Senior Biotech Account-Based Marketer
Senior Biotech Account-Based Marketer

Senior Biotech Account-Based Marketer

Full-Time 48000 - 72000 ÂŁ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead innovative account-based marketing strategies in the biotech sector.
  • Company: Inovia Bio is a disruptive TechBio startup transforming drug development in London and Dubai.
  • Benefits: Enjoy competitive salary, stock options, private health insurance, and a hybrid work environment.
  • Why this job: Join a dynamic team focused on impactful marketing that drives real change in biopharma.
  • Qualifications: 3+ years in biotech marketing, HubSpot expertise, and a knack for data-driven strategies.
  • Other info: Embrace a culture of collaboration, learning, and rapid career progression.

The predicted salary is between 48000 - 72000 ÂŁ per year.

At Inovia Bio, we’re tearing down the outdated, bloated systems that slow drug development to a crawl. The biopharma world is choked by inefficiency, and we’re here to deliver a wake-up call with cutting-edge technology and relentless innovation.

Inovia Bio is a TechBio startup based in London & Dubai, shaking up the drug development landscape. We combine proprietary technology platforms with unmatched expertise to supercharge our partners’ programmes.

The Senior Account-Based Marketer at Inovia Bio doesn’t just send emails or churn out generic campaigns. You’re a strategist, a storyteller, and a data wizard who knows how to target high-value accounts with surgical precision. You live for the thrill of turning prospects into partners and believe that marketing in biotech demands as much innovation as the science itself.

Driving ABM Strategy
  • You’re done with spray-and-pray marketing that wastes everyone’s time.
  • You’ll design and execute account-based marketing campaigns that zero in on key biopharma decision-makers.
  • You’ll work with our commercial, tech and medical teams to craft hyper-personalized strategies that resonate with each target account.
HubSpot Master
  • You don’t just use HubSpot—you make it sing.
  • You’ll leverage HubSpot to build, automate, and optimize ABM campaigns, from lead scoring to nurture workflows.
  • You’ll dive into analytics to measure campaign impact and iterate faster than our competitors can blink.
Partnering for Impact
  • You see opportunities to connect where others see barriers.
  • You’ll collaborate with our biopharma partners to understand their pain points and position Inovia’s solutions as the answer.
  • You’ll work alongside our tech and medical teams to translate complex innovations into compelling value propositions.
Shaping the Narrative
  • You know that biotech isn’t just science—it’s a story.
  • You’ll create content—whitepapers, case studies, webinars—that showcases Inovia’s disruptive approach to drug development.
  • You’ll tailor messaging to each account, ensuring every touchpoint feels bespoke and undeniable.
Who We’re Looking For:Technical Skills
  • You’re a HubSpot virtuoso.
  • You’re certified in HubSpot (Marketing Hub, Sales Hub, or ABM tools) and have hands-on experience building complex workflows, custom reports, and segmented lists.
  • You know biotech like the back of your hand.
  • You have 3+ years of marketing experience in the biotech or biopharma industry, with a deep understanding of drug development pipelines, regulatory landscapes, and key stakeholders.
  • ABM is your superpower.
  • You’ve designed and executed ABM campaigns targeting C-suite and senior decision-makers, ideally in biotech or life sciences.
  • Data is your co-pilot.
  • You’re fluent in marketing analytics—think Google Analytics, HubSpot dashboards, and CRM reporting.
  • You’ve tamed messy CRMs.
  • You’re comfortable cleaning and organizing account data in HubSpot or similar platforms.
  • You know how to write a copy that cuts through the noise.
  • You’re a personalization pro.
  • You’ve built hyper-targeted campaigns that make each account feel like the only one that matters.
  • You stay ahead of the curve.
  • You’re plugged into the latest ABM trends, biotech marketing strategies, and HubSpot updates.
  • You’ve worked with intent data.
  • You’re not afraid to test and learn.
  • You translate complexity into clarity.
  • You’ve owned campaigns end-to-end.
  • You know when to pivot.
  • You’re a content machine.
  • Impact drives you, not just metrics.
Personal Attributes
  • You’re eligible to work in the UK or the UAE (or willing to relocate to the UAE).
  • You’re a master communicator.
  • You push back with better ideas.
  • Collaboration is your jam.
  • You’re always learning.
  • You hold strong opinions, loosely.
  • In God we trust, all others must bring data.
What We Offer
  • We’re a high-energy, venture-backed startup delivering game-changing results for our partners.
  • Competitive salary.
  • Stock options.
  • Private health insurance.
  • Hybrid work environment.
  • Rapid progression opportunities.
  • Zero political work culture.
  • Learning budget.

