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For Companies At a Glance
- Tasks: Lead global PR strategies, manage events, and enhance brand visibility.
- Company: Join De Beers, a prestigious brand known for luxury and innovation.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and collaboration.
- Why this job: Be part of a team that shapes brand narratives and drives impactful communications.
- Qualifications: Experience in PR and communications, strong leadership, and innovative thinking required.
- Other info: This role is based in London and requires an EU work permit.
The predicted salary is between 43200 - 72000 £ per year.
In this role, you will define the strategy of DBL’s brand activation through PR, Communications, and events. You will ensure excellence in execution across all markets to maximize brand awareness, image, and ROI.
Key Responsibilities:
- PR Editorial & Events: Develop global PR strategy, manage calendar, budget, assets, and guidelines; develop and implement PR event plans; manage press engagement, interviews, entertainment, and gifting; identify and manage brand collaborations/sponsorships; analyze PR results and DMR; manage press photo shoots and logistics; coordinate with EMEA and US teams.
- Influencers/Dressing Opportunities: Collaborate with markets to define influencer strategies, coordinate celebrity dressings, identify prospective influencers, manage stylist relationships, monitor competitors’ influencer activities.
- Brand Communications & Content: Establish multi-channel communication strategies; develop impactful programs; maintain brand voice and integrity; track engagement; manage industry event presence; oversee budgets; partner with external agencies; collaborate with marketing teams.
Qualifications:
What You’ll Do:
- Act Like an Owner: Take full responsibility for strategy and execution.
- Create Clarity: Define objectives and communicate effectively.
- Empower Teams: Foster collaboration and innovation.
- Succeed Together: Build cross-functional relationships.
- Challenge Conventions: Seek innovative solutions.
Who You Are:
- Proven track record in leading PR & Communication strategies and teams.
- Expertise in consumer marketing and innovative brand communications.
- Exceptional communication and leadership skills.
- Proactive, detail-oriented, with commercial acumen.
- Data-driven decision maker.
- Innovative thinker, client-first approach.
- Committed to inclusion and continuous improvement.
Global PR & Comms LeadDe Beers LondonBrand Marketing employer: De Beers Group
Contact Detail:
De Beers Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global PR & Comms LeadDe Beers LondonBrand Marketing
✨Tip Number 1
Network with professionals in the PR and communications field, especially those who have experience in luxury brands. Attend industry events or webinars to connect with potential colleagues and learn about the latest trends.
✨Tip Number 2
Stay updated on De Beers' recent campaigns and initiatives. Understanding their brand voice and current strategies will help you tailor your approach and demonstrate your genuine interest in the company during interviews.
✨Tip Number 3
Showcase your ability to manage cross-functional teams by sharing examples of past collaborations. Highlight how you’ve successfully worked with different departments to achieve a common goal, as this aligns with the role's requirements.
✨Tip Number 4
Prepare to discuss innovative PR strategies you've implemented in the past. Be ready to share specific metrics that demonstrate your success in enhancing brand awareness and ROI, as data-driven decision-making is crucial for this position.
We think you need these skills to ace Global PR & Comms LeadDe Beers LondonBrand Marketing
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Global PR & Comms Lead position at De Beers. Tailor your application to highlight relevant experiences that align with their expectations.
Craft a Compelling Cover Letter: Your cover letter should reflect your passion for brand marketing and PR. Use specific examples from your past experiences that demonstrate your ability to lead PR strategies and manage communications effectively.
Highlight Relevant Experience: In your CV, focus on showcasing your proven track record in leading PR and communication strategies. Include metrics or results from previous roles that illustrate your impact on brand awareness and ROI.
Showcase Your Leadership Skills: Since the role requires exceptional communication and leadership skills, provide examples of how you've empowered teams and fostered collaboration in your previous positions. This will help demonstrate your fit for the role.
How to prepare for a job interview at De Beers Group
✨Research De Beers Thoroughly
Before the interview, dive deep into De Beers' history, values, and recent PR campaigns. Understanding their brand ethos will help you align your answers with their vision and demonstrate your genuine interest in the company.
✨Showcase Your PR Success Stories
Prepare specific examples of successful PR strategies you've implemented in the past. Highlight measurable outcomes, such as increased brand awareness or engagement metrics, to illustrate your impact and expertise in the field.
✨Demonstrate Cross-Functional Collaboration
Since the role requires building cross-functional relationships, be ready to discuss how you've successfully collaborated with different teams in previous roles. Share examples that showcase your ability to empower teams and foster innovation.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific PR challenges or events. Think through potential scenarios related to influencer collaborations or crisis management, and outline your strategic approach to tackling these situations.
