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- Tasks: Craft compelling narratives and drive go-to-market strategies for our innovative products.
- Company: Join a remote-first B2B marketing leader recognised as a 'Best Place to Work'.
- Benefits: Enjoy flexible remote work, a collaborative culture, and opportunities for professional growth.
- Why this job: Be part of a mission-driven team focused on innovation and customer success in the marketing space.
- Qualifications: 3-5 years in B2B SaaS marketing with strong writing and storytelling skills required.
- Other info: Collaborate with diverse teams and engage in exciting product launches.
The predicted salary is between 36000 - 60000 £ per year.
Founded in 2010, we’ve been recognized as a "Best Places to Work" and have offices in the US (Boulder), UK (London) and India (Chennai). However, we are a remote-first company with employees across the globe! Today, we are a leading B2B marketing provider that offers two distinct solutions: Integrate Lead management & data governance SaaS platform for marketing operations and demand marketers. The Integrate platform makes every lead clean, compliant, and actionable, freeing enterprise B2B marketers from bad data and operational headaches so they can focus on what matters: generating revenue.
Media solutions that combine three powerful demand generation tools: targeted display, content syndication, and a comprehensive marketplace model. Pipeline360 ensures that marketers achieve 100% compliant and marketable leads by effectively engaging with audiences much earlier in the buying cycle, connecting with buyers at every stage of the process, and optimizing programs to drive performance.
Our Mission
Integrate: exists to make your lead data marketable so you can drive pipeline. Pipeline360: exists to make the unpredictable predictable.
Why us?
We are an organization of integrity, talent, passion, and vision with a long track record of growth, customer success, and a commitment to driving leading innovation and delivering world-class customer experience.
About the Role:
We’re looking for a strategic and versatile Content & Product Marketing Manager to craft compelling narratives, drive go-to-market strategies, and position our products to win. In this role, you’ll bridge content creation with product marketing—owning messaging, campaigns, and content that resonates with our ideal customers and supports the entire buyer journey.
Key Responsibilities:
- Develop and refine product messaging, value propositions, and positioning for key personas and verticals.
- Create high-impact content across formats (blogs, nurture emails, case studies, whitepapers, sales enablement, landing pages, video scripts, etc.) aligned to funnel stages and GTM priorities.
- Lead content planning and editorial calendar management across product launches, campaigns, and evergreen initiatives.
- Collaborate with product, sales, and customer success to translate technical features into clear, customer-focused benefits.
- Drive product launch planning and execution in partnership with product and demand gen teams.
- Support SEO, web, and email strategies with engaging, conversion-optimized content.
- Conduct customer interviews, market research, and competitive analysis to inform messaging and content direction.
What We’re Looking For:
- 3–5 years of experience in B2B SaaS marketing with a focus on content and/or product marketing.
- Excellent writing, storytelling, and editing skills with the ability to tailor messaging for different audiences.
- Proven ability to translate complex product details into crisp, differentiated messaging.
- Experience with content management systems, SEO tools, and marketing automation platforms.
- Highly collaborative, self-motivated, and detail-oriented with strong project management chops.
- Bonus: Experience supporting product launches or working closely with product teams.
Content Product Marketer Phoenix employer: Integrate Inc.
Contact Detail:
Integrate Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Product Marketer Phoenix
✨Tip Number 1
Familiarise yourself with our products and services. Understanding the Integrate platform and Pipeline360 will help you articulate how your skills can enhance our marketing strategies and resonate with our target audience.
✨Tip Number 2
Showcase your storytelling abilities by preparing examples of past content marketing campaigns you've led. Be ready to discuss how you crafted narratives that engaged audiences and drove conversions, as this is crucial for the role.
✨Tip Number 3
Network with current or former employees on platforms like LinkedIn. Engaging with them can provide insights into our company culture and expectations, which can be beneficial during interviews.
✨Tip Number 4
Stay updated on the latest trends in B2B SaaS marketing and content strategies. Being knowledgeable about industry developments will demonstrate your passion and commitment to driving innovation at StudySmarter.
We think you need these skills to ace Content Product Marketer Phoenix
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Content Product Marketer position. Tailor your application to highlight relevant experiences that align with the job description.
Craft a Compelling CV: Your CV should clearly showcase your 3–5 years of experience in B2B SaaS marketing, particularly in content and product marketing. Use specific examples to demonstrate your writing, storytelling, and project management skills.
Write a Tailored Cover Letter: In your cover letter, express your passion for the role and the company. Highlight how your skills and experiences make you a perfect fit for crafting compelling narratives and driving go-to-market strategies.
Proofread Your Application: Before submitting, thoroughly proofread your CV and cover letter. Ensure there are no spelling or grammatical errors, as attention to detail is crucial for this role. A polished application reflects your professionalism.
How to prepare for a job interview at Integrate Inc.
✨Know Your Audience
Before the interview, research the company’s target market and ideal customer profiles. Understanding who they serve will help you tailor your responses and demonstrate how your skills can meet their needs.
✨Showcase Your Content Skills
Prepare examples of your previous work in content creation and product marketing. Be ready to discuss how you developed messaging and campaigns that resonated with audiences, as this role heavily relies on strong storytelling.
✨Demonstrate Collaboration
Highlight your experience working with cross-functional teams, especially product and sales. Share specific instances where collaboration led to successful product launches or marketing initiatives, as teamwork is crucial in this role.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's products, marketing strategies, and future goals. This shows your genuine interest in the role and helps you assess if the company aligns with your career aspirations.
