At a Glance
- Tasks: Lead and optimise advertising operations across EMEA & APAC, ensuring client success.
- Company: Expedia Group powers global travel with innovative tech and a vibrant community.
- Benefits: Enjoy travel perks, flexible work options, generous time-off, and career development resources.
- Why this job: Shape the future of travel in a diverse, inclusive culture that celebrates differences.
- Qualifications: 10+ years in advertising operations with strong leadership and communication skills required.
- Other info: Remote teams across major cities; 20% travel expected.
The predicted salary is between 43200 - 72000 Β£ per year.
Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.
Why Join Us?
To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win.
We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. Weβre building a more open world. Join us.
Travel Partnerships and Media (TPM) helps partners, including hotels, airlines, destination marketing organisations (DMOs) and more, deliver excellent traveler and B2B experiences. We drive growth for our partners and the Expedia Group marketplace through competitive supply, our leading advertising and travel media network and affiliate solutions.
The Director, EMEA & APAC Ad Client Success Management (CSM) position sits in our Expedia Group Advertising (EGA) division of TPM, dedicated to building creative media partnerships for travel advertisers enabling them to use Expedia's network of leading travel brands and global sites.
We have revolutionised the way brands reach and connect with online travel consumers, emerging as a leader in online advertising among travel and e-commerce brands. With a growing product portfolio offering a multitude of advertising and sponsorship opportunities, our EGA team at Expedia has created a viable marketing platform for advertising partners to reach the 131 million worldwide monthly unique visitors that visit Expedia Group sites.
Are you someone who is interested in driving a fast-growing, travel media operations business? Do you love to harness the power of e-commerce to help partners efficiently meet their goals and optimise their results? We are looking for a Director, Ad Client Success for our Ad Operations team.
You are a thoughtful leader who can effectively build and lead successful teams through partnership, motivation and innovative solutions. In this role you will have full operational responsibility for our EMEA & APAC Ad Client Success teams.
You will be responsible for collaborating with regional sales leadership to create complementary client success strategies to help sales meet and beat targets. You will also partner with the Sr. Director of Ad Client Success to define strategy for the global Client Success team and work directly with your team to execute their successful roll out on a global scale.
This position will lead team members based in Singapore, Tokyo, Brisbane, London, Madrid, Dubai and Paris, focusing on excellent execution and optimisation of our display advertising campaigns. In this position, you are passionate about high partner and seller satisfaction, as well as operational efficiency and excellence.
About You
You have a deep understanding of advertising operations and campaign management. You have worked for an advertising publisher passionate about executing campaigns, at scale. You have managed other managers and remote employees and teams. You understand how rewarding and meaningful it can be to manage a global organisation. You are experienced working across many groups, organisations, and locations. You understand the dynamics of working directly with sales and marketing disciplines. You build bridges and remove barriers.
Responsibilities
- Communicate client success and campaign management plans and results to internal and external audiences
- Source and manage campaign success professionals
- Manage a campaign production calendar and works across teams to ensure accurate and timely campaign implementation and delivery
- Work cross-functionally to understand global campaign performance analysis and identify actionable insights to improve effectiveness
- Collaborate with product and tool teams to implement capabilities that enable faster, more efficient, and more accurate execution of campaigns
- Strong project management skills, including development of timelines, communication of project status, and ability to move projects from concept strategy development through tactical implementation/execution
- Partner with internal teams and clients to execute all contextual and data-enabled advertising campaigns, ensuring high quality and on time delivery to improve revenue and partner success
- Manage an organization of client success professionals responsible for day-to-day tactical efforts
- Partner with Yield and Media Insights and Planning teams to execute, test, and validate segmentation methodologies and to measure campaign performance and course correct as execution unfolds
- Own the maintenance, development, and execution of program and campaign measurement, analysis and reporting
- Manage measurement and reporting activities, which accurately reflect business results and informs future decision-making for campaigns and offers
- Provide leadership in defining, mapping and documenting key processes
- Act as mentor regarding questions on campaign priorities, responsibilities, resources, and timing
Strengths You Will Need
- Visionary leadership
- Verbal and written communications
- Able to simplify the complex
- Can work with limited direction
- Very strong cross group teamwork
- Transparency and humility
- Understanding of balance
- A learning mindset
Qualifications
- Bachelor's degree or MBA
- Experience managing, mentoring, and motivating ad operations teams required.
