At a Glance
- Tasks: Join our sales team to build long-term relationships with customers in the vibrant On Trade industry.
- Company: Molson Coors is a leading beverage company with a rich history and a diverse portfolio of brands.
- Benefits: Enjoy flexible working options, personal development opportunities, and a commitment to wellbeing.
- Why this job: Be part of a dynamic team that values your growth and celebrates every moment with great brands.
- Qualifications: Sales experience or strong relationship-building skills are preferred; enthusiasm for our brands is essential.
- Other info: We welcome applicants from all backgrounds and support your development journey.
The predicted salary is between 36000 - 60000 £ per year.
Location: Sunderland, GB
Company: MolsonCoors_UK
Requisition ID: 35304
We're looking for a Brand Development Manager to join our team on a 12 Month FTC based in Sunderland and surrounding areas.
Why You Should Join Us
For over two centuries, Molson Coors has been bringing people together over a cold beer, but today, our modern portfolio of award-winning brands extends beyond beer to meet the evolving tastes and preferences of our consumers. With a presence in over 100 countries and a team of 16,000 talented employees globally, we take pride in our traditions, brands and the role we play in uniting people to celebrate all life’s moments. As one of the world’s leading beverage companies, we are passionate about promoting responsible drinking and creating a sustainable future. In addition to popular favourites like Coors, Carling and Doom Bar, our beverage portfolio includes Aspall, Rekorderlig, Staropramen, Madrà Excepcional and Blue Moon.
As a People First organisation, we’re happy to discuss flexible working options.
The On Trade is one of the most vibrant and energetic industries in the UK. Made up of pubs, bars, restaurants and night clubs, it provides great careers to a diverse workforce that love hospitality and are known for enjoying themselves while working hard to deliver great consumer experiences.
As part of the sales team, you will use your relationship skills to build long-term partnerships. This isn’t a hard sell, quick win role; our aim is to build long-lasting relationships with our customers and support them every step of the way.
You will join one of our successful sales teams operating in one of our key regions. The teams combine several different roles and levels of experience and a culture that will ensure your career at Molson Coors gets off to a great start. The UK business is made up of 2000 people and we put them first, taking accountability for each other’s success. We invest in our people providing a high level of on and off the job training and dedicate time and resources into your personal development.
The role is customer-facing and field-based; we use technology to drive efficiency but carry out our business in person. You will spend your time visiting all types of On Trade outlets, each with a slightly different need and opportunity. You will support the rest of your team to grow the distribution of our brands, working on a right brand right outlet principle. This isn’t a normal 9 to 5 role working out of the same office; each day is different, and you will be responsible for meeting your set objectives but also have the flexibility to identify opportunities and manage your own diary.
About You
You may not meet all the criteria for the role, but don't let that stop you from applying. We all need to learn and develop and we can help you do this here at Molson Coors. We’re keen to hear from people with a background in sales or who can demonstrate their relationship building and brand skills. You’ll need the credibility and relationship building skills to build outstanding relationships with all customers. You’ll have well-developed numeracy skills, with good commercial acumen and be as enthusiastic as we are about our brilliant brands!
About Us
We’re one of the UK’s Most Attractive Employers, winning the Top Employer award for the last 12 years. Flexible work programmes ensure a work-life balance is maintained, such as our market-leading Moments That Matter for significant moments in your life. Commitment to the physical and mental wellbeing of all our people. We are proud to have been awarded Gold in Mind’s Workplace Wellbeing Awards. We’re committed to raising industry standards and leaving a positive imprint on our employees, consumers, communities and the environment, which is reflected in Our Beer Print and our 2025 sustainability targets.
Molson Coors Beverage Company is an Equal Opportunity Employer, and we seek, value and respect everyone’s unique perspectives and experiences knowing that we are stronger together. Our aim is to build a skilled and highly engaged workforce that unites around our shared values and reflects our diverse marketplace; and foster a workplace where all employees’ unique talents, skills and perspectives are valued and leveraged – where all people feel that we are #BetterWithYou. This makes our talent strategy simple – we want the best talent in all our roles, regardless of their background. We are Disability Confident Committed. If you require any additional assistance or adjustments in advance of, or during the application and/or hiring process, please contact us at careers@molsoncoors.com.
Brand Development Manager (BDM) FTC employer: Molson Coors Beverage Company
Contact Detail:
Molson Coors Beverage Company Recruiting Team
careers@molsoncoors.com
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Development Manager (BDM) FTC
✨Tip Number 1
Familiarise yourself with Molson Coors' brand portfolio. Understanding their key products like Coors, Carling, and Doom Bar will help you speak confidently about their offerings during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network within the industry, especially with professionals who have experience in the On Trade sector. Attend relevant events or join online forums to connect with others who can provide insights into the company culture and expectations for the Brand Development Manager role.
✨Tip Number 3
Prepare to discuss your relationship-building skills in detail. Think of specific examples where you've successfully developed long-term partnerships, as this is a key aspect of the role and will show that you understand the importance of customer relationships.
✨Tip Number 4
Research the latest trends in the beverage industry, particularly in the On Trade market. Being knowledgeable about current consumer preferences and market dynamics will allow you to engage in meaningful conversations during interviews and showcase your commercial acumen.
We think you need these skills to ace Brand Development Manager (BDM) FTC
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Brand Development Manager position. Tailor your application to highlight relevant experience in sales and relationship building.
Craft a Compelling CV: Your CV should clearly showcase your skills and experiences that align with the job description. Focus on quantifiable achievements in previous roles, especially those related to brand development and customer relationships.
Write a Strong Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific brands from Molson Coors that resonate with you and explain how your background makes you a great fit for their team.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Molson Coors Beverage Company
✨Know the Brand
Familiarise yourself with Molson Coors' portfolio of brands. Understand their history, values, and what makes them unique in the market. This knowledge will help you demonstrate your passion for the role and the company during the interview.
✨Showcase Relationship Skills
As a Brand Development Manager, building long-term relationships is key. Prepare examples from your past experiences where you've successfully developed partnerships or maintained customer relationships. Be ready to discuss how you can apply these skills at Molson Coors.
✨Demonstrate Commercial Acumen
Highlight your numeracy skills and commercial understanding. Be prepared to discuss how you have used data to drive decisions in previous roles. This will show that you can contribute to the company's growth and understand the business landscape.
✨Emphasise Flexibility and Adaptability
The role involves visiting various On Trade outlets, so it's important to convey your ability to adapt to different environments and challenges. Share examples of how you've successfully managed your time and adapted to changing circumstances in previous positions.