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- Tasks: Manage and optimise Google and Microsoft Ads campaigns for diverse clients.
- Company: Join a growing Performance Marketing Agency based in Newcastle.
- Benefits: Enjoy a competitive salary, training opportunities, and flexible working arrangements.
- Why this job: Be part of a dynamic team driving impactful marketing strategies and client success.
- Qualifications: 2-3 years of PPC experience with a strong background in Google Ads and campaign management.
- Other info: Work three days a week in the vibrant city of Newcastle.
The predicted salary is between 24000 - 42000 £ per year.
Central Employment are working with an expanding Performance Marketing Agency in Newcastle, as they look to recruit a data focused PPC Account Manager.
Newcastle based x 3 days a week
Circa £30,000 DOE + benefits and training opportunities
PPC Account Manager: You will be responsible for the paid (Google and Microsoft Ads) elements of a portfolio of clients’ integrated, multi-channel campaigns. You will have a passion for paid advertising and will draw on all appropriate options to drive leads, sales, visits and subscriptions for a broad range of clients.
The Paid Search campaigns involve significant planning and strategy and you will collaborate with the agencies software development teams and wider marketing specialists, to utilise and support the delivery of paid search campaign objectives.
PPC Account Manager role:
- Ownership of Google and Microsoft Ads campaigns for their full lifecycle
- Onboard new PPC accounts, post the BD teams process
- Optimise current campaigns to achieve key client paid advertising targets
- Restructure campaigns and accounts for improved performance
- Evaluate campaign performance
- Monitor account performance to spot potential issues or opportunities for improvement, acting accordingly to implement any necessary changes
Essential Experience/Skills:
- You will have a proven successful track record of managing and developing:
- 2-3 yrs dedicated Paid Search experience
- Worked within a PPC Agency
- Deep roots in Google Ads, PMax and Shopping
- New account structures and strategies based on a client’s product or service offering
- Multi-channel accounts using a mix of ad technologies and platforms
- Feed optimisation for shopping feeds
- Google Ads and Analytics integration for tracking and reporting.
- The ability to produce reports for account performance (monthly and ad hoc)
PPC Account Manager employer: Central Employment
Contact Detail:
Central Employment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Account Manager
✨Tip Number 1
Familiarise yourself with the latest trends and updates in Google Ads and Microsoft Ads. Being knowledgeable about recent changes can give you an edge during interviews, showing that you're proactive and passionate about PPC.
✨Tip Number 2
Network with professionals in the PPC industry, especially those who work at agencies. Attend local marketing events or webinars to connect with potential colleagues and learn more about the agency's culture and expectations.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed in the past. Be ready to share your strategies, the challenges you faced, and how you optimised performance, as this will demonstrate your hands-on experience and problem-solving skills.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you use data to inform your decisions. Highlight any tools or software you’ve used for tracking and reporting, as this is crucial for a PPC Account Manager role.
We think you need these skills to ace PPC Account Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in PPC management, particularly with Google and Microsoft Ads. Include specific achievements and metrics that demonstrate your success in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for paid advertising. Mention your experience with multi-channel campaigns and how you can contribute to the agency's goals. Be sure to align your skills with the job description.
Showcase Relevant Experience: In your application, emphasise your 2-3 years of dedicated Paid Search experience. Provide examples of how you've optimised campaigns and improved performance for clients in the past.
Highlight Analytical Skills: Since the role requires data focus, make sure to mention your ability to analyse campaign performance and produce insightful reports. Discuss any tools or methodologies you use for tracking and reporting results.
How to prepare for a job interview at Central Employment
✨Showcase Your PPC Knowledge
Make sure to brush up on your knowledge of Google Ads and Microsoft Ads. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results you achieved. This will demonstrate your expertise and passion for paid advertising.
✨Prepare for Technical Questions
Expect questions that dive into the technical aspects of PPC management. Familiarise yourself with terms like feed optimisation, campaign restructuring, and performance evaluation. Being able to speak confidently about these topics will impress the interviewers.
✨Demonstrate Data-Driven Decision Making
Since the role is data-focused, be ready to discuss how you've used data to inform your PPC strategies. Share examples of how you've monitored account performance and made adjustments based on analytics to improve campaign outcomes.
✨Collaborative Mindset
Highlight your experience working with cross-functional teams, such as software developers and marketing specialists. Discuss how collaboration has helped you achieve campaign objectives and how you can bring that teamwork spirit to their agency.