- 10+ years Advertising Operations experience
- Minimum 5+ years of ad operations management experience
- Ability to work within ambiguity
- Track record of consistently exceeding operations goals, individually and as a manager of a team
- Excellent communication skills - in both written and oral presentation
- Strong organizational and time management skills
- Ability to display excellent judgment through sound, well-informed decision-making
- Approximately 20% travel required
- Strong propensity to take initiative and flourish with change.
- Demonstrated ability to effectively communicate to seek to understand the needs of internal and external customers
- Build and develop high performance teams
- Experience managing remote teams
- Consistent experience in influencing the culture of organizations.
- Ability to influence senior leaders and peers to get things done.
- Experience delivering high quality results, whilst thriving in a fast-paced environment.
- Familiarity with regional EMEA & APAC travel and marketing dynamics
Accommodation requests
If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request.
We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others.
Expedia Group's family of brands includes: Brand Expedia, Hotels.com, Expedia Partner Solutions, Vrbo, trivago, Orbitz, Travelocity, Hotwire, Wotif, ebookers, CheapTickets, Expedia Group Media Solutions, Expedia Local Expert, CarRentals.com, and Expedia Cruises.
Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.
Director, Advertising Operations EMEA & APAC employer: Expedia Group
Contact Detail:
Expedia Group Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Director, Advertising Operations EMEA & APAC
β¨Tip Number 1
Familiarise yourself with the latest trends in advertising operations, especially within the travel industry. Understanding how e-commerce and digital marketing strategies are evolving will help you speak confidently about your vision for the role.
β¨Tip Number 2
Network with professionals in the advertising and travel sectors, particularly those who have experience in EMEA and APAC markets. Building these connections can provide valuable insights and potentially lead to referrals.
β¨Tip Number 3
Prepare to discuss your leadership style and how you've successfully managed remote teams in the past. Highlight specific examples where you've driven results through collaboration and innovation.
β¨Tip Number 4
Research Expedia Group's current advertising initiatives and partnerships. Being knowledgeable about their existing campaigns will allow you to propose relevant ideas and demonstrate your commitment to their success.
We think you need these skills to ace Director, Advertising Operations EMEA & APAC
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights relevant experience in advertising operations and campaign management. Use specific examples that demonstrate your leadership skills and ability to manage remote teams, as these are crucial for the Director role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for travel and how your background aligns with Expedia Group's mission. Highlight your experience in building successful teams and driving operational efficiency, as well as your understanding of EMEA & APAC markets.
Showcase Your Leadership Style: During the application process, emphasise your visionary leadership and ability to motivate teams. Provide examples of how you've successfully led teams through challenges and fostered a culture of collaboration and transparency.
Prepare for Potential Interviews: Anticipate questions related to your experience in advertising operations and your approach to client success management. Be ready to discuss how you would implement strategies to improve campaign performance and partner satisfaction.
How to prepare for a job interview at Expedia Group
β¨Showcase Your Leadership Skills
As a Director, you'll need to demonstrate your ability to lead and motivate teams. Prepare examples of how you've successfully managed remote teams and fostered collaboration across different regions.
β¨Understand the Advertising Landscape
Familiarise yourself with the latest trends in advertising operations, especially within the travel sector. Be ready to discuss how you can leverage your knowledge to enhance campaign performance and client satisfaction.
β¨Communicate Clearly and Effectively
Strong communication skills are crucial for this role. Practice articulating your thoughts clearly, both in writing and verbally, as you'll need to convey complex ideas simply to various stakeholders.
β¨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities and decision-making skills. Think of scenarios where you've had to navigate challenges in campaign management or team dynamics, and be ready to share your approach.