Senior Biotech Account-Based Marketer employer: LinkedIn

At Inovia Bio, we pride ourselves on being a dynamic TechBio startup located in the vibrant cities of London and Dubai, where innovation meets opportunity. Our collaborative work culture fosters creativity and growth, offering competitive salaries, stock options, and a learning budget to ensure our employees thrive both personally and professionally. Join us in revolutionising drug development while enjoying a hybrid work environment that values your contributions and encourages rapid career progression.
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Contact Detail:

LinkedIn Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Senior Biotech Account-Based Marketer

✨Tip Number 1

Familiarise yourself with the latest trends in account-based marketing (ABM) specifically within the biotech sector. Understanding the unique challenges and opportunities in this field will help you tailor your approach and demonstrate your expertise during interviews.

✨Tip Number 2

Network with professionals in the biotech and biopharma industries. Attend relevant conferences, webinars, or local meetups to connect with potential colleagues and learn more about the companies you're interested in, including Inovia Bio.

✨Tip Number 3

Showcase your HubSpot skills by engaging with the platform's community. Participate in forums, share insights, and even create content that highlights your expertise. This will not only enhance your knowledge but also position you as a thought leader in ABM.

✨Tip Number 4

Prepare to discuss specific examples of successful ABM campaigns you've executed in the past. Be ready to explain your strategy, the tools you used, and the measurable outcomes, as this will demonstrate your hands-on experience and strategic thinking.

We think you need these skills to ace Senior Biotech Account-Based Marketer

Account-Based Marketing (ABM)
HubSpot Expertise
Biotech Industry Knowledge
Data Analytics
Campaign Management
Content Creation
Personalisation Techniques
CRM Management
Strategic Communication
Collaboration Skills
Market Research
Copywriting
Performance Measurement
Adaptability to Trends
Stakeholder Engagement

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in account-based marketing, particularly in the biotech or biopharma sectors. Emphasise your HubSpot expertise and any successful campaigns you've led.

Craft a Compelling Cover Letter: Use your cover letter to tell a story about your passion for biotech marketing. Explain how your skills align with Inovia Bio's mission and how you can contribute to their innovative approach.

Showcase Relevant Experience: In your application, provide specific examples of ABM campaigns you've executed. Highlight your ability to analyse data and pivot strategies based on insights, as this is crucial for the role.

Highlight Collaboration Skills: Since the role involves working closely with various teams, mention instances where you've successfully collaborated with technical or medical teams to achieve marketing goals.

How to prepare for a job interview at LinkedIn

✨Showcase Your HubSpot Expertise

As a Senior Account-Based Marketer, your proficiency in HubSpot is crucial. Be prepared to discuss specific campaigns you've executed using the platform, highlighting how you leveraged its features to optimise workflows and measure campaign success.

✨Demonstrate Your Biotech Knowledge

Familiarity with the biotech landscape is essential. Brush up on current trends, drug development pipelines, and regulatory challenges. Be ready to articulate how your understanding can help Inovia Bio connect with biopharma companies effectively.

✨Prepare for Strategic Storytelling

Inovia Bio values storytelling in marketing. Prepare examples of how you've crafted compelling narratives around complex topics. Think about how you can translate technical information into engaging content that resonates with decision-makers.

✨Emphasise Data-Driven Decision Making

Data is key in this role. Be ready to discuss how you've used analytics to inform your marketing strategies. Share specific instances where data insights led to successful campaign pivots or improvements in targeting high-value accounts.

Senior Biotech Account-Based Marketer
LinkedIn
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  • Senior Biotech Account-Based Marketer

    Full-Time
    48000 - 72000 ÂŁ / year (est.)

    Application deadline: 2027-07-05

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    LinkedIn

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