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- Tasks: Lead and optimise paid social campaigns for Amazon, ensuring top-notch quality and performance.
- Company: Join OpenDoor, a unique collaboration between WPP and Amazon, driving innovation in marketing.
- Benefits: Enjoy mentorship, cutting-edge tech, and the chance to make a global impact.
- Why this job: Be part of a dynamic team shaping the future of marketing with creativity and technology.
- Qualifications: Experience in managing paid social campaigns across major platforms is essential.
- Other info: This full-time role is based in London, perfect for those eager to innovate.
The predicted salary is between 48000 - 72000 £ per year.
The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Paid Social Director at OpenDoor, WPP’s bespoke global operating model for Amazon.
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. And that’s why we’ve built OpenDoor for Amazon.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.
By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Paid Social Director. This is a Full-time position based in London. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.
Responsibilities
- Overseeing the production of comprehensive paid social media plans that align with client’s objectives and KPIs.
- Overseeing a hybrid team responsible for the end-to-end setup of paid social campaigns across all relevant social platforms.
- Maintaining the standard of regular quality assurance checks undertaken by everyone working on the account.
- Working with the team to ensure the standard and accuracy of weekly/monthly campaign performance reports.
- Ensuring all performance commentary delivers valuable insight and recommendations to clients.
- Leading standalone research projects as required by the client.
- Responsible for delivering on the overarching paid social strategy across the account(s).
- Acting as a key social point-of-contact for your client(s).
- Managing internal and external stakeholders to ensure multiple projects can be delivered simultaneously.
- Building and maintaining relationships with key media partners including Meta, Twitter, Snap, TikTok, Pinterest and others.
- Ensuring the effective management of both the local team and Global Hub employees.
- Leading the recruitment process for your immediate team.
- Identifying opportunities to test and innovate in the paid social space.
- Developing tailored testing/learning agendas for clients.
- Collaborating on thought-leadership pieces and POVs for the agency and GMS social community.
- Responsible for the accurate and effective management of agency finance processes.
Qualifications
- Extensive experience setting up and optimising paid social campaigns across key social platforms.
- Experience planning large-scale paid social campaigns.
- Experience compiling detailed and insightful end of campaign reports & presentations.
Bonus Points
- A clear track record of working with clients and external stakeholders.
- Experience line managing others.
- Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.
Benefits of OpenDoor
- Gain direct experience working with one of the world’s most innovative and influential companies.
- Receive guidance from experienced professionals at both WPP and Amazon.
- Utilize industry-leading tools and platforms.
- Be part of a team that is shaping the future of marketing on a global scale.
How to Apply
Interested candidates are encouraged to submit their resume and cover letter to [email protected] by [application deadline]. We are an equal opportunity employer and value diversity at our company.
Paid Social Director employer: Group M Worldwide Inc.
Contact Detail:
Group M Worldwide Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Director
✨Tip Number 1
Familiarise yourself with the latest trends in paid social media, especially on platforms like Facebook, Instagram, and TikTok. Understanding the nuances of each platform will help you articulate your insights during interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience with WPP or Amazon. Engaging in conversations can provide you with insider knowledge and potentially valuable referrals.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past, focusing on your role in strategy development and execution. Be ready to share measurable outcomes to demonstrate your impact.
✨Tip Number 4
Showcase your leadership skills by discussing how you've mentored or trained junior team members. Highlighting your ability to manage a team effectively will resonate well with the hiring managers.
We think you need these skills to ace Paid Social Director
Some tips for your application 🫡
Understand the Role: Before you start writing, make sure you fully understand the responsibilities and qualifications for the Paid Social Director position. Tailor your application to highlight how your experience aligns with the specific requirements mentioned in the job description.
Craft a Compelling Cover Letter: Your cover letter should not only introduce yourself but also explain why you're passionate about the role and how you can contribute to OpenDoor's mission. Use specific examples from your past experiences that demonstrate your skills in campaign management and client relations.
Highlight Relevant Experience: In your CV, focus on your extensive experience with paid social campaigns. Include metrics and outcomes from previous roles to showcase your ability to drive results. Mention any certifications or training you've completed related to key social platforms.
Proofread and Edit: Before submitting your application, take the time to proofread your documents. Check for spelling and grammatical errors, and ensure that your formatting is consistent. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Group M Worldwide Inc.
✨Know Your Platforms
Familiarise yourself with the key social media platforms mentioned in the job description, such as Facebook, Instagram, Twitter, Snap, and TikTok. Be prepared to discuss your experience with each platform and how you've optimised campaigns in the past.
✨Demonstrate Leadership Skills
As a Paid Social Director, you'll be managing a team. Highlight your experience in leading teams, mentoring junior members, and ensuring effective communication. Share specific examples of how you've motivated your team and managed workloads.
✨Showcase Analytical Abilities
Prepare to discuss how you analyse campaign performance and derive actionable insights. Bring examples of reports you've compiled and how your recommendations have positively impacted previous campaigns.
✨Understand Client Needs
Research OpenDoor and its partnership with Amazon. Be ready to articulate how you would align paid social strategies with client objectives and demonstrate your understanding of their business challenges and opportunities.
