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- Tasks: Lead multichannel marketing campaigns to boost subscriptions for a top B2B news brand.
- Company: Join a fun, entrepreneurial media company with a strong presence in broadcasting and film.
- Benefits: Enjoy flexible working with 2 days in London and the rest from home.
- Why this job: Be part of a dynamic team that values creativity and innovation in media marketing.
- Qualifications: 3-5 years of marketing experience, preferably in B2B or consumer publishing.
- Other info: This is a 12-month maternity cover contract with no guarantee of permanence.
The predicted salary is between 36000 - 60000 £ per year.
Do you have extensive subscriptions marketing experience? Are you interested in a 12 month contract for a dynamic, fun and entrepreneurial media company with brands spanning the B2B film, broadcasting and television sectors? If yes, please read on...
The Company
A highly respected, fun and entrepreneurial media company with leading media, events and intelligence platforms spanning broadcasting, TV and film.
The Role of Subscriptions Marketing Manager
You will be planning and implementing multichannel marketing campaigns which drive up subscriptions (individuals and corporates) for a leading B2B news brand as well as its business intelligence platform. Your marketing efforts will help drive customer retention, acquisition, engagement, and brand loyalty. You will also have line management responsibility for one Marketing Executive. This is a 12 month maternity cover contract, with no guarantee of the position going permanent.
Requirements for this Subscriptions Marketing Manager position
- 3-5 years marketing experience, preferably in B2B or consumer publishing
- Advanced knowledge of Excel
- Ideal candidate would have used Abacus’ ADvance SaaS customer data platform
- High standard of written English and copy writing skills
- Experience of project managing campaigns
- Demonstrated ability to manage your work and prioritise accordingly
- Familiarity with CMS and using Google Analytics
- Able to create a network of peers and build relationships across the business
- Able to work across several projects and manage time effectively
- Happy with a 12 month maternity cover contract
If you tick the above boxes and would like to be considered, please apply.
Subscriptions Marketing Manager (12 month contract) - leading media portfolio for the broadcast[...] employer: Media IQ Recruitment Ltd
Contact Detail:
Media IQ Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Subscriptions Marketing Manager (12 month contract) - leading media portfolio for the broadcast[...]
✨Tip Number 1
Network with professionals in the broadcasting and media sectors. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends in subscriptions marketing.
✨Tip Number 2
Familiarise yourself with the specific tools mentioned in the job description, such as the ADvance SaaS customer data platform. Consider taking online courses or tutorials to boost your confidence in using these platforms.
✨Tip Number 3
Prepare to discuss your previous marketing campaigns in detail during interviews. Highlight your successes in driving subscriptions and customer engagement, and be ready to share metrics that demonstrate your impact.
✨Tip Number 4
Showcase your ability to manage multiple projects effectively. Be prepared to discuss your time management strategies and how you prioritise tasks to meet deadlines, as this is crucial for the role.
We think you need these skills to ace Subscriptions Marketing Manager (12 month contract) - leading media portfolio for the broadcast[...]
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in subscriptions marketing, particularly in B2B or consumer publishing. Use specific examples that demonstrate your success in driving customer retention and acquisition.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the media industry and your understanding of the role. Mention your familiarity with tools like Google Analytics and any experience with project management to stand out.
Showcase Your Copywriting Skills: Since the role requires a high standard of written English, include samples of your copywriting work if possible. This could be links to campaigns you've worked on or documents that demonstrate your writing ability.
Highlight Your Management Experience: If you have experience managing teams or projects, make sure to mention this in your application. The role includes line management responsibility, so demonstrating your leadership skills will be beneficial.
How to prepare for a job interview at Media IQ Recruitment Ltd
✨Showcase Your Marketing Experience
Be prepared to discuss your previous marketing roles, especially those related to subscriptions. Highlight specific campaigns you've managed and the results achieved, as this will demonstrate your capability in driving customer acquisition and retention.
✨Familiarise Yourself with Relevant Tools
Since the role requires knowledge of tools like Excel and Google Analytics, make sure you can speak confidently about your experience with these platforms. If you've used abacus’ ADvance SaaS customer data platform, be ready to share how it has benefited your past projects.
✨Demonstrate Project Management Skills
Prepare examples of how you've successfully managed multiple projects simultaneously. Discuss your approach to prioritising tasks and ensuring deadlines are met, as this is crucial for the role of Subscriptions Marketing Manager.
✨Emphasise Your Copywriting Skills
Given the importance of high-quality written communication in this role, be ready to showcase your copywriting abilities. Bring examples of your work or discuss how your writing has contributed to successful marketing campaigns in the past.
