they relate to the role at Sky Business, especially in terms of indirect and channel marketing.
✨Showcase Your Campaign Successes
Be ready to share specific examples of successful marketing campaigns you've led. Highlight how these campaigns drove awareness and demand, and be prepared to discuss the strategies you used to achieve those results.
✨Demonstrate Collaboration Skills
Since this role requires strong collaboration with various teams, think of examples where you've successfully worked with different departments. Emphasise your communication skills and how you've built relationships with stakeholders.
✨Embrace Change and Adaptability
Sky operates in a fast-paced environment, so be prepared to discuss how you've adapted to change in previous roles. Share instances where you've thrived under pressure and managed multiple projects simultaneously.
