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For Companies At a Glance
- Tasks: Manage customer engagement and email marketing campaigns with a focus on automation and insights.
- Company: Join a leading FTSE 250 company known for its innovative approach and strong market presence.
- Benefits: Enjoy a competitive salary, bonus, and flexible office presence just two days a month.
- Why this job: Be part of a dynamic team that values creativity and offers opportunities for professional growth.
- Qualifications: Experience with email automation tools like Salesforce or Hubspot is preferred; strong analytical skills are a must.
- Other info: Ideal for those looking to make an impact in B2B marketing while working in a supportive environment.
The predicted salary is between 42000 - 84000 £ per year.
Our client, a FTSE 250 company, is currently looking to recruit a CRM Manager, offering up to £60,000 plus a £6,000 bonus. The role requires presence in the office 2 days per month and involves managing the customer engagement programme, with a focus on Email marketing.
Responsibilities include:
- Campaign setup and automation
- Reporting and insights
- Reviewing and building the Email marketing strategy
To be considered, candidates should have experience with an Email automation suite such as Salesforce, Hubspot, or Emarsys. Strong analytical skills are essential, and experience in B2B marketing is preferred but not mandatory.
CRM Manager - FTSE250 employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Manager - FTSE250
✨Tip Number 1
Familiarise yourself with the specific Email automation suites mentioned in the job description, like Salesforce or Hubspot. Having hands-on experience or even completing relevant online courses can give you a significant edge during interviews.
✨Tip Number 2
Brush up on your analytical skills by practising data interpretation and reporting. Being able to demonstrate how you've used data to drive marketing decisions in the past will show that you're the right fit for managing their customer engagement programme.
✨Tip Number 3
Network with professionals in the B2B marketing space. Engaging with industry peers can provide insights into current trends and challenges, which you can discuss during your interview to showcase your knowledge and enthusiasm for the role.
✨Tip Number 4
Prepare to discuss your previous campaign setups and automation experiences in detail. Be ready to share specific examples of how your strategies improved customer engagement or drove results, as this will highlight your practical expertise in the field.
We think you need these skills to ace CRM Manager - FTSE250
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the CRM Manager position. Understand the key responsibilities, such as managing customer engagement programmes and email marketing strategies, to tailor your application accordingly.
Highlight Relevant Experience: When writing your CV and cover letter, emphasise your experience with email automation suites like Salesforce, Hubspot, or Emarsys. Provide specific examples of campaigns you've managed and the results achieved to demonstrate your analytical skills.
Craft a Compelling Cover Letter: Your cover letter should not only express your interest in the role but also showcase your understanding of B2B marketing. Mention how your skills align with the company's needs and how you can contribute to their email marketing strategy.
Proofread Your Application: Before submitting your application, carefully proofread all documents for spelling and grammatical errors. A polished application reflects attention to detail, which is crucial for a role that involves reporting and insights.
How to prepare for a job interview at Blu Digital
✨Know Your Email Automation Tools
Familiarise yourself with the email automation suites mentioned in the job description, such as Salesforce, Hubspot, or Emarsys. Be prepared to discuss your experience with these tools and how you've used them to enhance customer engagement.
✨Showcase Your Analytical Skills
Since strong analytical skills are essential for this role, come prepared with examples of how you've used data to drive decisions in previous campaigns. Highlight any specific metrics you tracked and the insights you gained from them.
✨Understand B2B Marketing Dynamics
Even though B2B marketing experience isn't mandatory, having a solid understanding of its principles can set you apart. Brush up on key strategies and be ready to discuss how they differ from B2C marketing.
✨Prepare Questions About the Customer Engagement Programme
Demonstrate your interest in the role by preparing thoughtful questions about the company's current customer engagement programme. This shows that you're proactive and genuinely interested in contributing to their strategy.
