At a Glance
- Tasks: Lead exciting ABM campaigns to engage top clients and drive conversions.
- Company: Join a mission-driven SaaS company fighting climate change with innovative solutions.
- Benefits: Enjoy hybrid work, competitive salary, bonuses, and a supportive team culture.
- Why this job: Make a real impact while working in a fast-paced, collaborative environment.
- Qualifications: 3+ years in B2B SaaS marketing; experience with HubSpot and data analysis required.
- Other info: Ideal for those passionate about sustainability and eager to innovate.
The predicted salary is between 32000 - 48000 £ per year.
About the Opportunity
Four Squared Recruitment is proud to be partnering with a high-growth, mission-led SaaS business tackling climate change and systemic global risks through advanced modelling and analytics solutions. This innovative company, with strong academic roots and a blue-chip client base, is expanding rapidly following Series B investment. They help global organisations assess climate-related risks and opportunities, navigate their journey to Net Zero, and deliver actionable insights for complex risk management.
The Role
As the ABM Campaign Executive, you’ll join an ambitious marketing team in this newly created position. Reporting to the Head of Marketing, you’ll play a pivotal role in delivering personalised, account-focused campaigns that drive engagement and conversions across priority target accounts. This role is highly collaborative—working closely with Sales in an ABM Pod structure—so you’ll need to thrive in a cross-functional, fast-paced environment.
Key Responsibilities
- Coordinate and execute multi-touch ABM campaigns to engage and convert target accounts
- Develop compelling segment and persona-focused campaigns using audience insights and market research
- Collaborate with Marketing Operations on channel optimisation, reporting, A/B testing and data analysis
- Manage HubSpot campaigns end-to-end, including setup, execution and performance tracking
- Create account-level messaging, campaign assets and personalised content for key decision-makers
- Test and optimise messaging, creative and channels for maximum impact
- Ensure clear communication of campaign activity across the Revenue team
- Work closely with Sales to align on ABM strategy and execution
What We’re Looking For
- Proven success in B2B SaaS marketing (3+ years)
- Hands-on ABM campaign experience with a segmented GTM approach
- Proficiency in HubSpot, Salesforce, WordPress, Clay and data reporting tools
- A creative mindset with a technical edge—keen to explore new AI-powered processes and workflows
- Strong analytical skills: able to interpret data and optimise campaigns based on insights
- Confident project manager, able to juggle multiple campaigns and deadlines
- A background or interest in sustainability or climate tech is desirable but not essential
Why Apply?
- Fast-growing, innovative company
- Collaborative and supportive team culture
- Hybrid and flexible working
- Competitive salary, annual discretionary bonus, and great benefits package
- A real opportunity to make an impact in a business tackling some of the world’s biggest challenges
If you’re ready to bring your ABM expertise to a purpose-driven SaaS scale-up, we’d love to hear from you.
ABM Campaign Marketing Executive employer: Four Squared Recruitment Ltd
Contact Detail:
Four Squared Recruitment Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land ABM Campaign Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in Account-Based Marketing (ABM) and SaaS. Understanding the nuances of ABM strategies and how they apply to climate tech will give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the B2B SaaS and climate tech sectors. Attend relevant webinars or industry events to connect with potential colleagues and learn more about the company culture, which can help you tailor your approach.
✨Tip Number 3
Showcase your hands-on experience with HubSpot and other marketing tools by preparing examples of successful campaigns you've managed. Be ready to discuss how you used data to optimise these campaigns for better results.
✨Tip Number 4
Demonstrate your passion for sustainability and climate change solutions. Research the company's mission and be prepared to articulate how your values align with theirs, as this can set you apart from other candidates.
We think you need these skills to ace ABM Campaign Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant experience in B2B SaaS marketing and ABM campaigns. Use specific examples that demonstrate your success in similar roles, particularly focusing on your hands-on experience with tools like HubSpot and Salesforce.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sustainability and climate tech. Explain why you are excited about the opportunity to work with this innovative company and how your skills align with their mission and values.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to optimise campaigns. Mention any specific metrics or results that highlight your ability to drive engagement and conversions.
Highlight Collaboration Experience: Since the role involves working closely with Sales and other teams, include examples of past collaborative projects. Describe how you effectively communicated and coordinated with different departments to achieve common goals.
How to prepare for a job interview at Four Squared Recruitment Ltd
✨Showcase Your ABM Experience
Be prepared to discuss your previous experience with account-based marketing campaigns. Highlight specific examples where you successfully engaged target accounts and drove conversions, as this role heavily relies on proven success in B2B SaaS marketing.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready to talk about how you've used data to optimise campaigns in the past. Share insights from your experience with tools like HubSpot and Salesforce, and be ready to discuss how you interpret data to inform your marketing strategies.
✨Emphasise Collaboration
This position involves working closely with Sales and other teams, so it's crucial to demonstrate your ability to thrive in a collaborative environment. Prepare examples of how you've successfully worked cross-functionally in previous roles, particularly in fast-paced settings.
✨Express Your Passion for Sustainability
While not essential, having a background or interest in sustainability or climate tech can set you apart. Be sure to express your passion for these areas during the interview, as it aligns with the company's mission and values.